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The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne strategy we’ve explore a lot is utilizing information recorded from our Leadformly type to personalise the material in our ActiveCampaign emails utilizing ActiveCampaign’s conditional content function. Generally, this enables you to customise the content in your e-mail campaigns utilizing guidelines like ‘If contact’s organisation type = firm, display screen X, otherwise display Y’. Here’s an example of a fully-automated e-mail we send using conditional material.

I suspect the factor is due to the fact that it sounds natural and consists of adequate personalisation (it referrals that they’re running an agency) that individuals believe it’s been composed by hand. We have actually even received a great deal of praise from individuals who have actually determined that it is automated, but are still impressed!If you wish to increase your email campaign engagement by 10-20%, simply send all of your e-mails twice, but the second time around only send the email to the segment of individuals that didn’t open it the very first time round.

While the open rate will not be as high as the very first campaign, it’s still going to be opened by some of your list who wouldn’t have otherwise seen it (Buy Email Marketing Cheap Deals). If someone opens your e-mail but doesn’t click through to your deal it suggests that they were intrigued by your subject line, however the deal wasn’t rather right for them.

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Among our most responded-to e-mail campaigns is a simple e-mail that we send to everybody who participates in a Leadformly webinar but doesn’t register for an account (Buy Email Marketing Cheap Deals). It looks like this: If somebody clicks ‘Yes– but I have a question’ or ‘No’ it opens an email resolved to me with the pre-filled text ‘Hello there Marcus, I’m not prepared to use Leadformly due to the fact that …’.

When we initially began purchasing tools for our client success team at Leadformly, we tried Intercom, Drift, Promoter.io, and numerous others. After a number of months we understood that the majority of the functionality we were utilizing in those tools could be replaced by ActiveCampaign. Here are some of the ways we’re using ActiveCampaign for client success.

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While it’s implied to be utilized for managing sales pipelines it works well work handling any process that has a clear set of steps– like onboarding. We’ve developed automation sequences to instantly move customers in between various actions of this pipeline based upon what pages they check out or occasions they fire from within the Leadformly application.

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I need to admit, collecting NPS ratings in ActiveCampaign is not simple. We had previously utilized Promoter.io to gather NPS, which is (in theory) a plug and play service. We struggled a lot with their service, which was one of the reasons for centralising it in ActiveCampaign. Rather than explaining how we set it up here, I ‘d suggest reading dazzling article that ActiveCampaign published, which we followed to collect and automate NPS collection.

In order to inform our customers and make them successful as rapidly as possible, we put all of our clients into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white documents that they can utilize to discover our software application and improve outcomes from their lead capture kinds. This automation series takes some stress off of our support group, as it indicates that we can address concerns in these tutorials that might have otherwise ended up being assistance tickets/emails.

When somebody cancels their account or demands a refund for our ventures, it is essential that we discover what triggered this. In ActiveCampaign, we instantly set off a series that asks the customer what made them leave, and after that adds/removes them from the right lists and series. It’s basic however is one less thing that our customer success team requirement to think about.

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Below are a few of the ways we have actually utilized ActiveCampaign to automate aspects of HR, finance, and worker training. When a new staff member signs up with Endeavor Harbour, an automatic email sequence is triggered that drip feeds information on how we doing things at Endeavor Harbour and why. This makes sure that all new staff members have a constant onboarding experience, and are aligned with the business’s larger photo vision and objectives.

While unconventional, using marketing automation to improve our new worker onboarding has actually made this process a lot much easier. We do not check out CVs at Venture Harbour. Instead, we ask all candidates that look for a task from our site to finish a brief quiz that tells us more about them and how they resolve issues (Buy Email Marketing Cheap Deals).

At the end of the day, if you’re not ready to finish a 10-minute quiz to be considered for a role at Venture Harbour, you’re definitely not the right fit. It likewise provides us a great deal of informative details about prospects. For instance, among our values at Venture Harbour is to never ever stop discovering, so in our test we ask ‘What are the last three nonfiction books you check out?’.

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This quiz is sent out through a marketing automation series, which maximizes hours of emailing back and forth with possible prospects, and ensures that we only consider the absolute best candidates to come in for an interview. I utilized to hate chasing up billings. While the majority of our clients paid their invoices on time, there were constantly a couple of that required a push or 2.

By sending the e-mail from a ‘[email protected]’ e-mail address rather than my individual email address it depersonalised the message and discovered more as an alert rather than an individual requesting for a billing to be paid (Buy Email Marketing Cheap Deals). Not just was it just as efficient as me emailing them, it suggested I might stop sending an e-mail that I disliked sending– and it conserved me time!There are few tools that I completely suggest every day, but ActiveCampaign is one of them.

As a one-stop email marketing service, ActiveCampaign, which starts at $9 monthly has a lot to offer, including endless e-mails with all of its plans, third-party combinations, and a range of auto-responders. This leads to a rather hectic interface, which can be difficult to take in in the beginning look.

