Online Voucher Code Printable 10 Active Campaign April

Online Voucher Code Printable 10 Active Campaign April

The possibilities are endless. Attend this FREE online training with Marcus TaylorOne tactic we’ve explored with a lot is using data captured from our Leadformly form to personalise the content in our ActiveCampaign emails utilizing ActiveCampaign’s conditional content function. Essentially, this allows you to customise the content in your email projects utilizing rules like ‘If contact’s organisation type = company, display screen X, otherwise display Y’. Here’s an example of a fully-automated email we send utilizing conditional content.

I think the reason is due to the fact that it sounds natural and consists of enough personalisation (it references that they’re running a firm) that individuals suspect it’s been composed by hand. We have actually even received a great deal of appreciation from people who have actually recognized that it is automated, however are still impressed!If you wish to increase your email campaign engagement by 10-20%, just send all of your e-mails twice, but the second time around just send out the e-mail to the sector of people that didn’t open it the very first time round.

While the open rate won’t be as high as the very first campaign, it’s still going to be opened by some of your list who would not have actually otherwise seen it (Online Voucher Code Printable 10 Active Campaign April). If somebody opens your email but does not click through to your deal it implies that they were interested by your subject line, but the offer wasn’t quite best for them.

Online Voucher Code Printable 10 Active Campaign April

Among our most responded-to e-mail campaigns is a simple email that we send out to everybody who goes to a Leadformly webinar but does not sign up for an account (Online Voucher Code Printable 10 Active Campaign April). It looks like this: If someone clicks ‘Yes– but I have a question’ or ‘No’ it opens up an email resolved to me with the pre-filled text ‘Hey there Marcus, I’m not prepared to use Leadformly because …’.

When we first began buying tools for our consumer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and numerous others. After a number of months we realised that the majority of the performance we were utilizing in those tools might be changed by ActiveCampaign. Here are a few of the methods we’re utilizing ActiveCampaign for client success.

Online Voucher Code Printable 10 Active Campaign AprilOnline Voucher Code Printable 10 Active Campaign April

While it’s implied to be used for managing sales pipelines it works well work handling any procedure that has a clear set of actions– like onboarding. We have actually produced automation series to immediately move customers in between different steps of this pipeline based on what pages they visit or events they fire from within the Leadformly application.

Online Voucher Code Printable 10 Active Campaign April

I need to confess, collecting NPS scores in ActiveCampaign is challenging. We had formerly used Promoter.io to collect NPS, which is (in theory) a plug and play service. We had a hard time a lot with their service, which was among the reasons for centralising it in ActiveCampaign. Instead of discussing how we set it up here, I ‘d recommend reading fantastic short article that ActiveCampaign released, which we followed to collect and automate NPS collection.

In order to educate our customers and make them effective as rapidly as possible, we put all of our clients into a 7-day onboarding series, which leak feeds a series of tutorials, videos, and white documents that they can use to learn our software application and get much better arise from their lead capture types. This automation series takes some pressure off of our assistance group, as it implies that we can respond to questions in these tutorials that might have otherwise ended up being assistance tickets/emails.

When someone cancels their account or requests a refund for our ventures, it is very important that we learn what triggered this. In ActiveCampaign, we instantly activate a sequence that asks the consumer what made them leave, and then adds/removes them from the correct lists and sequences. It’s simple but is one less thing that our customer success team requirement to think of.

Online Voucher Code Printable 10 Active Campaign April

Below are a few of the methods we have actually used ActiveCampaign to automate aspects of HR, finance, and staff member training. When a new staff member signs up with Endeavor Harbour, an automated e-mail sequence is activated that drip feeds details on how we doing things at Venture Harbour and why. This makes sure that all brand-new staff members have a constant onboarding experience, and are aligned with the business’s bigger image vision and objectives.

While unconventional, utilizing marketing automation to simplify our brand-new staff member onboarding has made this process a lot easier. We do not check out CVs at Venture Harbour. Instead, we ask all candidates that get a task from our website to complete a brief test that informs us more about them and how they fix problems (Online Voucher Code Printable 10 Active Campaign April).

