Warranty No Receipt Email Marketing Active Campaign

Warranty No Receipt Email Marketing Active Campaign

The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne tactic we have actually try out a lot is utilizing information captured from our Leadformly kind to customise the content in our ActiveCampaign emails utilizing ActiveCampaign’s conditional material function. Essentially, this allows you to customise the material in your email campaigns utilizing rules like ‘If contact’s organisation type = agency, screen X, otherwise show Y’. Here’s an example of a fully-automated e-mail we send out using conditional material.

I think the factor is since it sounds natural and consists of sufficient personalisation (it recommendations that they’re running an agency) that people believe it’s been written by hand. We have actually even gotten a great deal of praise from individuals who have actually identified that it is automated, however are still impressed!If you wish to increase your e-mail campaign engagement by 10-20%, just send all of your e-mails twice, but the 2nd time around just send out the e-mail to the section of people that didn’t open it the very first time round.

While the open rate will not be as high as the first campaign, it’s still going to be opened by a few of your list who would not have otherwise seen it (Warranty No Receipt Email Marketing Active Campaign). If someone opens your email but doesn’t click through to your deal it suggests that they were intrigued by your subject line, but the deal wasn’t rather best for them.

Warranty No Receipt Email Marketing Active Campaign

One of our most responded-to e-mail campaigns is an easy e-mail that we send out to everybody who attends a Leadformly webinar but doesn’t register for an account (Warranty No Receipt Email Marketing Active Campaign). It appears like this: If someone clicks ‘Yes– but I have a question’ or ‘No’ it opens up an e-mail addressed to me with the pre-filled text ‘Hello Marcus, I’m not ready to use Leadformly since …’.

When we initially began investing in tools for our consumer success group at Leadformly, we attempted Intercom, Drift, Promoter.io, and a number of others. After several months we understood that the majority of the functionality we were using in those tools could be changed by ActiveCampaign. Here are some of the methods we’re using ActiveCampaign for consumer success.

Warranty No Receipt  Email Marketing Active CampaignWarranty No Receipt Email Marketing Active Campaign

While it’s suggested to be utilized for handling sales pipelines it works well work handling any procedure that has a clear set of steps– like onboarding. We’ve produced automation sequences to immediately move customers in between various steps of this pipeline based upon what pages they check out or events they fire from within the Leadformly application.

Warranty No Receipt Email Marketing Active Campaign

I have to admit, collecting NPS scores in ActiveCampaign is not easy. We had actually formerly used Promoter.io to collect NPS, which is (in theory) a plug and play service. We struggled a lot with their service, which was one of the factors for centralising it in ActiveCampaign. Rather than describing how we set it up here, I ‘d suggest reading brilliant short article that ActiveCampaign published, which we followed to gather and automate NPS collection.

In order to inform our clients and make them effective as quickly as possible, we put all of our clients into a 7-day onboarding sequence, which drip feeds a series of tutorials, videos, and white documents that they can utilize to discover our software and get better outcomes from their lead capture types. This automation series takes some pressure off of our assistance group, as it suggests that we can answer concerns in these tutorials that may have otherwise become assistance tickets/emails.

When someone cancels their account or requests a refund for our ventures, it is very important that we discover what triggered this. In ActiveCampaign, we instantly activate a sequence that asks the client what made them leave, and then adds/removes them from the correct lists and series. It’s easy however is one less thing that our consumer success team need to think of.

Warranty No Receipt Email Marketing Active Campaign

Below are some of the methods we have actually utilized ActiveCampaign to automate aspects of HR, finance, and staff member training. When a new employee signs up with Endeavor Harbour, an automatic e-mail sequence is set off that drip feeds info on how we doing things at Endeavor Harbour and why. This guarantees that all new staff members have a constant onboarding experience, and are aligned with the business’s larger image vision and objectives.

While non-traditional, using marketing automation to enhance our brand-new employee onboarding has made this procedure a lot much easier. We don’t check out CVs at Venture Harbour. Instead, we ask all prospects that apply for a task from our site to complete a brief quiz that informs us more about them and how they fix issues (Warranty No Receipt Email Marketing Active Campaign).

