Cheap Refurbished Email Marketing For Sale

Cheap Refurbished Email Marketing For Sale

The possibilities are unlimited. Attend this FREE online training with Marcus TaylorOne tactic we’ve explore a lot is utilizing data captured from our Leadformly form to personalise the content in our ActiveCampaign e-mails using ActiveCampaign’s conditional material feature. Generally, this allows you to customise the material in your email campaigns using guidelines like ‘If contact’s organisation type = firm, display screen X, otherwise display Y’. Here’s an example of a fully-automated email we send out utilizing conditional content.

I think the factor is since it sounds natural and consists of adequate personalisation (it referrals that they’re running an agency) that individuals think it’s been composed by hand. We’ve even gotten a great deal of appreciation from people who’ve identified that it is automated, however are still impressed!If you desire to increase your e-mail campaign engagement by 10-20%, just send all of your emails twice, however the 2nd time around just send out the email to the sector of people that didn’t open it the very first time round.

While the open rate will not be as high as the very first campaign, it’s still going to be opened by a few of your list who wouldn’t have actually otherwise seen it (Cheap Refurbished Email Marketing For Sale). If someone opens your email but does not click through to your offer it suggests that they were intrigued by your subject line, but the offer wasn’t rather ideal for them.

Cheap Refurbished Email Marketing For Sale

One of our most responded-to e-mail projects is a basic email that we send out to everybody who attends a Leadformly webinar however does not register for an account (Cheap Refurbished Email Marketing For Sale). It looks like this: If somebody clicks ‘Yes– however I have a concern’ or ‘No’ it opens up an email addressed to me with the pre-filled text ‘Hey there Marcus, I’m not prepared to utilize Leadformly due to the fact that …’.

When we initially started investing in tools for our consumer success group at Leadformly, we attempted Intercom, Drift, Promoter.io, and numerous others. After numerous months we understood that most of the performance we were utilizing in those tools could be changed by ActiveCampaign. Here are a few of the ways we’re utilizing ActiveCampaign for client success.

Cheap Refurbished  Email Marketing For SaleCheap Refurbished Email Marketing For Sale

While it’s implied to be utilized for handling sales pipelines it works well work handling any process that has a clear set of actions– like onboarding. We have actually produced automation series to instantly move customers between various steps of this pipeline based on what pages they check out or events they fire from within the Leadformly application.

Cheap Refurbished Email Marketing For Sale

I need to confess, collecting NPS scores in ActiveCampaign is hard. We had formerly used Promoter.io to gather NPS, which is (in theory) a plug and play option. We had a hard time a lot with their service, which was among the reasons for centralising it in ActiveCampaign. Rather than discussing how we set it up here, I ‘d recommend reading dazzling article that ActiveCampaign published, which we followed to gather and automate NPS collection.

In order to educate our customers and make them successful as quickly as possible, we put all of our consumers into a 7-day onboarding sequence, which drip feeds a series of tutorials, videos, and white documents that they can utilize to discover our software and get better results from their lead capture types. This automation series takes some strain off of our support group, as it indicates that we can address questions in these tutorials that may have otherwise ended up being support tickets/emails.

When somebody cancels their account or requests a refund for our ventures, it is essential that we learn what caused this. In ActiveCampaign, we immediately trigger a sequence that asks the customer what made them leave, and after that adds/removes them from the correct lists and series. It’s easy but is one less thing that our consumer success team need to think of.

Cheap Refurbished Email Marketing For Sale

Below are some of the ways we have actually used ActiveCampaign to automate elements of HR, finance, and staff member training. When a new employee joins Venture Harbour, an automatic email sequence is triggered that drip feeds info on how we doing things at Venture Harbour and why. This makes sure that all new workers have a consistent onboarding experience, and are aligned with the company’s bigger image vision and objectives.

While unconventional, using marketing automation to simplify our new employee onboarding has made this procedure a lot simpler. We don’t read CVs at Endeavor Harbour. Instead, we ask all candidates that make an application for a task from our site to complete a brief quiz that informs us more about them and how they fix problems (Cheap Refurbished Email Marketing For Sale).

