Refurbished Pay Monthly Email Marketing Active Campaign

Refurbished Pay Monthly Email Marketing Active Campaign

The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne technique we’ve experimented with a lot is utilizing data recorded from our Leadformly type to personalise the content in our ActiveCampaign emails using ActiveCampaign’s conditional content function. Generally, this permits you to personalise the content in your email projects using guidelines like ‘If contact’s organisation type = firm, screen X, otherwise show Y’. Here’s an example of a fully-automated email we send utilizing conditional content.

I presume the reason is because it sounds natural and includes sufficient personalisation (it recommendations that they’re running an agency) that individuals suspect it’s been written by hand. We’ve even gotten a great deal of praise from individuals who have actually determined that it is automated, but are still impressed!If you wish to increase your e-mail campaign engagement by 10-20%, simply send all of your e-mails two times, however the 2nd time around only send the e-mail to the section of people that didn’t open it the very first time round.

While the open rate won’t be as high as the very first campaign, it’s still going to be opened by some of your list who would not have otherwise seen it (Refurbished Pay Monthly Email Marketing Active Campaign). If someone opens your email however doesn’t click through to your offer it means that they were interested by your subject line, but the deal wasn’t quite ideal for them.

Refurbished Pay Monthly Email Marketing Active Campaign

One of our most responded-to email campaigns is a basic email that we send out to everybody who goes to a Leadformly webinar but doesn’t sign up for an account (Refurbished Pay Monthly Email Marketing Active Campaign). It looks like this: If somebody clicks ‘Yes– but I have a concern’ or ‘No’ it opens an e-mail dealt with to me with the pre-filled text ‘Hi Marcus, I’m not prepared to utilize Leadformly due to the fact that …’.

When we first began buying tools for our client success team at Leadformly, we attempted Intercom, Drift, Promoter.io, and numerous others. After a number of months we understood that the majority of the functionality we were using in those tools could be changed by ActiveCampaign. Here are some of the methods we’re using ActiveCampaign for client success.

Refurbished Pay Monthly Email Marketing Active CampaignRefurbished Pay Monthly Email Marketing Active Campaign

While it’s implied to be utilized for managing sales pipelines it works well work managing any procedure that has a clear set of steps– like onboarding. We’ve developed automation sequences to immediately move customers in between various steps of this pipeline based upon what pages they visit or events they fire from within the Leadformly application.

Refurbished Pay Monthly Email Marketing Active Campaign

I need to confess, gathering NPS ratings in ActiveCampaign is hard. We had formerly utilized Promoter.io to gather NPS, which is (in theory) a plug and play solution. We struggled a lot with their service, which was among the reasons for centralising it in ActiveCampaign. Instead of discussing how we set it up here, I ‘d suggest reading brilliant short article that ActiveCampaign published, which we followed to collect and automate NPS collection.

In order to educate our clients and make them successful as rapidly as possible, we put all of our clients into a 7-day onboarding sequence, which leak feeds a series of tutorials, videos, and white documents that they can utilize to discover our software application and improve arise from their lead capture forms. This automation series takes some pressure off of our assistance team, as it suggests that we can address questions in these tutorials that might have otherwise become support tickets/emails.

When somebody cancels their account or demands a refund for our ventures, it is essential that we discover what caused this. In ActiveCampaign, we automatically activate a sequence that asks the consumer what made them leave, and after that adds/removes them from the proper lists and sequences. It’s easy but is one less thing that our client success group requirement to think about.

Refurbished Pay Monthly Email Marketing Active Campaign

Below are a few of the methods we’ve used ActiveCampaign to automate elements of HR, finance, and staff member training. When a new worker joins Endeavor Harbour, an automatic e-mail sequence is activated that drip feeds details on how we doing things at Venture Harbour and why. This makes sure that all brand-new workers have a constant onboarding experience, and are lined up with the company’s bigger photo vision and objectives.

While unconventional, utilizing marketing automation to enhance our new employee onboarding has made this procedure a lot easier. We do not check out CVs at Venture Harbour. Rather, we ask all candidates that make an application for a task from our site to finish a brief test that tells us more about them and how they fix problems (Refurbished Pay Monthly Email Marketing Active Campaign).