At the end of the day, if you’re not ready to finish a 10-minute quiz to be considered for a function at Endeavor Harbour, you’re definitely not the right fit. It likewise provides us a great deal of informative details about candidates. For instance, among our values at Venture Harbour is to never ever stop learning, so in our quiz we ask ‘What are the last three nonfiction books you read?’.

Warranty No Receipt Email Marketing Active Campaign

Warranty No Receipt  Email Marketing Active CampaignWarranty No Receipt Email Marketing Active Campaign

This quiz is sent out through a marketing automation series, which releases up hours of emailing back and forth with possible prospects, and makes sure that we only think about the absolute best candidates to come in for an interview. I used to hate chasing after up billings. While the majority of our customers paid their invoices on time, there were constantly a few that needed a nudge or 2.

By sending the e-mail from a ‘[email protected]’ email address instead of my individual email address it depersonalised the message and encountered more as an alert rather than a person requesting for an invoice to be paid (Warranty No Receipt Email Marketing Active Campaign). Not only was it simply as efficient as me emailing them, it meant I might stop sending an email that I disliked sending– and it conserved me time!There are few tools that I totally recommend on a daily basis, however ActiveCampaign is among them.

As a one-stop e-mail marketing service, ActiveCampaign, which begins at $9 monthly has a lot to offer, including limitless e-mails with all of its strategies, third-party integrations, and a range of auto-responders. This leads to a rather hectic interface, which can be difficult to take in initially glimpse.

Warranty No Receipt Email Marketing Active Campaign

Warranty No Receipt  Email Marketing Active CampaignWarranty No Receipt Email Marketing Active Campaign

ActiveCampaign has a large library of online support resources and onboarding services, and you can get help by means of live chat, but not by phone. It’s comparable to Campaign Monitor in lots of methods, though each bests the other one in some locations. For the best e-mail marketing experience want to our Editors’ Choice picks in this classification: Campaigner and MailChimp , each of which provide live assistance, and generous functions.

The company arranges its strategies depending upon the number of customers you’re seeking to reach. Strategies start at $9 per month for as much as 500 contacts and endless e-mails. At each customer level, you can update to a Plus plan that adds a number of features consisting of client relationship management (CRM), a custom domain, and customized branding.

Strategies go all the method as much as 100,000 contacts; if you require more, you can call ActiveCampaign for a custom-made plan. In in between, you can select 2,500 contacts for $29 each month, 5,000 contacts for $45 monthly and so on. All strategies include endless emails, unlike Campaign Monitor, which provides both basic plans with restricted e-mails, and more expensive unlimited strategies. Warranty No Receipt Email Marketing Active Campaign.

Warranty No Receipt Email Marketing Active Campaign

ActiveCampaign uses a 14-day totally free trial that does not require a charge card. To get going, all you require is your business name and e-mail address. Next, you established a password and then choose the service you’re trying to find– in addition to email marketing, it provides marketing automation, CRM, and sales automation.

The dashboard is frustrating initially glimpse. It’s difficult to know where to look initially. On the best rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is an introduction of your campaign activity. Part of the confusion is that it’s filled with sample information that disappears when you mouse over it.

It’s likewise complicated considering that ActiveCampaign likewise offers CRM and other features that you may not plan to utilize, but appear on the dashboard anyway if you’re utilizing the totally free trial. Warranty No Receipt Email Marketing Active Campaign. Along the top of the screen are your main alternatives: contacts, campaigns, lists, and other non-email marketing related features.

Warranty No Receipt Email Marketing Active Campaign

From here you can import and export CSV files or import from a third-party service, such as Asana (See Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Advice), and a lot more. This is another location where it bests Campaign Monitor, which has no 3rd party combination. Warranty No Receipt Email Marketing Active Campaign.