At the end of the day, if you’re not ready to complete a 10-minute quiz to be considered for a role at Endeavor Harbour, you’re definitely not the best fit. It also gives us a great deal of insightful information about candidates. For example, among our worths at Endeavor Harbour is to never stop discovering, so in our quiz we ask ‘What are the last 3 nonfiction books you check out?’.

Cheap Refurbished Email Marketing For Sale

Cheap Refurbished  Email Marketing For SaleCheap Refurbished Email Marketing For Sale

This quiz is sent out through a marketing automation sequence, which maximizes hours of emailing backward and forward with potential prospects, and makes sure that we only think about the best candidates to come in for an interview. I used to hate chasing up billings. While most of our customers paid their billings on time, there were constantly a couple of that required a push or more.

By sending the e-mail from a ‘[email protected]’ e-mail address instead of my individual e-mail address it depersonalised the message and came throughout more as an alert rather than an individual asking for a billing to be paid (Cheap Refurbished Email Marketing For Sale). Not only was it simply as effective as me emailing them, it indicated I could stop sending out an e-mail that I hated sending out– and it conserved me time!There are few tools that I completely suggest on a day-to-day basis, however ActiveCampaign is one of them.

As a one-stop e-mail marketing service, ActiveCampaign, which starts at $9 monthly has a lot to offer, including unrestricted e-mails with all of its plans, third-party combinations, and a variety of auto-responders. This leads to a rather hectic interface, which can be tough to take in in the beginning look.

Cheap Refurbished Email Marketing For Sale

Cheap Refurbished  Email Marketing For SaleCheap Refurbished Email Marketing For Sale

ActiveCampaign has a big library of online support resources and onboarding services, and you can receive assistance via live chat, however not by phone. It’s comparable to Campaign Screen in many methods, though each bests the other one in some areas. For the very best e-mail marketing experience appearance to our Editors’ Choice choices in this classification: Advocate and MailChimp , each of which offer live assistance, and generous functions.

The business arranges its strategies depending upon the number of customers you’re looking to reach. Strategies begin at $9 monthly for as much as 500 contacts and limitless emails. At each subscriber level, you can update to a Plus strategy that includes numerous functions consisting of customer relationship management (CRM), a customized domain, and custom branding.

Strategies go all the method as much as 100,000 contacts; if you require more, you can contact ActiveCampaign for a customized strategy. In in between, you can go with 2,500 contacts for $29 each month, 5,000 contacts for $45 per month and so on. All strategies consist of limitless e-mails, unlike Campaign Monitor, which provides both basic strategies with limited emails, and more pricey unlimited plans. Cheap Refurbished Email Marketing For Sale.

Cheap Refurbished Email Marketing For Sale

ActiveCampaign offers a 14-day totally free trial that does not require a charge card. To get begun, all you require is your company name and email address. Next, you established a password and then select the service you’re looking for– in addition to email marketing, it uses marketing automation, CRM, and sales automation.

The dashboard is frustrating initially glimpse. It’s tough to understand where to look initially. On the best rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample information that disappears when you mouse over it.

It’s likewise complicated given that ActiveCampaign likewise provides CRM and other features that you may not plan to utilize, however show up on the dashboard anyway if you’re utilizing the complimentary trial. Cheap Refurbished Email Marketing For Sale. Along the top of the screen are your main options: contacts, campaigns, lists, and other non-email marketing related features.

Cheap Refurbished Email Marketing For Sale

From here you can import and export CSV files or import from a third-party service, such as Asana (Go To Website at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Advice), and much more. This is another area where it bests Campaign Monitor, which has no 3rd party integration. Cheap Refurbished Email Marketing For Sale.

Before you include any contacts, however, you have to develop a list, much like with Campaign Monitor. When you create a list, you need to offer it a name, supply your business’s mailing address for the footer, company URL, and a note letting subscribers understand why they’re receiving the email (this may decrease spam reports from absent-minded users.) Next, you can import contacts to that list.