At the end of the day, if you’re not ready to finish a 10-minute quiz to be considered for a function at Endeavor Harbour, you’re absolutely not the best fit. It also offers us a lot of informative details about prospects. For example, among our values at Endeavor Harbour is to never stop discovering, so in our quiz we ask ‘What are the last 3 nonfiction books you check out?’.

Refurbished Pay Monthly Email Marketing Active Campaign

Refurbished Pay Monthly Email Marketing Active CampaignRefurbished Pay Monthly Email Marketing Active Campaign

This quiz is sent out through a marketing automation series, which maximizes hours of emailing back and forth with prospective candidates, and makes sure that we only consider the very finest applicants to come in for an interview. I utilized to hate chasing after up invoices. While the majority of our customers paid their invoices on time, there were constantly a couple of that required a nudge or 2.

By sending the e-mail from a ‘[email protected]’ e-mail address rather than my personal email address it depersonalised the message and came throughout more as an alert rather than an individual asking for an invoice to be paid (Refurbished Pay Monthly Email Marketing Active Campaign). Not only was it just as efficient as me emailing them, it indicated I might stop sending an e-mail that I disliked sending– and it conserved me time!There are few tools that I completely advise daily, but ActiveCampaign is one of them.

As a one-stop e-mail marketing service, ActiveCampaign, which starts at $9 monthly has a lot to offer, including endless emails with all of its plans, third-party combinations, and a range of auto-responders. This leads to a rather busy interface, which can be tough to take in initially look.

Refurbished Pay Monthly Email Marketing Active Campaign

Refurbished Pay Monthly Email Marketing Active CampaignRefurbished Pay Monthly Email Marketing Active Campaign

ActiveCampaign has a large library of online support resources and onboarding services, and you can get assistance via live chat, but not by phone. It’s comparable to Campaign Screen in numerous ways, though each bests the other one in some areas. For the best email marketing experience aim to our Editors’ Option picks in this category: Campaigner and MailChimp , each of which provide live support, and generous functions.

The business organizes its plans depending on the number of subscribers you’re looking to reach. Strategies start at $9 per month for as much as 500 contacts and endless emails. At each subscriber level, you can update to a Plus plan that adds numerous functions including client relationship management (CRM), a custom-made domain, and custom branding.

Strategies go all the way up to 100,000 contacts; if you require more, you can get in touch with ActiveCampaign for a custom-made strategy. In between, you can go with 2,500 contacts for $29 monthly, 5,000 contacts for $45 per month and so on. All plans consist of endless emails, unlike Campaign Display, which provides both standard strategies with restricted e-mails, and more costly unlimited plans. Refurbished Pay Monthly Email Marketing Active Campaign.

Refurbished Pay Monthly Email Marketing Active Campaign

ActiveCampaign offers a 14-day free trial that does not need a credit card. To start, all you need is your business name and e-mail address. Next, you set up a password and after that choose the service you’re searching for– in addition to email marketing, it uses marketing automation, CRM, and sales automation.

The dashboard is overwhelming in the beginning look. It’s tough to know where to look first. On the right rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample information that disappears when you mouse over it.

It’s also complicated considering that ActiveCampaign likewise provides CRM and other functions that you may not plan to use, however reveal up on the control panel anyhow if you’re using the free trial. Refurbished Pay Monthly Email Marketing Active Campaign. Along the top of the screen are your main alternatives: contacts, projects, lists, and other non-email marketing associated functions.

Refurbished Pay Monthly Email Marketing Active Campaign

From here you can import and export CSV files or import from a third-party service, such as Asana (Go To Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Suggestions), and much more. This is another area where it bests Campaign Display, which has no 3rd party combination. Refurbished Pay Monthly Email Marketing Active Campaign.

Before you include any contacts, however, you have to develop a list, much like with Campaign Monitor. When you develop a list, you require to provide it a name, offer your company’s mailing address for the footer, company URL, and a note letting customers understand why they’re getting the e-mail (this may lower spam reports from absent-minded users.) Next, you can import contacts to that list.