Prior to you add any contacts, though, you need to produce a list, similar to with Campaign Display. When you produce a list, you need to offer it a name, offer your business’s mailing address for the footer, company URL, and a note letting customers understand why they’re getting the email (this might lower spam reports from absent-minded users.) Next, you can import contacts to that list.

You can likewise opt not to import a certain field. I experimented with including e-mail, name, and birthday. It acknowledged e-mail, however not the other two, however I was able to quickly develop custom-made fields. You can likewise tag contacts for easy browsing. Click on the projects tab to create a newsletter. They even have a standard mage editor where you can crop the image. MailChimp’s editor is the finest I’ve seen in all of the e-mail marketing platforms I have actually tried. You have access to the underlying code, so you can develop a genuinely plain e-mail, supplied you make a standard design template initially.

Warranty No Receipt Email Marketing Active Campaign

MailChimp’s built-in image editor is very powerful. You can resize, crop, and add custom text to your images. I miss MailChimp’s email-editing experience. It would save me a little time to have that exact same experience on ActiveCampaign. But the highly-customizable automations I can construct on ActiveCampaign more than make up for that prospective time savings.

ConvertKit’s email editing experience is very plain, but easy to browse. Their design templates are restricted, which is great with me, but their email modifying experience is somewhat easier because you can develop inline images, and you can create a totally plain e-mail, and even edit the underlying HTML. If you want to make some quick edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an email, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wished to change back and forth in between various e-mails, I would intuitively be inclined open the very same automation in numerous tabs, then open the particular emails from each of those tabs.

Warranty No Receipt Email Marketing Active Campaign

In the Automations area, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can modify each one, or you can Command + Click to open each in a brand-new tab to more easily edit your whole series. Contrast that with ConvertKit’s Series.

Again, it would conserve me a great deal of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign. But picking an e-mail marketing platform resembles picking a spouse – Warranty No Receipt Email Marketing Active Campaign. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Speaking of segmentation, another factor I changed from MailChimp to ActiveCampaign was that MailChimp has actually restricted segmentation choices.

Warranty No Receipt  Email Marketing Active CampaignWarranty No Receipt Email Marketing Active Campaign

You can integrate qualities with an AND/OR operator, and you can mix and match those groups of characteristics with another AND/OR operator. With MailChimp, you can only sector by AND/OR, however MailChimp’s Pro strategy allows more advanced segmenting, for an extra $199 a month. In my look for the ideal e-mail marketing platform, I saw lots of others, a few of which I have actually currently pointed out.

Warranty No Receipt Email Marketing Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would probably be utilizing ConvertKit. Their automations are much easier to build, though they aren’t as versatile as ActiveCampaign’s, and their divisions options aren’t as advanced either. They also do not have goal tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.

MailChimp is free for approximately 2,000 contacts, though if you’re severe I ‘d highly caution versus locking yourself into an email marketing platform even if it’s more affordable on the short term. Switching is a pain, and it may cost you more in the long run. AWeber. AWeber has been around permanently, so they incorporate with anything.

It has just-okay email modifying experience, design templates, and automations. One edge it has, in my viewpoint, is Global Text Snippets. I go more in depth in my AWeber Review. If you’re a small organisation with 5,000 subscribers or more, and you do not need a lot more than fundamental broadcasts and automations, AWeber might be an excellent option.

Warranty No Receipt Email Marketing Active Campaign

I generally do not think prices should be a major consider choosing the best e-mail marketing platform for your service. Having the best features for your marketing technique will eventually offset whatever price differences you discover. However, price is still an aspect, so let’s look at rates for ActiveCampaign vs.

As you can see: If you’re beginning with 500 contacts, ActiveCampaign’s Lite strategy is more affordable than both AWeber and ConvertKit. ConvertKit is practically double the rate of ActiveCampaign if you’re just starting. MailChimp, is totally free listed below 2,000 contacts. But switching is a discomfort, so just select MailChimp if it’s the best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve said, if you’re going to be making full use of ActiveCampaign’s rich automation functions, it’s well worth the price difference. In conclusion, ActiveCampaign is an extremely flexible email marketing platform, and I’m so delighted I made the effort to do the research study and make the switch from MailChimp to ActiveCampaign.