You can likewise choose not to import a certain field. I tried adding email, name, and birthday. It acknowledged email, but not the other 2, however I was able to easily develop custom-made fields. You can likewise tag contacts for simple browsing. Click on the campaigns tab to produce a newsletter. They even have a fundamental mage editor where you can crop the image. MailChimp’s editor is the best I’ve seen in all of the email marketing platforms I’ve tried. You have access to the underlying code, so you can create a really plain e-mail, supplied you make a basic template initially.

Cheap Refurbished Email Marketing For Sale

MailChimp’s integrated image editor is very powerful. You can resize, crop, and include custom text to your images. I miss out on MailChimp’s email-editing experience. It would save me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can construct on ActiveCampaign more than offset that prospective time savings.

ConvertKit’s e-mail editing experience is very plain, but simple to browse. Their templates are limited, which is great with me, but their e-mail editing experience is slightly much easier because you can develop inline images, and you can develop a totally plain email, and even modify the underlying HTML. If you wish to make some fast edits to some e-mails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click an email, and it takes me to the editor for that e-mail. Note that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to switch back and forth between numerous emails, I would intuitively be inclined open the very same automation in numerous tabs, then open the respective e-mails from each of those tabs.

Cheap Refurbished Email Marketing For Sale

In the Automations section, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more easily modify your entire sequence. Contrast that with ConvertKit’s Sequences.

Once again, it would save me a great deal of time to have ConvertKit’s automation email modifying experience on ActiveCampaign. However selecting an e-mail marketing platform is like selecting a partner – Cheap Refurbished Email Marketing For Sale. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced division. Mentioning division, another factor I changed from MailChimp to ActiveCampaign was that MailChimp has actually restricted segmentation alternatives.

Cheap Refurbished  Email Marketing For SaleCheap Refurbished Email Marketing For Sale

You can combine attributes with an AND/OR operator, and you can blend and match those groups of traits with another AND/OR operator. With MailChimp, you can just section by AND/OR, nevertheless MailChimp’s Pro plan enables more advanced segmenting, for an extra $199 a month. In my look for the ideal e-mail marketing platform, I saw many others, some of which I’ve currently pointed out.

Cheap Refurbished Email Marketing For Sale

ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are a lot easier to develop, though they aren’t as flexible as ActiveCampaign’s, and their divisions alternatives aren’t as sophisticated either. They likewise do not have goal tracking, or Message Variables. MailChimp. You already understand that I switched from MailChimp to ActiveCampaign.

MailChimp is free for up to 2,000 contacts, though if you’re major I ‘d highly caution against locking yourself into an e-mail marketing platform just due to the fact that it’s more affordable on the brief term. Changing is a discomfort, and it may cost you more in the long run. AWeber. AWeber has been around permanently, so they incorporate with anything.

It has just-okay email editing experience, design templates, and automations. One edge it has, in my opinion, is Worldwide Text Bits. I go more in depth in my AWeber Evaluation. If you’re a small company with 5,000 subscribers or more, and you do not require far more than basic broadcasts and automations, AWeber may be an excellent choice.

Cheap Refurbished Email Marketing For Sale

I usually don’t think prices should be a major aspect in choosing the best email marketing platform for your company. Having the right functions for your marketing method will eventually make up for whatever rate distinctions you discover. However, cost is still an element, so let’s take a look at pricing for ActiveCampaign vs.

As you can see: If you’re starting out with 500 contacts, ActiveCampaign’s Lite strategy is more affordable than both AWeber and ConvertKit. ConvertKit is almost double the price of ActiveCampaign if you’re just starting out. MailChimp, is complimentary below 2,000 contacts. But changing is a pain, so just select MailChimp if it’s the very best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I have actually said, if you’re going to be making complete use of ActiveCampaign’s abundant automation functions, it’s well worth the price difference. In conclusion, ActiveCampaign is an exceptionally flexible e-mail marketing platform, and I’m so pleased I put in the time to do the research study and make the switch from MailChimp to ActiveCampaign.