You can likewise opt not to import a particular field. I checked out adding e-mail, name, and birthday. It acknowledged e-mail, however not the other 2, however I had the ability to easily develop custom-made fields. You can also tag contacts for simple browsing. Click the campaigns tab to produce a newsletter. They even have a fundamental mage editor where you can crop the image. MailChimp’s editor is the finest I have actually seen in all of the e-mail marketing platforms I’ve tried. You have access to the underlying code, so you can produce a truly plain e-mail, offered you make a standard template initially.

Refurbished Pay Monthly Email Marketing Active Campaign

MailChimp’s built-in image editor is incredibly effective. You can resize, crop, and include custom-made text to your images. I miss MailChimp’s email-editing experience. It would conserve me a little time to have that exact same experience on ActiveCampaign. However the highly-customizable automations I can construct on ActiveCampaign more than offset that prospective time savings.

ConvertKit’s e-mail editing experience is really plain, however easy to browse. Their design templates are restricted, which is great with me, but their email modifying experience is slightly much easier because you can produce inline images, and you can produce a completely plain email, and even modify the underlying HTML. If you wish to make some quick edits to some e-mails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click an email, and it takes me to the editor for that e-mail. Note that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I desired to change backward and forward between different emails, I would intuitively be inclined open the same automation in different tabs, then open the particular e-mails from each of those tabs.

Refurbished Pay Monthly Email Marketing Active Campaign

In the Automations section, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can modify each one, or you can Command + Click to open each in a brand-new tab to more easily modify your entire series. Contrast that with ConvertKit’s Sequences.

Again, it would conserve me a lot of time to have ConvertKit’s automation e-mail editing experience on ActiveCampaign. However selecting an e-mail marketing platform is like selecting a partner – Refurbished Pay Monthly Email Marketing Active Campaign. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced division. Speaking of segmentation, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has actually restricted segmentation options.

Refurbished Pay Monthly Email Marketing Active CampaignRefurbished Pay Monthly Email Marketing Active Campaign

You can integrate attributes with an AND/OR operator, and you can mix and match those groups of traits with another AND/OR operator. With MailChimp, you can just section by AND/OR, however MailChimp’s Pro strategy allows more sophisticated segmenting, for an additional $199 a month. In my search for the best e-mail marketing platform, I saw many others, a few of which I’ve currently pointed out.

Refurbished Pay Monthly Email Marketing Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are a lot easier to build, though they aren’t as flexible as ActiveCampaign’s, and their divisions options aren’t as sophisticated either. They also don’t have objective tracking, or Message Variables. MailChimp. You already know that I changed from MailChimp to ActiveCampaign.

MailChimp is totally free for up to 2,000 contacts, though if you’re major I ‘d highly caution against locking yourself into an email marketing platform even if it’s more affordable on the short term. Switching is a pain, and it might cost you more in the long run. AWeber. AWeber has been around forever, so they integrate with anything.

It has just-okay email editing experience, templates, and automations. One edge it has, in my opinion, is Global Text Bits. I go more in depth in my AWeber Evaluation. If you’re a small company with 5,000 customers or more, and you don’t require far more than standard broadcasts and automations, AWeber may be a great choice.

Refurbished Pay Monthly Email Marketing Active Campaign

I generally do not believe rates must be a significant element in choosing the right email marketing platform for your company. Having the best features for your marketing technique will ultimately make up for whatever price differences you find. But, rate is still an element, so let’s look at prices for ActiveCampaign vs.

As you can see: If you’re starting out with 500 contacts, ActiveCampaign’s Lite strategy is more affordable than both AWeber and ConvertKit. ConvertKit is practically double the rate of ActiveCampaign if you’re simply beginning. MailChimp, is totally free listed below 2,000 contacts. But changing is a pain, so just select MailChimp if it’s the very best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve said, if you’re going to be making complete use of ActiveCampaign’s abundant automation functions, it’s well worth the rate distinction. In conclusion, ActiveCampaign is an incredibly flexible e-mail marketing platform, and I’m so happy I put in the time to do the research and make the switch from MailChimp to ActiveCampaign.