Warranty No Receipt Email Marketing Active Campaign

Warranty No Receipt Email Marketing Active Campaign

The possibilities are endless. Attend this FREE online training with Marcus TaylorOne strategy we have actually experimented with a lot is using information captured from our Leadformly type to customise the content in our ActiveCampaign e-mails utilizing ActiveCampaign’s conditional material function. Basically, this permits you to customise the material in your email projects utilizing guidelines like ‘If contact’s organisation type = company, display X, otherwise display Y’. Here’s an example of a fully-automated email we send utilizing conditional content.

I believe the reason is since it sounds natural and includes adequate personalisation (it referrals that they’re running a firm) that people presume it’s been composed by hand. We have actually even received a lot of praise from individuals who have actually recognized that it is automated, but are still impressed!If you wish to increase your e-mail campaign engagement by 10-20%, just send all of your e-mails twice, but the 2nd time around only send the e-mail to the segment of individuals that didn’t open it the very first time round.

While the open rate won’t be as high as the first campaign, it’s still going to be opened by a few of your list who would not have otherwise seen it (Warranty No Receipt Email Marketing Active Campaign). If someone opens your email however doesn’t click through to your deal it indicates that they were fascinated by your subject line, however the offer wasn’t rather right for them.

Warranty No Receipt Email Marketing Active Campaign

Among our most responded-to e-mail projects is an easy e-mail that we send to everyone who attends a Leadformly webinar but doesn’t register for an account (Warranty No Receipt Email Marketing Active Campaign). It looks like this: If somebody clicks ‘Yes– but I have a question’ or ‘No’ it opens an e-mail dealt with to me with the pre-filled text ‘Hi there Marcus, I’m not prepared to use Leadformly due to the fact that …’.

When we initially started investing in tools for our consumer success group at Leadformly, we tried Intercom, Drift, Promoter.io, and several others. After several months we realised that most of the performance we were utilizing in those tools could be changed by ActiveCampaign. Here are a few of the methods we’re utilizing ActiveCampaign for client success.

Warranty No Receipt Email Marketing Active CampaignWarranty No Receipt Email Marketing Active Campaign

While it’s implied to be utilized for managing sales pipelines it works well work managing any process that has a clear set of steps– like onboarding. We’ve produced automation sequences to instantly move clients in between different actions of this pipeline based upon what pages they check out or occasions they fire from within the Leadformly application.

Warranty No Receipt Email Marketing Active Campaign

I need to confess, collecting NPS scores in ActiveCampaign is not easy. We had actually formerly used Promoter.io to collect NPS, which is (in theory) a plug and play option. We had a hard time a lot with their service, which was among the factors for centralising it in ActiveCampaign. Instead of explaining how we set it up here, I ‘d advise reading dazzling short article that ActiveCampaign published, which we followed to gather and automate NPS collection.

In order to educate our customers and make them successful as rapidly as possible, we put all of our customers into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white papers that they can use to learn our software application and get better arise from their lead capture kinds. This automation series takes some pressure off of our assistance group, as it implies that we can respond to questions in these tutorials that may have otherwise become support tickets/emails.

When somebody cancels their account or requests a refund for our ventures, it’s essential that we learn what caused this. In ActiveCampaign, we automatically set off a sequence that asks the consumer what made them leave, and after that adds/removes them from the appropriate lists and sequences. It’s easy but is one less thing that our consumer success team requirement to think about.

Warranty No Receipt Email Marketing Active Campaign

Below are some of the methods we’ve utilized ActiveCampaign to automate aspects of HR, finance, and worker training. When a brand-new employee joins Endeavor Harbour, an automatic email series is activated that drip feeds info on how we doing things at Venture Harbour and why. This makes sure that all brand-new employees have a constant onboarding experience, and are aligned with the business’s larger photo vision and objectives.

