Can You Use Active Campaign For Affiliate Marketing?

Can You Use Active Campaign For Affiliate Marketing?

The possibilities are endless. Attend this FREE online training with Marcus TaylorOne technique we’ve try out a lot is using information caught from our Leadformly form to personalise the material in our ActiveCampaign emails utilizing ActiveCampaign’s conditional material feature. Generally, this permits you to personalise the content in your e-mail campaigns utilizing guidelines like ‘If contact’s organisation type = firm, screen X, otherwise show Y’. Here’s an example of a fully-automated e-mail we send utilizing conditional content.

I suspect the reason is since it sounds natural and consists of sufficient personalisation (it recommendations that they’re running an agency) that individuals believe it’s been composed by hand. We have actually even gotten a great deal of appreciation from people who’ve recognized that it is automated, however are still impressed!If you want to increase your email campaign engagement by 10-20%, just send out all of your emails two times, but the second time around only send the email to the segment of people that didn’t open it the first time round.

While the open rate will not be as high as the first campaign, it’s still going to be opened by some of your list who wouldn’t have otherwise seen it (Can You Use Active Campaign For Affiliate Marketing?). If someone opens your email however doesn’t click through to your deal it means that they were fascinated by your subject line, but the deal wasn’t rather right for them.

Can You Use Active Campaign For Affiliate Marketing?

Among our most responded-to e-mail projects is a basic email that we send out to everybody who participates in a Leadformly webinar however does not register for an account (Can You Use Active Campaign For Affiliate Marketing?). It looks like this: If someone clicks ‘Yes– however I have a question’ or ‘No’ it opens up an email resolved to me with the pre-filled text ‘Hi there Marcus, I’m not ready to utilize Leadformly since …’.

When we initially began investing in tools for our consumer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and a number of others. After several months we understood that the majority of the functionality we were using in those tools might be replaced by ActiveCampaign. Here are some of the methods we’re using ActiveCampaign for client success.

Can You Use Active Campaign For Affiliate Marketing?Can You Use Active Campaign For Affiliate Marketing?

While it’s meant to be used for managing sales pipelines it works well work managing any procedure that has a clear set of steps– like onboarding. We have actually developed automation sequences to automatically move customers in between different actions of this pipeline based upon what pages they visit or events they fire from within the Leadformly application.

Can You Use Active Campaign For Affiliate Marketing?

I have to confess, collecting NPS ratings in ActiveCampaign is hard. We had actually previously used Promoter.io to gather NPS, which is (in theory) a plug and play option. We struggled a lot with their service, which was one of the reasons for centralising it in ActiveCampaign. Instead of explaining how we set it up here, I ‘d recommend reading dazzling article that ActiveCampaign released, which we followed to collect and automate NPS collection.

In order to inform our clients and make them successful as quickly as possible, we put all of our consumers into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white papers that they can utilize to discover our software application and get much better arise from their lead capture kinds. This automation series takes some stress off of our assistance group, as it indicates that we can answer concerns in these tutorials that might have otherwise ended up being assistance tickets/emails.

When somebody cancels their account or requests a refund for our endeavors, it is necessary that we learn what caused this. In ActiveCampaign, we instantly trigger a series that asks the consumer what made them leave, and after that adds/removes them from the right lists and series. It’s easy but is one less thing that our consumer success team requirement to consider.

Can You Use Active Campaign For Affiliate Marketing?

Below are a few of the ways we’ve utilized ActiveCampaign to automate aspects of HR, financing, and employee training. When a brand-new employee joins Endeavor Harbour, an automatic email sequence is set off that drip feeds info on how we doing things at Venture Harbour and why. This ensures that all brand-new employees have a constant onboarding experience, and are aligned with the business’s larger image vision and goals.

While non-traditional, utilizing marketing automation to improve our brand-new employee onboarding has actually made this process a lot much easier. We do not read CVs at Venture Harbour. Rather, we ask all candidates that look for a job from our website to finish a brief test that tells us more about them and how they fix issues (Can You Use Active Campaign For Affiliate Marketing?).