Refurbished Pay Monthly Email Marketing Active Campaign

Refurbished Pay Monthly Email Marketing Active Campaign

The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne method we’ve try out a lot is using information recorded from our Leadformly form to personalise the content in our ActiveCampaign e-mails utilizing ActiveCampaign’s conditional content feature. Generally, this allows you to customise the content in your email projects using guidelines like ‘If contact’s organisation type = agency, screen X, otherwise show Y’. Here’s an example of a fully-automated e-mail we send utilizing conditional material.

I presume the reason is because it sounds natural and includes adequate personalisation (it recommendations that they’re running a firm) that people suspect it’s been written manually. We have actually even gotten a lot of praise from people who have actually recognized that it is automated, but are still impressed!If you wish to increase your email campaign engagement by 10-20%, simply send all of your emails two times, but the second time around only send the e-mail to the sector of people that didn’t open it the first time round.

While the open rate won’t be as high as the very first campaign, it’s still going to be opened by some of your list who wouldn’t have otherwise seen it (Refurbished Pay Monthly Email Marketing Active Campaign). If someone opens your email however doesn’t click through to your offer it means that they were fascinated by your subject line, however the offer wasn’t quite best for them.

Refurbished Pay Monthly Email Marketing Active Campaign

Among our most responded-to e-mail projects is an easy email that we send to everybody who attends a Leadformly webinar but doesn’t register for an account (Refurbished Pay Monthly Email Marketing Active Campaign). It looks like this: If someone clicks ‘Yes– but I have a question’ or ‘No’ it opens up an email dealt with to me with the pre-filled text ‘Hey there Marcus, I’m not prepared to use Leadformly because …’.

When we initially began purchasing tools for our consumer success group at Leadformly, we tried Intercom, Drift, Promoter.io, and numerous others. After several months we realised that the majority of the performance we were utilizing in those tools could be changed by ActiveCampaign. Here are a few of the ways we’re using ActiveCampaign for client success.

Refurbished Pay Monthly Email Marketing Active CampaignRefurbished Pay Monthly Email Marketing Active Campaign

While it’s implied to be utilized for handling sales pipelines it works well work handling any procedure that has a clear set of actions– like onboarding. We’ve created automation sequences to immediately move customers between different steps of this pipeline based upon what pages they go to or occasions they fire from within the Leadformly application.

Refurbished Pay Monthly Email Marketing Active Campaign

I have to admit, collecting NPS scores in ActiveCampaign is challenging. We had actually previously utilized Promoter.io to collect NPS, which is (in theory) a plug and play solution. We had a hard time a lot with their service, which was among the reasons for centralising it in ActiveCampaign. Rather than describing how we set it up here, I ‘d recommend reading dazzling post that ActiveCampaign released, which we followed to gather and automate NPS collection.

In order to educate our customers and make them successful as rapidly as possible, we put all of our clients into a 7-day onboarding sequence, which leak feeds a series of tutorials, videos, and white documents that they can utilize to discover our software and improve results from their lead capture types. This automation sequence takes some strain off of our assistance group, as it means that we can respond to concerns in these tutorials that may have otherwise ended up being assistance tickets/emails.

When someone cancels their account or demands a refund for our endeavors, it’s important that we discover what triggered this. In ActiveCampaign, we instantly activate a sequence that asks the customer what made them leave, and then adds/removes them from the proper lists and sequences. It’s simple however is one less thing that our consumer success group need to think of.

Refurbished Pay Monthly Email Marketing Active Campaign

Below are a few of the methods we have actually used ActiveCampaign to automate elements of HR, finance, and employee training. When a brand-new worker joins Venture Harbour, an automatic email sequence is set off that drip feeds info on how we doing things at Endeavor Harbour and why. This guarantees that all brand-new staff members have a consistent onboarding experience, and are aligned with the business’s larger picture vision and objectives.

While unconventional, utilizing marketing automation to simplify our new worker onboarding has made this process a lot simpler. We do not check out CVs at Endeavor Harbour. Rather, we ask all prospects that look for a task from our website to complete a short quiz that informs us more about them and how they resolve problems (Refurbished Pay Monthly Email Marketing Active Campaign).