Cheap Refurbished Email Marketing For Sale

Cheap Refurbished Email Marketing For Sale

The possibilities are unlimited. Attend this FREE online training with Marcus TaylorOne strategy we’ve explored with a lot is using information captured from our Leadformly kind to personalise the content in our ActiveCampaign e-mails using ActiveCampaign’s conditional material feature. Basically, this enables you to personalise the content in your e-mail projects utilizing rules like ‘If contact’s organisation type = firm, screen X, otherwise display Y’. Here’s an example of a fully-automated e-mail we send utilizing conditional material.

I think the reason is since it sounds natural and includes adequate personalisation (it references that they’re running a company) that people believe it’s been composed by hand. We’ve even received a great deal of appreciation from people who’ve recognized that it is automated, however are still impressed!If you wish to increase your e-mail campaign engagement by 10-20%, just send out all of your emails two times, but the 2nd time around only send the e-mail to the sector of people that didn’t open it the very first time round.

While the open rate will not be as high as the first campaign, it’s still going to be opened by a few of your list who wouldn’t have otherwise seen it (Cheap Refurbished Email Marketing For Sale). If someone opens your email however doesn’t click through to your offer it means that they were intrigued by your subject line, however the deal wasn’t quite right for them.

Cheap Refurbished Email Marketing For Sale

One of our most responded-to e-mail campaigns is an easy email that we send to everyone who attends a Leadformly webinar however does not sign up for an account (Cheap Refurbished Email Marketing For Sale). It appears like this: If somebody clicks ‘Yes– however I have a question’ or ‘No’ it opens up an email addressed to me with the pre-filled text ‘Hey Marcus, I’m not all set to use Leadformly due to the fact that …’.

When we first started purchasing tools for our consumer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and a number of others. After numerous months we understood that most of the functionality we were utilizing in those tools might be replaced by ActiveCampaign. Here are a few of the methods we’re using ActiveCampaign for customer success.

Cheap Refurbished  Email Marketing For SaleCheap Refurbished Email Marketing For Sale

While it’s indicated to be used for handling sales pipelines it works well work handling any procedure that has a clear set of steps– like onboarding. We have actually developed automation series to automatically move customers between various steps of this pipeline based upon what pages they go to or events they fire from within the Leadformly application.

Cheap Refurbished Email Marketing For Sale

I have to admit, collecting NPS scores in ActiveCampaign is hard. We had actually formerly utilized Promoter.io to collect NPS, which is (in theory) a plug and play solution. We struggled a lot with their service, which was one of the reasons for centralising it in ActiveCampaign. Instead of discussing how we set it up here, I ‘d suggest reading brilliant article that ActiveCampaign released, which we followed to collect and automate NPS collection.

In order to educate our clients and make them effective as rapidly as possible, we put all of our customers into a 7-day onboarding sequence, which drip feeds a series of tutorials, videos, and white documents that they can utilize to learn our software application and get better arise from their lead capture types. This automation sequence takes some strain off of our support group, as it means that we can respond to questions in these tutorials that might have otherwise ended up being support tickets/emails.

When somebody cancels their account or demands a refund for our ventures, it’s important that we discover what caused this. In ActiveCampaign, we automatically activate a series that asks the consumer what made them leave, and then adds/removes them from the correct lists and sequences. It’s simple however is one less thing that our client success group requirement to believe about.

Cheap Refurbished Email Marketing For Sale

Below are some of the methods we’ve utilized ActiveCampaign to automate elements of HR, finance, and staff member training. When a brand-new staff member joins Venture Harbour, an automatic e-mail series is triggered that drip feeds details on how we doing things at Venture Harbour and why. This makes sure that all new staff members have a consistent onboarding experience, and are aligned with the business’s larger picture vision and goals.

While unconventional, using marketing automation to streamline our brand-new worker onboarding has actually made this process a lot simpler. We do not check out CVs at Venture Harbour. Rather, we ask all prospects that make an application for a task from our site to finish a brief test that tells us more about them and how they fix problems (Cheap Refurbished Email Marketing For Sale).