At the end of the day, if you’re not ready to finish a 10-minute quiz to be considered for a role at Venture Harbour, you’re absolutely not the right fit. It also provides us a lot of informative info about candidates. For instance, among our worths at Endeavor Harbour is to never ever stop finding out, so in our test we ask ‘What are the last 3 nonfiction books you check out?’.

Online Voucher Code Printable 10 Active Campaign April

Online Voucher Code Printable 10 Active Campaign AprilOnline Voucher Code Printable 10 Active Campaign April

This test is sent through a marketing automation sequence, which maximizes hours of emailing back and forth with possible candidates, and guarantees that we just think about the absolute best applicants to come in for an interview. I utilized to hate going after up invoices. While the majority of our customers paid their invoices on time, there were always a couple of that required a push or 2.

By sending out the e-mail from a ‘[email protected]’ e-mail address instead of my individual email address it depersonalised the message and stumbled upon more as an alert rather than a person requesting for a billing to be paid (Online Voucher Code Printable 10 Active Campaign April). Not just was it simply as efficient as me emailing them, it indicated I might stop sending out an email that I disliked sending out– and it saved me time!There are couple of tools that I wholeheartedly suggest every day, however ActiveCampaign is one of them.

As a one-stop e-mail marketing service, ActiveCampaign, which begins at $9 monthly has a lot to offer, consisting of unlimited emails with all of its strategies, third-party combinations, and a variety of auto-responders. This leads to a rather busy user interface, which can be tough to take in initially glimpse.

Online Voucher Code Printable 10 Active Campaign April

Online Voucher Code Printable 10 Active Campaign AprilOnline Voucher Code Printable 10 Active Campaign April

ActiveCampaign has a large library of online support resources and onboarding services, and you can receive aid via live chat, but not by phone. It’s equivalent to Campaign Screen in lots of ways, though each bests the other one in some locations. For the very best email marketing experience want to our Editors’ Option picks in this classification: Advocate and MailChimp , each of which offer live assistance, and generous features.

The business arranges its strategies depending on the variety of customers you’re wanting to reach. Plans start at $9 each month for up to 500 contacts and unlimited emails. At each customer level, you can update to a Plus strategy that adds several features consisting of consumer relationship management (CRM), a custom-made domain, and custom branding.

Plans go all the method up to 100,000 contacts; if you need more, you can contact ActiveCampaign for a custom-made plan. In in between, you can select 2,500 contacts for $29 monthly, 5,000 contacts for $45 each month and so on. All plans include unrestricted e-mails, unlike Campaign Screen, which provides both basic strategies with restricted emails, and more pricey endless plans. Online Voucher Code Printable 10 Active Campaign April.

Online Voucher Code Printable 10 Active Campaign April

ActiveCampaign uses a 14-day totally free trial that does not require a credit card. To begin, all you need is your company name and email address. Next, you established a password and then select the service you’re searching for– in addition to email marketing, it provides marketing automation, CRM, and sales automation.

The control panel is frustrating initially glance. It’s tough to understand where to look initially. On the right rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample info that disappears when you mouse over it.

It’s likewise complicated because ActiveCampaign also offers CRM and other features that you may not prepare to use, however appear on the control panel anyhow if you’re using the free trial. Online Voucher Code Printable 10 Active Campaign April. Along the top of the screen are your main options: contacts, campaigns, lists, and other non-email marketing related features.

Online Voucher Code Printable 10 Active Campaign April

From here you can import and export CSV files or import from a third-party service, such as Asana (Visit Website at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Advice), and a lot more. This is another area where it bests Campaign Screen, which has no third celebration integration. Online Voucher Code Printable 10 Active Campaign April.

Before you add any contacts, though, you need to produce a list, much like with Campaign Display. When you develop a list, you need to offer it a name, supply your business’s mailing address for the footer, business URL, and a note letting customers know why they’re receiving the e-mail (this may reduce spam reports from forgetful users.) Next, you can import contacts to that list.