At the end of the day, if you’re not going to complete a 10-minute quiz to be thought about for a function at Endeavor Harbour, you’re certainly not the right fit. It likewise offers us a lot of informative info about candidates. For example, among our values at Venture Harbour is to never stop discovering, so in our quiz we ask ‘What are the last 3 nonfiction books you read?’.

Can You Use Active Campaign For Affiliate Marketing?

Can You Use Active Campaign For Affiliate Marketing?Can You Use Active Campaign For Affiliate Marketing?

This test is sent through a marketing automation sequence, which frees up hours of emailing back and forth with prospective prospects, and ensures that we just consider the very best candidates to come in for an interview. I used to hate chasing up billings. While most of our customers paid their invoices on time, there were constantly a couple of that required a push or more.

By sending out the e-mail from a ‘[email protected]’ e-mail address rather than my personal email address it depersonalised the message and stumbled upon more as an alert rather than an individual requesting for a billing to be paid (Can You Use Active Campaign For Affiliate Marketing?). Not only was it just as effective as me emailing them, it indicated I could stop sending an e-mail that I disliked sending out– and it conserved me time!There are couple of tools that I wholeheartedly recommend on a daily basis, but ActiveCampaign is among them.

As a one-stop e-mail marketing service, ActiveCampaign, which begins at $9 per month has a lot to provide, including unlimited emails with all of its plans, third-party combinations, and a variety of auto-responders. This leads to a rather hectic user interface, which can be hard to take in at first look.

Can You Use Active Campaign For Affiliate Marketing?

Can You Use Active Campaign For Affiliate Marketing?Can You Use Active Campaign For Affiliate Marketing?

ActiveCampaign has a big library of online support resources and onboarding services, and you can get help through live chat, but not by phone. It’s similar to Campaign Monitor in numerous ways, though each bests the other one in some locations. For the finest e-mail marketing experience seek to our Editors’ Option picks in this classification: Campaigner and MailChimp , each of which use live assistance, and generous features.

The business organizes its strategies depending upon the number of subscribers you’re wanting to reach. Plans begin at $9 each month for up to 500 contacts and unlimited emails. At each customer level, you can upgrade to a Plus strategy that adds a number of functions including consumer relationship management (CRM), a custom-made domain, and custom-made branding.

Plans go all the method as much as 100,000 contacts; if you require more, you can contact ActiveCampaign for a customized strategy. In in between, you can opt for 2,500 contacts for $29 monthly, 5,000 contacts for $45 each month and so on. All strategies consist of endless emails, unlike Campaign Screen, which uses both basic strategies with minimal emails, and more expensive limitless strategies. Can You Use Active Campaign For Affiliate Marketing?.

Can You Use Active Campaign For Affiliate Marketing?

ActiveCampaign provides a 14-day free trial that does not need a credit card. To start, all you need is your company name and e-mail address. Next, you established a password and then select the service you’re searching for– in addition to email marketing, it offers marketing automation, CRM, and sales automation.

The dashboard is overwhelming initially look. It’s tough to know where to look initially. On the ideal rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample details that disappears when you mouse over it.

It’s also confusing because ActiveCampaign likewise uses CRM and other functions that you might not prepare to use, however appear on the control panel anyway if you’re using the complimentary trial. Can You Use Active Campaign For Affiliate Marketing?. Along the top of the screen are your primary options: contacts, campaigns, lists, and other non-email marketing associated features.

Can You Use Active Campaign For Affiliate Marketing?

From here you can import and export CSV files or import from a third-party service, such as Asana (Go To Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Suggestions), and many more. This is another area where it bests Campaign Screen, which has no 3rd party combination. Can You Use Active Campaign For Affiliate Marketing?.