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ActiveCampaign has a large library of online assistance resources and onboarding services, and you can receive help through live chat, but not by phone. It’s similar to Campaign Display in lots of ways, though each bests the other one in some areas. For the very best e-mail marketing experience seek to our Editors’ Choice picks in this category: Advocate and MailChimp , each of which provide live support, and generous functions.

The company organizes its strategies depending upon the variety of customers you’re aiming to reach. Plans start at $9 monthly for approximately 500 contacts and limitless emails. At each customer level, you can update to a Plus strategy that includes several features including client relationship management (CRM), a customized domain, and customized branding.

Plans go all the way as much as 100,000 contacts; if you need more, you can contact ActiveCampaign for a custom-made plan. In in between, you can go with 2,500 contacts for $29 per month, 5,000 contacts for $45 monthly and so on. All plans include limitless e-mails, unlike Campaign Screen, which provides both fundamental plans with restricted emails, and more pricey unlimited plans. Buy Email Marketing Cheap Deals.

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ActiveCampaign provides a 14-day complimentary trial that does not need a charge card. To get begun, all you need is your business name and e-mail address. Next, you set up a password and after that pick the service you’re looking for– in addition to email marketing, it uses marketing automation, CRM, and sales automation.

The control panel is overwhelming in the beginning glance. It’s difficult to understand where to look first. On the ideal rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is an overview of your campaign activity. Part of the confusion is that it’s filled with sample information that disappears when you mouse over it.

It’s also confusing because ActiveCampaign also provides CRM and other functions that you may not prepare to use, however show up on the dashboard anyhow if you’re using the free trial. Buy Email Marketing Cheap Deals. Along the top of the screen are your main choices: contacts, projects, lists, and other non-email marketing associated functions.

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From here you can import and export CSV files or import from a third-party service, such as Asana (Go To Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Advice), and numerous more. This is another location where it bests Campaign Display, which has no third party combination. Buy Email Marketing Cheap Deals.

Prior to you add any contacts, though, you need to produce a list, similar to with Campaign Monitor. When you develop a list, you need to offer it a name, supply your business’s mailing address for the footer, company URL, and a note letting customers know why they’re receiving the e-mail (this might minimize spam reports from absent-minded users.) Next, you can import contacts to that list.

You can also choose not to import a specific field. I tried including email, name, and birthday. It acknowledged email, but not the other two, but I was able to easily develop customized fields. You can also tag contacts for easy browsing. Click on the projects tab to produce a newsletter. They even have a fundamental mage editor where you can crop the image. MailChimp’s editor is the very best I have actually seen in all of the email marketing platforms I’ve tried. You have access to the underlying code, so you can produce a truly plain email, provided you make a fundamental design template first.

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MailChimp’s integrated image editor is incredibly powerful. You can resize, crop, and include custom-made text to your images. I miss MailChimp’s email-editing experience. It would save me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than offset that potential time cost savings.

ConvertKit’s email editing experience is very plain, however easy to browse. Their templates are restricted, which is great with me, however their email modifying experience is a little simpler because you can create inline images, and you can develop a completely plain e-mail, and even modify the underlying HTML. If you desire to make some fast edits to some e-mails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click an email, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to change back and forth in between numerous emails, I would intuitively be inclined open the same automation in various tabs, then open the particular e-mails from each of those tabs.

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In the Automations area, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a brand-new tab to more easily modify your entire sequence. Contrast that with ConvertKit’s Series.

Again, it would save me a great deal of time to have ConvertKit’s automation email editing experience on ActiveCampaign. But choosing an e-mail marketing platform resembles choosing a spouse – Buy Email Marketing Cheap Deals. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced division. Speaking of division, another factor I switched from MailChimp to ActiveCampaign was that MailChimp has actually limited segmentation alternatives.

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You can combine characteristics with an AND/OR operator, and you can blend and match those groups of traits with another AND/OR operator. With MailChimp, you can only section by AND/OR, however MailChimp’s Pro plan allows more sophisticated segmenting, for an extra $199 a month. In my search for the ideal e-mail marketing platform, I saw many others, a few of which I have actually already mentioned.

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ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to build, though they aren’t as flexible as ActiveCampaign’s, and their segmentations alternatives aren’t as sophisticated either. They also do not have objective tracking, or Message Variables. MailChimp. You already know that I changed from MailChimp to ActiveCampaign.

MailChimp is free for as much as 2,000 contacts, though if you’re major I ‘d strongly caution versus locking yourself into an email marketing platform even if it’s less expensive on the short-term. Switching is a pain, and it might cost you more in the long run. AWeber. AWeber has actually been around forever, so they incorporate with anything.