You can likewise opt not to import a particular field. I attempted out adding email, name, and birthday. It recognized email, but not the other two, but I had the ability to easily develop custom-made fields. You can likewise tag contacts for easy browsing. Click on the campaigns tab to create a newsletter. They even have a basic mage editor where you can crop the image. MailChimp’s editor is the best I’ve seen in all of the e-mail marketing platforms I have actually attempted. You have access to the underlying code, so you can create a truly plain e-mail, provided you make a standard design template initially.

Online Voucher Code Printable 10 Active Campaign April

MailChimp’s integrated image editor is incredibly powerful. You can resize, crop, and include custom-made text to your images. I miss MailChimp’s email-editing experience. It would save me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can construct on ActiveCampaign more than make up for that possible time savings.

ConvertKit’s e-mail editing experience is really plain, but easy to browse. Their design templates are restricted, which is fine with me, but their e-mail modifying experience is a little simpler in that you can create inline images, and you can produce an absolutely plain email, and even modify the underlying HTML. If you wish to make some quick edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an e-mail, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to change back and forth between various emails, I would intuitively be inclined open the very same automation in various tabs, then open the particular e-mails from each of those tabs.

Online Voucher Code Printable 10 Active Campaign April

In the Automations section, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a brand-new tab to more quickly modify your whole sequence. Contrast that with ConvertKit’s Series.

Again, it would conserve me a lot of time to have ConvertKit’s automation email modifying experience on ActiveCampaign. However selecting an e-mail marketing platform is like picking a partner – Online Voucher Code Printable 10 Active Campaign April. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced segmentation. Mentioning division, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has actually limited segmentation choices.

Online Voucher Code Printable 10 Active Campaign AprilOnline Voucher Code Printable 10 Active Campaign April

You can integrate characteristics with an AND/OR operator, and you can blend and match those groups of traits with another AND/OR operator. With MailChimp, you can just sector by AND/OR, however MailChimp’s Pro plan allows more advanced segmenting, for an extra $199 a month. In my search for the perfect e-mail marketing platform, I saw lots of others, a few of which I’ve already mentioned.

Online Voucher Code Printable 10 Active Campaign April

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are much simpler to construct, though they aren’t as flexible as ActiveCampaign’s, and their divisions choices aren’t as advanced either. They likewise do not have objective tracking, or Message Variables. MailChimp. You currently know that I changed from MailChimp to ActiveCampaign.

MailChimp is complimentary for approximately 2,000 contacts, though if you’re serious I ‘d highly warn versus locking yourself into an email marketing platform simply since it’s cheaper on the short term. Changing is a discomfort, and it might cost you more in the long run. AWeber. AWeber has been around permanently, so they incorporate with anything.

It has just-okay e-mail modifying experience, design templates, and automations. One edge it has, in my opinion, is International Text Snippets. I go more in depth in my AWeber Review. If you’re a little organisation with 5,000 subscribers or more, and you do not need far more than basic broadcasts and automations, AWeber might be a good option.

Online Voucher Code Printable 10 Active Campaign April

I usually do not think prices needs to be a significant factor in deciding the right e-mail marketing platform for your business. Having the right functions for your marketing strategy will ultimately make up for whatever price distinctions you discover. However, cost is still an element, so let’s look at prices for ActiveCampaign vs.

As you can see: If you’re beginning with 500 contacts, ActiveCampaign’s Lite strategy is cheaper than both AWeber and ConvertKit. ConvertKit is almost double the rate of ActiveCampaign if you’re just beginning. MailChimp, is totally free below 2,000 contacts. However switching is a pain, so only pick MailChimp if it’s the very best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I have actually said, if you’re going to be making complete usage of ActiveCampaign’s abundant automation features, it’s well worth the cost distinction. In conclusion, ActiveCampaign is an extremely flexible email marketing platform, and I’m so happy I took the time to do the research and make the switch from MailChimp to ActiveCampaign.