At the end of the day, if you’re not happy to finish a 10-minute quiz to be thought about for a role at Endeavor Harbour, you’re definitely not the best fit. It also offers us a great deal of insightful info about prospects. For instance, one of our values at Venture Harbour is to never ever stop learning, so in our test we ask ‘What are the last three nonfiction books you check out?’.

Refurbished Pay Monthly Email Marketing Active Campaign

Refurbished Pay Monthly Email Marketing Active CampaignRefurbished Pay Monthly Email Marketing Active Campaign

This quiz is sent out through a marketing automation sequence, which frees up hours of emailing backward and forward with prospective prospects, and guarantees that we only think about the absolute best applicants to come in for an interview. I utilized to hate chasing up invoices. While most of our clients paid their billings on time, there were constantly a couple of that required a nudge or 2.

By sending the email from a ‘[email protected]’ email address rather than my individual e-mail address it depersonalised the message and stumbled upon more as an alert rather than an individual requesting for a billing to be paid (Refurbished Pay Monthly Email Marketing Active Campaign). Not just was it just as reliable as me emailing them, it suggested I might stop sending an e-mail that I hated sending out– and it conserved me time!There are couple of tools that I completely advise daily, but ActiveCampaign is among them.

As a one-stop email marketing service, ActiveCampaign, which starts at $9 each month has a lot to offer, including unrestricted emails with all of its strategies, third-party combinations, and a range of auto-responders. This results in a rather busy user interface, which can be tough to take in in the beginning glimpse.

Refurbished Pay Monthly Email Marketing Active Campaign

Refurbished Pay Monthly Email Marketing Active CampaignRefurbished Pay Monthly Email Marketing Active Campaign

ActiveCampaign has a large library of online assistance resources and onboarding services, and you can get help via live chat, however not by phone. It’s equivalent to Campaign Display in lots of methods, though each bests the other one in some locations. For the best e-mail marketing experience want to our Editors’ Choice picks in this classification: Campaigner and MailChimp , each of which provide live support, and generous features.

The business organizes its strategies depending on the number of subscribers you’re wanting to reach. Strategies begin at $9 monthly for approximately 500 contacts and limitless emails. At each customer level, you can upgrade to a Plus strategy that includes a number of features consisting of client relationship management (CRM), a custom domain, and customized branding.

Strategies go all the way approximately 100,000 contacts; if you require more, you can contact ActiveCampaign for a customized plan. In in between, you can choose 2,500 contacts for $29 monthly, 5,000 contacts for $45 each month and so on. All strategies include limitless e-mails, unlike Campaign Screen, which offers both basic strategies with limited e-mails, and more pricey unlimited strategies. Refurbished Pay Monthly Email Marketing Active Campaign.

Refurbished Pay Monthly Email Marketing Active Campaign

ActiveCampaign offers a 14-day complimentary trial that does not need a credit card. To get started, all you need is your business name and email address. Next, you established a password and then choose the service you’re searching for– in addition to email marketing, it offers marketing automation, CRM, and sales automation.

The dashboard is overwhelming initially look. It’s difficult to understand where to look initially. On the right rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample info that vanishes when you mouse over it.

It’s likewise complicated because ActiveCampaign also uses CRM and other features that you might not prepare to utilize, however appear on the control panel anyway if you’re using the free trial. Refurbished Pay Monthly Email Marketing Active Campaign. Along the top of the screen are your primary choices: contacts, campaigns, lists, and other non-email marketing related features.

Refurbished Pay Monthly Email Marketing Active Campaign

From here you can import and export CSV files or import from a third-party service, such as Asana (See Website at Asana), Base CRM , Zoho CRM (Free Trial at Software Recommendations), and much more. This is another area where it bests Campaign Display, which has no 3rd party combination. Refurbished Pay Monthly Email Marketing Active Campaign.