At the end of the day, if you’re not willing to complete a 10-minute quiz to be considered for a role at Venture Harbour, you’re absolutely not the ideal fit. It likewise provides us a lot of insightful information about prospects. For example, one of our worths at Venture Harbour is to never stop learning, so in our quiz we ask ‘What are the last 3 nonfiction books you check out?’.

Cheap Refurbished Email Marketing For Sale

Cheap Refurbished  Email Marketing For SaleCheap Refurbished Email Marketing For Sale

This quiz is sent through a marketing automation series, which maximizes hours of emailing backward and forward with possible prospects, and guarantees that we just consider the absolute best candidates to come in for an interview. I used to hate chasing up billings. While most of our customers paid their billings on time, there were constantly a few that needed a nudge or 2.

By sending the e-mail from a ‘[email protected]’ email address instead of my individual e-mail address it depersonalised the message and stumbled upon more as an alert rather than an individual asking for a billing to be paid (Cheap Refurbished Email Marketing For Sale). Not just was it just as reliable as me emailing them, it indicated I might stop sending an e-mail that I disliked sending– and it conserved me time!There are few tools that I totally recommend every day, however ActiveCampaign is one of them.

As a one-stop email marketing service, ActiveCampaign, which begins at $9 each month has a lot to offer, consisting of unlimited e-mails with all of its strategies, third-party integrations, and a variety of auto-responders. This results in a rather busy interface, which can be tough to take in initially look.

Cheap Refurbished Email Marketing For Sale

Cheap Refurbished  Email Marketing For SaleCheap Refurbished Email Marketing For Sale

ActiveCampaign has a big library of online support resources and onboarding services, and you can receive assistance through live chat, however not by phone. It’s comparable to Campaign Screen in lots of methods, though each bests the other one in some locations. For the very best email marketing experience want to our Editors’ Choice picks in this classification: Advocate and MailChimp , each of which offer live assistance, and generous features.

The company arranges its plans depending on the number of customers you’re looking to reach. Strategies begin at $9 each month for approximately 500 contacts and endless emails. At each customer level, you can update to a Plus strategy that includes several functions including customer relationship management (CRM), a custom-made domain, and custom branding.

Strategies go all the way approximately 100,000 contacts; if you need more, you can get in touch with ActiveCampaign for a custom-made strategy. In between, you can select 2,500 contacts for $29 per month, 5,000 contacts for $45 each month and so on. All plans consist of unlimited e-mails, unlike Campaign Screen, which offers both standard strategies with limited e-mails, and more pricey limitless plans. Cheap Refurbished Email Marketing For Sale.

Cheap Refurbished Email Marketing For Sale

ActiveCampaign uses a 14-day complimentary trial that does not need a credit card. To get begun, all you require is your business name and e-mail address. Next, you set up a password and after that pick the service you’re looking for– in addition to email marketing, it offers marketing automation, CRM, and sales automation.

The dashboard is overwhelming initially look. It’s tough to understand where to look initially. On the right rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is an overview of your campaign activity. Part of the confusion is that it’s filled with sample info that vanishes when you mouse over it.

It’s also complicated since ActiveCampaign likewise offers CRM and other functions that you might not plan to use, however appear on the dashboard anyway if you’re using the complimentary trial. Cheap Refurbished Email Marketing For Sale. Along the top of the screen are your main choices: contacts, projects, lists, and other non-email marketing associated features.

Cheap Refurbished Email Marketing For Sale

From here you can import and export CSV files or import from a third-party service, such as Asana (Visit Website at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Suggestions), and much more. This is another area where it bests Campaign Monitor, which has no 3rd party integration. Cheap Refurbished Email Marketing For Sale.

Before you include any contacts, though, you need to produce a list, similar to with Campaign Screen. When you produce a list, you require to offer it a name, offer your company’s mailing address for the footer, company URL, and a note letting customers understand why they’re receiving the email (this may minimize spam reports from absent-minded users.) Next, you can import contacts to that list.