Online Voucher Code Printable 10 Active Campaign April

Online Voucher Code Printable 10 Active Campaign April

The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne method we have actually explored with a lot is utilizing data caught from our Leadformly kind to personalise the material in our ActiveCampaign emails using ActiveCampaign’s conditional material function. Essentially, this permits you to personalise the material in your e-mail campaigns utilizing guidelines like ‘If contact’s organisation type = agency, display screen X, otherwise show Y’. Here’s an example of a fully-automated e-mail we send utilizing conditional material.

I believe the factor is because it sounds natural and consists of sufficient personalisation (it referrals that they’re running an agency) that people think it’s been written manually. We have actually even received a lot of appreciation from individuals who’ve recognized that it is automated, but are still impressed!If you desire to increase your e-mail campaign engagement by 10-20%, just send out all of your emails two times, however the 2nd time around just send out the email to the sector of individuals that didn’t open it the very first time round.

While the open rate won’t be as high as the very first campaign, it’s still going to be opened by some of your list who wouldn’t have otherwise seen it (Online Voucher Code Printable 10 Active Campaign April). If someone opens your e-mail but doesn’t click through to your deal it means that they were captivated by your subject line, however the offer wasn’t rather right for them.

Online Voucher Code Printable 10 Active Campaign April

Among our most responded-to email campaigns is a basic e-mail that we send to everybody who participates in a Leadformly webinar but doesn’t register for an account (Online Voucher Code Printable 10 Active Campaign April). It looks like this: If someone clicks ‘Yes– but I have a question’ or ‘No’ it opens up an e-mail resolved to me with the pre-filled text ‘Hello there Marcus, I’m not prepared to use Leadformly since …’.

When we first began purchasing tools for our consumer success group at Leadformly, we attempted Intercom, Drift, Promoter.io, and numerous others. After a number of months we understood that most of the performance we were using in those tools could be replaced by ActiveCampaign. Here are some of the methods we’re utilizing ActiveCampaign for consumer success.

Online Voucher Code Printable 10 Active Campaign AprilOnline Voucher Code Printable 10 Active Campaign April

While it’s meant to be used for managing sales pipelines it works well work handling any procedure that has a clear set of steps– like onboarding. We have actually produced automation sequences to automatically move clients in between various actions of this pipeline based upon what pages they check out or occasions they fire from within the Leadformly application.

Online Voucher Code Printable 10 Active Campaign April

I need to admit, gathering NPS ratings in ActiveCampaign is difficult. We had previously used Promoter.io to collect NPS, which is (in theory) a plug and play service. We had a hard time a lot with their service, which was among the reasons for centralising it in ActiveCampaign. Instead of discussing how we set it up here, I ‘d advise reading fantastic short article that ActiveCampaign published, which we followed to collect and automate NPS collection.

In order to inform our clients and make them effective as quickly as possible, we put all of our customers into a 7-day onboarding sequence, which drip feeds a series of tutorials, videos, and white documents that they can use to learn our software application and improve outcomes from their lead capture forms. This automation series takes some stress off of our support group, as it means that we can address questions in these tutorials that may have otherwise become support tickets/emails.

When someone cancels their account or demands a refund for our endeavors, it’s crucial that we learn what caused this. In ActiveCampaign, we immediately trigger a sequence that asks the customer what made them leave, and then adds/removes them from the right lists and series. It’s simple but is one less thing that our client success team requirement to consider.

Online Voucher Code Printable 10 Active Campaign April

Below are a few of the ways we’ve used ActiveCampaign to automate elements of HR, finance, and staff member training. When a brand-new staff member signs up with Endeavor Harbour, an automatic email sequence is set off that drip feeds information on how we doing things at Venture Harbour and why. This makes sure that all brand-new employees have a constant onboarding experience, and are aligned with the company’s larger photo vision and objectives.

While non-traditional, using marketing automation to enhance our new employee onboarding has actually made this procedure a lot simpler. We do not check out CVs at Venture Harbour. Rather, we ask all prospects that use for a job from our website to complete a short test that tells us more about them and how they solve issues (Online Voucher Code Printable 10 Active Campaign April).