Prior to you add any contacts, though, you have to produce a list, much like with Campaign Monitor. When you produce a list, you require to give it a name, offer your company’s mailing address for the footer, company URL, and a note letting customers understand why they’re receiving the email (this might reduce spam reports from forgetful users.) Next, you can import contacts to that list.

You can also choose not to import a certain field. I attempted out adding e-mail, name, and birthday. It acknowledged e-mail, however not the other two, but I was able to easily develop custom-made fields. You can also tag contacts for simple searching. Click on the projects tab to produce a newsletter. They even have a standard mage editor where you can crop the image. MailChimp’s editor is the very best I have actually seen in all of the e-mail marketing platforms I’ve tried. You have access to the underlying code, so you can create a really plain email, offered you make a basic design template first.

Refurbished Pay Monthly Email Marketing Active Campaign

MailChimp’s integrated image editor is exceptionally powerful. You can resize, crop, and include customized text to your images. I miss out on MailChimp’s email-editing experience. It would save me a little time to have that very same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than offset that possible time cost savings.

ConvertKit’s e-mail editing experience is very plain, but easy to browse. Their design templates are restricted, which is great with me, but their email editing experience is slightly easier in that you can produce inline images, and you can produce a totally plain email, and even edit the underlying HTML. If you wish to make some quick edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click an e-mail, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to change back and forth in between various e-mails, I would intuitively be inclined open the very same automation in different tabs, then open the particular emails from each of those tabs.

Refurbished Pay Monthly Email Marketing Active Campaign

In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can edit every one, or you can Command + Click to open each in a brand-new tab to more quickly modify your whole series. Contrast that with ConvertKit’s Series.

Again, it would save me a lot of time to have ConvertKit’s automation email editing experience on ActiveCampaign. However picking an e-mail marketing platform resembles picking a partner – Refurbished Pay Monthly Email Marketing Active Campaign. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Speaking of division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has restricted segmentation options.

Refurbished Pay Monthly Email Marketing Active CampaignRefurbished Pay Monthly Email Marketing Active Campaign

You can integrate qualities with an AND/OR operator, and you can blend and match those groups of qualities with another AND/OR operator. With MailChimp, you can only sector by AND/OR, however MailChimp’s Pro strategy allows more sophisticated segmenting, for an additional $199 a month. In my look for the ideal email marketing platform, I saw many others, some of which I’ve currently mentioned.

Refurbished Pay Monthly Email Marketing Active Campaign

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to build, though they aren’t as flexible as ActiveCampaign’s, and their divisions alternatives aren’t as advanced either. They also don’t have objective tracking, or Message Variables. MailChimp. You currently understand that I changed from MailChimp to ActiveCampaign.

MailChimp is free for as much as 2,000 contacts, though if you’re serious I ‘d strongly warn against locking yourself into an e-mail marketing platform even if it’s more affordable on the short-term. Changing is a discomfort, and it may cost you more in the long run. AWeber. AWeber has been around forever, so they incorporate with anything.

It has just-okay email modifying experience, templates, and automations. One edge it has, in my opinion, is Global Text Bits. I go more in depth in my AWeber Review. If you’re a small service with 5,000 customers or more, and you do not require much more than standard broadcasts and automations, AWeber might be a great option.

Refurbished Pay Monthly Email Marketing Active Campaign

I typically do not think pricing needs to be a significant factor in deciding the best e-mail marketing platform for your service. Having the ideal functions for your marketing technique will eventually offset whatever rate distinctions you find. However, price is still an aspect, so let’s take a look at rates for ActiveCampaign vs.

As you can see: If you’re beginning out with 500 contacts, ActiveCampaign’s Lite plan is cheaper than both AWeber and ConvertKit. ConvertKit is practically double the cost of ActiveCampaign if you’re just beginning out. MailChimp, is totally free listed below 2,000 contacts. But switching is a pain, so only select MailChimp if it’s the very best choice for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve said, if you’re going to be making complete usage of ActiveCampaign’s rich automation functions, it’s well worth the cost difference. In conclusion, ActiveCampaign is an extremely flexible email marketing platform, and I’m so pleased I made the effort to do the research and make the switch from MailChimp to ActiveCampaign.