You can likewise choose not to import a particular field. I experimented with including email, name, and birthday. It acknowledged e-mail, however not the other 2, but I had the ability to easily create customized fields. You can also tag contacts for easy searching. Click the projects tab to produce a newsletter. They even have a standard mage editor where you can crop the image. MailChimp’s editor is the very best I have actually seen in all of the email marketing platforms I’ve tried. You have access to the underlying code, so you can create a really plain email, offered you make a standard template initially.

Cheap Refurbished Email Marketing For Sale

MailChimp’s built-in image editor is exceptionally powerful. You can resize, crop, and include customized text to your images. I miss out on MailChimp’s email-editing experience. It would conserve me a little time to have that exact same experience on ActiveCampaign. But the highly-customizable automations I can develop on ActiveCampaign more than offset that prospective time cost savings.

ConvertKit’s email modifying experience is extremely plain, but easy to browse. Their templates are limited, which is fine with me, however their e-mail editing experience is a little much easier because you can produce inline images, and you can produce a completely plain e-mail, and even modify the underlying HTML. If you wish to make some quick edits to some e-mails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an e-mail, and it takes me to the editor for that e-mail. Note that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wanted to switch backward and forward in between different emails, I would intuitively be inclined open the very same automation in various tabs, then open the particular e-mails from each of those tabs.

Cheap Refurbished Email Marketing For Sale

In the Automations section, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can edit every one, or you can Command + Click to open each in a new tab to more easily modify your whole series. Contrast that with ConvertKit’s Sequences.

Once again, it would conserve me a great deal of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign. But choosing an email marketing platform resembles choosing a spouse – Cheap Refurbished Email Marketing For Sale. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Speaking of division, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has actually limited division choices.

Cheap Refurbished  Email Marketing For SaleCheap Refurbished Email Marketing For Sale

You can combine attributes with an AND/OR operator, and you can blend and match those groups of characteristics with another AND/OR operator. With MailChimp, you can only section by AND/OR, however MailChimp’s Pro strategy enables more sophisticated segmenting, for an additional $199 a month. In my look for the perfect email marketing platform, I saw numerous others, a few of which I’ve currently pointed out.

Cheap Refurbished Email Marketing For Sale

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be utilizing ConvertKit. Their automations are much easier to develop, though they aren’t as flexible as ActiveCampaign’s, and their segmentations alternatives aren’t as advanced either. They also do not have goal tracking, or Message Variables. MailChimp. You currently understand that I switched from MailChimp to ActiveCampaign.

MailChimp is complimentary for approximately 2,000 contacts, though if you’re severe I ‘d highly warn versus locking yourself into an email marketing platform even if it’s cheaper on the short-term. Changing is a discomfort, and it may cost you more in the long run. AWeber. AWeber has been around forever, so they incorporate with anything.

It has just-okay email modifying experience, design templates, and automations. One edge it has, in my opinion, is International Text Bits. I go more in depth in my AWeber Review. If you’re a little company with 5,000 customers or more, and you don’t need much more than fundamental broadcasts and automations, AWeber may be an excellent option.

Cheap Refurbished Email Marketing For Sale

I generally don’t believe pricing should be a significant consider choosing the best email marketing platform for your business. Having the best functions for your marketing method will eventually offset whatever rate differences you discover. But, rate is still an aspect, so let’s look at pricing for ActiveCampaign vs.

As you can see: If you’re starting with 500 contacts, ActiveCampaign’s Lite strategy is more affordable than both AWeber and ConvertKit. ConvertKit is almost double the rate of ActiveCampaign if you’re simply starting out. MailChimp, is free below 2,000 contacts. But switching is a pain, so just pick MailChimp if it’s the finest option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve stated, if you’re going to be making complete usage of ActiveCampaign’s rich automation functions, it’s well worth the rate difference. In conclusion, ActiveCampaign is an extremely flexible e-mail marketing platform, and I’m so glad I made the effort to do the research and make the switch from MailChimp to ActiveCampaign.