At the end of the day, if you’re not ready to complete a 10-minute test to be considered for a function at Endeavor Harbour, you’re definitely not the best fit. It also offers us a lot of informative information about prospects. For instance, among our worths at Venture Harbour is to never ever stop learning, so in our quiz we ask ‘What are the last 3 nonfiction books you read?’.

Online Voucher Code Printable 10 Active Campaign April

Online Voucher Code Printable 10 Active Campaign AprilOnline Voucher Code Printable 10 Active Campaign April

This test is sent out through a marketing automation sequence, which frees up hours of emailing backward and forward with potential prospects, and makes sure that we only consider the extremely finest candidates to come in for an interview. I used to dislike chasing after up invoices. While the majority of our clients paid their billings on time, there were always a couple of that required a push or 2.

By sending the email from a ‘[email protected]’ email address instead of my personal e-mail address it depersonalised the message and encountered more as an alert instead of an individual asking for an invoice to be paid (Online Voucher Code Printable 10 Active Campaign April). Not just was it just as efficient as me emailing them, it indicated I might stop sending out an email that I disliked sending– and it conserved me time!There are few tools that I completely advise daily, but ActiveCampaign is among them.

As a one-stop e-mail marketing service, ActiveCampaign, which begins at $9 monthly has a lot to offer, consisting of unrestricted emails with all of its strategies, third-party combinations, and a variety of auto-responders. This results in a rather busy user interface, which can be hard to take in initially look.

Online Voucher Code Printable 10 Active Campaign April

Online Voucher Code Printable 10 Active Campaign AprilOnline Voucher Code Printable 10 Active Campaign April

ActiveCampaign has a large library of online support resources and onboarding services, and you can get help via live chat, however not by phone. It’s similar to Campaign Display in numerous ways, though each bests the other one in some locations. For the finest e-mail marketing experience want to our Editors’ Choice choices in this classification: Campaigner and MailChimp , each of which offer live support, and generous features.

The company arranges its strategies depending upon the number of customers you’re looking to reach. Strategies begin at $9 monthly for approximately 500 contacts and unlimited e-mails. At each customer level, you can update to a Plus plan that includes several features consisting of consumer relationship management (CRM), a custom-made domain, and custom-made branding.

Strategies go all the way approximately 100,000 contacts; if you need more, you can contact ActiveCampaign for a custom-made strategy. In between, you can go with 2,500 contacts for $29 each month, 5,000 contacts for $45 monthly and so on. All plans consist of limitless e-mails, unlike Campaign Monitor, which offers both standard plans with limited e-mails, and more costly unlimited strategies. Online Voucher Code Printable 10 Active Campaign April.

Online Voucher Code Printable 10 Active Campaign April

ActiveCampaign provides a 14-day complimentary trial that does not require a credit card. To get going, all you require is your business name and email address. Next, you established a password and after that select the service you’re searching for– in addition to email marketing, it offers marketing automation, CRM, and sales automation.

The control panel is overwhelming at first look. It’s tough to know where to look initially. On the right rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample info that disappears when you mouse over it.

It’s likewise complicated since ActiveCampaign also provides CRM and other functions that you may not prepare to utilize, however appear on the dashboard anyhow if you’re using the complimentary trial. Online Voucher Code Printable 10 Active Campaign April. Along the top of the screen are your main alternatives: contacts, projects, lists, and other non-email marketing associated functions.

Online Voucher Code Printable 10 Active Campaign April

From here you can import and export CSV files or import from a third-party service, such as Asana (See Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Guidance), and much more. This is another area where it bests Campaign Screen, which has no 3rd party integration. Online Voucher Code Printable 10 Active Campaign April.

Prior to you add any contacts, though, you need to produce a list, similar to with Campaign Screen. When you produce a list, you need to offer it a name, supply your company’s mailing address for the footer, business URL, and a note letting subscribers understand why they’re receiving the email (this may decrease spam reports from absent-minded users.) Next, you can import contacts to that list.