While non-traditional, utilizing marketing automation to streamline our new worker onboarding has actually made this procedure a lot easier. We don’t read CVs at Endeavor Harbour. Instead, we ask all candidates that request a job from our website to complete a brief quiz that informs us more about them and how they resolve problems (Warranty No Receipt Email Marketing Active Campaign).

At the end of the day, if you’re not happy to complete a 10-minute quiz to be considered for a role at Venture Harbour, you’re absolutely not the ideal fit. It also gives us a lot of insightful info about prospects. For instance, one of our worths at Endeavor Harbour is to never stop discovering, so in our test we ask ‘What are the last three nonfiction books you read?’.

Warranty No Receipt Email Marketing Active Campaign

Warranty No Receipt Email Marketing Active CampaignWarranty No Receipt Email Marketing Active Campaign

This quiz is sent through a marketing automation sequence, which frees up hours of emailing backward and forward with potential prospects, and guarantees that we only consider the absolute best candidates to come in for an interview. I utilized to hate chasing up invoices. While the majority of our clients paid their billings on time, there were constantly a few that required a push or 2.

By sending out the e-mail from a ‘[email protected]’ email address rather than my individual e-mail address it depersonalised the message and came across more as an alert rather than a person asking for an invoice to be paid (Warranty No Receipt Email Marketing Active Campaign). Not just was it just as efficient as me emailing them, it implied I could stop sending an email that I hated sending out– and it saved me time!There are couple of tools that I wholeheartedly recommend daily, but ActiveCampaign is one of them.

As a one-stop e-mail marketing service, ActiveCampaign, which starts at $9 monthly has a lot to offer, consisting of limitless e-mails with all of its strategies, third-party combinations, and a range of auto-responders. This leads to a rather hectic interface, which can be difficult to take in in the beginning glance.

Warranty No Receipt Email Marketing Active Campaign

Warranty No Receipt Email Marketing Active CampaignWarranty No Receipt Email Marketing Active Campaign

ActiveCampaign has a large library of online assistance resources and onboarding services, and you can get help via live chat, however not by phone. It’s similar to Campaign Display in numerous methods, though each bests the other one in some locations. For the very best email marketing experience want to our Editors’ Option choices in this classification: Advocate and MailChimp , each of which provide live support, and generous features.

The business arranges its plans depending on the number of customers you’re looking to reach. Plans begin at $9 per month for up to 500 contacts and unlimited e-mails. At each customer level, you can update to a Plus plan that adds a number of features consisting of client relationship management (CRM), a custom-made domain, and customized branding.

Strategies go all the way as much as 100,000 contacts; if you require more, you can call ActiveCampaign for a custom strategy. In in between, you can choose 2,500 contacts for $29 monthly, 5,000 contacts for $45 monthly and so on. All strategies include limitless emails, unlike Campaign Screen, which offers both standard plans with minimal e-mails, and more costly endless plans. Warranty No Receipt Email Marketing Active Campaign.

Warranty No Receipt Email Marketing Active Campaign

ActiveCampaign provides a 14-day free trial that does not require a charge card. To begin, all you require is your business name and email address. Next, you established a password and after that select the service you’re looking for– in addition to email marketing, it offers marketing automation, CRM, and sales automation.

The control panel is overwhelming initially look. It’s difficult to understand where to look first. On the ideal rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample details that disappears when you mouse over it.

It’s likewise confusing because ActiveCampaign also uses CRM and other functions that you might not prepare to use, however reveal up on the control panel anyhow if you’re using the free trial. Warranty No Receipt Email Marketing Active Campaign. Along the top of the screen are your primary options: contacts, projects, lists, and other non-email marketing related functions.

Warranty No Receipt Email Marketing Active Campaign

From here you can import and export CSV files or import from a third-party service, such as Asana (Visit Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Recommendations), and lots of more. This is another location where it bests Campaign Display, which has no 3rd party combination. Warranty No Receipt Email Marketing Active Campaign.