Before you add any contacts, however, you have to produce a list, similar to with Campaign Monitor. When you produce a list, you require to give it a name, provide your company’s mailing address for the footer, business URL, and a note letting subscribers understand why they’re getting the email (this may decrease spam reports from forgetful users.) Next, you can import contacts to that list.

You can also opt not to import a specific field. I tried out adding email, name, and birthday. It recognized email, however not the other 2, but I had the ability to quickly create customized fields. You can also tag contacts for simple searching. Click the campaigns tab to develop a newsletter. They even have a fundamental mage editor where you can crop the image. MailChimp’s editor is the best I’ve seen in all of the e-mail marketing platforms I have actually attempted. You have access to the underlying code, so you can create a genuinely plain e-mail, supplied you make a standard template initially.

Can You Use Active Campaign For Affiliate Marketing?

MailChimp’s integrated image editor is exceptionally powerful. You can resize, crop, and add custom-made text to your images. I miss MailChimp’s email-editing experience. It would conserve me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than make up for that prospective time cost savings.

ConvertKit’s e-mail modifying experience is extremely plain, however easy to navigate. Their design templates are limited, which is great with me, but their e-mail editing experience is somewhat much easier in that you can develop inline images, and you can create a totally plain email, and even modify the underlying HTML. If you desire to make some quick edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an e-mail, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I desired to switch back and forth between numerous emails, I would intuitively be inclined open the exact same automation in various tabs, then open the respective emails from each of those tabs.

Can You Use Active Campaign For Affiliate Marketing?

In the Automations area, there’s a “Handle Messages” location. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a brand-new tab to more quickly edit your entire sequence. Contrast that with ConvertKit’s Series.

Once again, it would conserve me a lot of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign. But choosing an email marketing platform resembles selecting a spouse – Can You Use Active Campaign For Affiliate Marketing?. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Mentioning division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has actually limited segmentation options.

Can You Use Active Campaign For Affiliate Marketing?Can You Use Active Campaign For Affiliate Marketing?

You can combine qualities with an AND/OR operator, and you can mix and match those groups of characteristics with another AND/OR operator. With MailChimp, you can only segment by AND/OR, nevertheless MailChimp’s Pro strategy allows more advanced segmenting, for an extra $199 a month. In my look for the best e-mail marketing platform, I saw many others, some of which I’ve already pointed out.

Can You Use Active Campaign For Affiliate Marketing?

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be utilizing ConvertKit. Their automations are a lot easier to construct, though they aren’t as versatile as ActiveCampaign’s, and their segmentations options aren’t as advanced either. They also do not have goal tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.

MailChimp is free for up to 2,000 contacts, though if you’re major I ‘d strongly caution against locking yourself into an email marketing platform even if it’s more affordable on the short-term. Switching is a discomfort, and it may cost you more in the long run. AWeber. AWeber has been around permanently, so they incorporate with anything.

It has just-okay email editing experience, design templates, and automations. One edge it has, in my viewpoint, is International Text Snippets. I go more in depth in my AWeber Evaluation. If you’re a small organisation with 5,000 subscribers or more, and you do not need far more than standard broadcasts and automations, AWeber might be a good option.

Can You Use Active Campaign For Affiliate Marketing?

I normally do not think prices ought to be a major factor in choosing the right e-mail marketing platform for your company. Having the best features for your marketing method will ultimately make up for whatever price distinctions you find. But, price is still a factor, so let’s look at rates for ActiveCampaign vs.

As you can see: If you’re beginning out with 500 contacts, ActiveCampaign’s Lite plan is more affordable than both AWeber and ConvertKit. ConvertKit is practically double the cost of ActiveCampaign if you’re simply beginning. MailChimp, is free listed below 2,000 contacts. However changing is a pain, so only choose MailChimp if it’s the best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I have actually said, if you’re going to be making full use of ActiveCampaign’s rich automation features, it’s well worth the cost difference. In conclusion, ActiveCampaign is an incredibly versatile e-mail marketing platform, and I’m so happy I took the time to do the research and make the switch from MailChimp to ActiveCampaign.