You can likewise opt not to import a certain field. I checked out including email, name, and birthday. It recognized e-mail, but not the other two, but I was able to quickly create custom-made fields. You can also tag contacts for simple browsing. Click the campaigns tab to develop a newsletter. They even have a fundamental mage editor where you can crop the image. MailChimp’s editor is the very best I’ve seen in all of the e-mail marketing platforms I’ve attempted. You have access to the underlying code, so you can develop a truly plain e-mail, supplied you make a standard template first.

Online Voucher Code Printable 10 Active Campaign April

MailChimp’s integrated image editor is extremely effective. You can resize, crop, and include custom-made text to your images. I miss MailChimp’s email-editing experience. It would save me a little time to have that very same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than offset that potential time savings.

ConvertKit’s email modifying experience is very plain, however easy to navigate. Their design templates are restricted, which is great with me, but their email editing experience is a little easier in that you can develop inline images, and you can develop a totally plain email, and even modify the underlying HTML. If you want to make some quick edits to some emails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an email, and it takes me to the editor for that e-mail. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wished to change backward and forward in between various e-mails, I would intuitively be inclined open the very same automation in various tabs, then open the respective e-mails from each of those tabs.

Online Voucher Code Printable 10 Active Campaign April

In the Automations area, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can modify each one, or you can Command + Click to open each in a brand-new tab to more easily edit your entire series. Contrast that with ConvertKit’s Sequences.

Once again, it would conserve me a lot of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign. But choosing an email marketing platform is like picking a partner – Online Voucher Code Printable 10 Active Campaign April. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Speaking of division, another factor I switched from MailChimp to ActiveCampaign was that MailChimp has actually limited segmentation choices.

Online Voucher Code Printable 10 Active Campaign AprilOnline Voucher Code Printable 10 Active Campaign April

You can combine characteristics with an AND/OR operator, and you can blend and match those groups of traits with another AND/OR operator. With MailChimp, you can only segment by AND/OR, nevertheless MailChimp’s Pro strategy enables more advanced segmenting, for an extra $199 a month. In my look for the best email marketing platform, I saw many others, a few of which I’ve already mentioned.

Online Voucher Code Printable 10 Active Campaign April

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be utilizing ConvertKit. Their automations are a lot easier to build, though they aren’t as flexible as ActiveCampaign’s, and their segmentations alternatives aren’t as advanced either. They also don’t have goal tracking, or Message Variables. MailChimp. You already understand that I changed from MailChimp to ActiveCampaign.

MailChimp is complimentary for approximately 2,000 contacts, though if you’re severe I ‘d strongly caution versus locking yourself into an e-mail marketing platform even if it’s less expensive on the short-term. Switching is a discomfort, and it may cost you more in the long run. AWeber. AWeber has actually been around forever, so they integrate with anything.

It has just-okay e-mail editing experience, design templates, and automations. One edge it has, in my opinion, is Worldwide Text Bits. I go more in depth in my AWeber Evaluation. If you’re a small service with 5,000 subscribers or more, and you don’t require far more than standard broadcasts and automations, AWeber might be an excellent choice.

Online Voucher Code Printable 10 Active Campaign April

I typically don’t think rates ought to be a significant consider deciding the ideal email marketing platform for your service. Having the ideal features for your marketing strategy will eventually offset whatever rate differences you find. But, rate is still an aspect, so let’s take a look at pricing for ActiveCampaign vs.

As you can see: If you’re starting with 500 contacts, ActiveCampaign’s Lite plan is less expensive than both AWeber and ConvertKit. ConvertKit is nearly double the price of ActiveCampaign if you’re simply starting out. MailChimp, is complimentary below 2,000 contacts. However changing is a discomfort, so only choose MailChimp if it’s the best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve stated, if you’re going to be making complete usage of ActiveCampaign’s abundant automation features, it’s well worth the price distinction. In conclusion, ActiveCampaign is an extremely flexible e-mail marketing platform, and I’m so thankful I made the effort to do the research study and make the switch from MailChimp to ActiveCampaign.