Before you add any contacts, though, you need to develop a list, simply like with Campaign Display. When you create a list, you require to offer it a name, supply your business’s mailing address for the footer, company URL, and a note letting customers know why they’re getting the email (this might decrease spam reports from forgetful users.) Next, you can import contacts to that list.

You can also opt not to import a certain field. I tried out including email, name, and birthday. It acknowledged e-mail, however not the other 2, however I was able to quickly produce custom fields. You can likewise tag contacts for simple searching. Click the campaigns tab to create a newsletter. They even have a basic mage editor where you can crop the image. MailChimp’s editor is the finest I have actually seen in all of the email marketing platforms I’ve attempted. You have access to the underlying code, so you can produce a truly plain email, supplied you make a standard template initially.

Warranty No Receipt Email Marketing Active Campaign

MailChimp’s integrated image editor is exceptionally powerful. You can resize, crop, and add customized text to your images. I miss MailChimp’s email-editing experience. It would conserve me a little time to have that very same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than make up for that possible time cost savings.

ConvertKit’s e-mail editing experience is extremely plain, but easy to browse. Their templates are limited, which is great with me, however their e-mail editing experience is slightly much easier in that you can create inline images, and you can develop a completely plain email, and even modify the underlying HTML. If you wish to make some quick edits to some e-mails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an e-mail, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to change backward and forward between various emails, I would intuitively be inclined open the exact same automation in numerous tabs, then open the respective emails from each of those tabs.

Warranty No Receipt Email Marketing Active Campaign

In the Automations section, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a brand-new tab to more quickly modify your whole series. Contrast that with ConvertKit’s Series.

Once again, it would save me a great deal of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign. However picking an e-mail marketing platform is like choosing a partner – Warranty No Receipt Email Marketing Active Campaign. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced division. Speaking of division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has limited segmentation choices.

Warranty No Receipt Email Marketing Active CampaignWarranty No Receipt Email Marketing Active Campaign

You can integrate characteristics with an AND/OR operator, and you can blend and match those groups of characteristics with another AND/OR operator. With MailChimp, you can only section by AND/OR, however MailChimp’s Pro strategy permits more sophisticated segmenting, for an additional $199 a month. In my look for the best e-mail marketing platform, I saw many others, a few of which I have actually currently mentioned.

Warranty No Receipt Email Marketing Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to construct, though they aren’t as flexible as ActiveCampaign’s, and their segmentations choices aren’t as sophisticated either. They likewise don’t have goal tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.

MailChimp is complimentary for as much as 2,000 contacts, though if you’re major I ‘d highly warn versus locking yourself into an e-mail marketing platform even if it’s more affordable on the brief term. Switching is a discomfort, and it might cost you more in the long run. AWeber. AWeber has actually been around forever, so they incorporate with anything.

It has just-okay email modifying experience, templates, and automations. One edge it has, in my opinion, is International Text Bits. I go more in depth in my AWeber Evaluation. If you’re a little organisation with 5,000 customers or more, and you don’t require far more than basic broadcasts and automations, AWeber may be an excellent choice.

Warranty No Receipt Email Marketing Active Campaign

I generally don’t think prices ought to be a significant consider deciding the ideal e-mail marketing platform for your organisation. Having the ideal features for your marketing method will eventually offset whatever cost differences you find. But, price is still an element, so let’s look at prices for ActiveCampaign vs.

As you can see: If you’re beginning out with 500 contacts, ActiveCampaign’s Lite plan is more affordable than both AWeber and ConvertKit. ConvertKit is practically double the cost of ActiveCampaign if you’re just starting. MailChimp, is free below 2,000 contacts. But changing is a pain, so just choose MailChimp if it’s the finest option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve said, if you’re going to be making complete use of ActiveCampaign’s abundant automation functions, it’s well worth the price difference. In conclusion, ActiveCampaign is an exceptionally flexible email marketing platform, and I’m so glad I took the time to do the research and make the switch from MailChimp to ActiveCampaign.