It has just-okay email editing experience, design templates, and automations. One edge it has, in my opinion, is Global Text Bits. I go more in depth in my AWeber Evaluation. If you’re a little business with 5,000 customers or more, and you do not need far more than fundamental broadcasts and automations, AWeber may be a great option.

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I usually don’t believe pricing ought to be a significant consider deciding the best email marketing platform for your service. Having the best functions for your marketing method will ultimately offset whatever rate differences you find. But, cost is still an aspect, so let’s look at rates for ActiveCampaign vs.

As you can see: If you’re beginning with 500 contacts, ActiveCampaign’s Lite plan is less expensive than both AWeber and ConvertKit. ConvertKit is practically double the price of ActiveCampaign if you’re simply starting. MailChimp, is complimentary below 2,000 contacts. But changing is a pain, so just choose MailChimp if it’s the finest choice for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve stated, if you’re going to be making full use of ActiveCampaign’s rich automation functions, it’s well worth the cost difference. In conclusion, ActiveCampaign is an extremely versatile e-mail marketing platform, and I’m so glad I put in the time to do the research study and make the switch from MailChimp to ActiveCampaign.

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The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne tactic we have actually explored with a lot is using data caught from our Leadformly kind to personalise the content in our ActiveCampaign emails utilizing ActiveCampaign’s conditional content function. Basically, this enables you to customise the content in your email projects using rules like ‘If contact’s organisation type = firm, display X, otherwise show Y’. Here’s an example of a fully-automated e-mail we send using conditional material.

I presume the factor is due to the fact that it sounds natural and consists of adequate personalisation (it references that they’re running a firm) that people suspect it’s been written manually. We’ve even received a lot of praise from people who’ve recognized that it is automated, but are still impressed!If you wish to increase your email campaign engagement by 10-20%, simply send all of your emails twice, however the second time around only send out the email to the segment of people that didn’t open it the very first time round.

While the open rate won’t be as high as the first campaign, it’s still going to be opened by a few of your list who would not have actually otherwise seen it (Buy Email Marketing Cheap Deals). If someone opens your email however does not click through to your offer it implies that they were captivated by your subject line, however the offer wasn’t rather right for them.

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Among our most responded-to email projects is an easy e-mail that we send to everyone who goes to a Leadformly webinar but doesn’t register for an account (Buy Email Marketing Cheap Deals). It appears like this: If somebody clicks ‘Yes– however I have a question’ or ‘No’ it opens an email dealt with to me with the pre-filled text ‘Hey there Marcus, I’m not ready to utilize Leadformly because …’.

When we first started investing in tools for our consumer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and several others. After numerous months we realised that most of the performance we were utilizing in those tools might be changed by ActiveCampaign. Here are a few of the methods we’re using ActiveCampaign for customer success.

Buy Email Marketing  Cheap DealsBuy Email Marketing Cheap Deals

While it’s suggested to be utilized for managing sales pipelines it works well work managing any procedure that has a clear set of actions– like onboarding. We have actually created automation sequences to automatically move clients between various actions of this pipeline based on what pages they visit or events they fire from within the Leadformly application.

Buy Email Marketing Cheap Deals

I need to admit, collecting NPS scores in ActiveCampaign is hard. We had actually formerly used Promoter.io to gather NPS, which is (in theory) a plug and play solution. We had a hard time a lot with their service, which was one of the factors for centralising it in ActiveCampaign. Instead of explaining how we set it up here, I ‘d recommend reading dazzling article that ActiveCampaign published, which we followed to gather and automate NPS collection.

In order to educate our clients and make them effective as quickly as possible, we put all of our customers into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white documents that they can utilize to learn our software application and improve arise from their lead capture types. This automation series takes some pressure off of our support group, as it implies that we can answer concerns in these tutorials that might have otherwise ended up being support tickets/emails.

When someone cancels their account or requests a refund for our endeavors, it is essential that we learn what caused this. In ActiveCampaign, we instantly set off a sequence that asks the client what made them leave, and then adds/removes them from the proper lists and sequences. It’s simple but is one less thing that our consumer success group need to consider.

Buy Email Marketing Cheap Deals

Below are a few of the methods we’ve utilized ActiveCampaign to automate elements of HR, financing, and employee training. When a brand-new worker joins Venture Harbour, an automated email series is triggered that drip feeds details on how we doing things at Venture Harbour and why. This makes sure that all brand-new employees have a consistent onboarding experience, and are lined up with the company’s bigger photo vision and objectives.

While non-traditional, utilizing marketing automation to improve our brand-new worker onboarding has actually made this process a lot much easier. We do not read CVs at Endeavor Harbour. Instead, we ask all candidates that obtain a job from our website to complete a short quiz that informs us more about them and how they solve issues (Buy Email Marketing Cheap Deals).

At the end of the day, if you’re not happy to finish a 10-minute quiz to be considered for a function at Venture Harbour, you’re certainly not the right fit. It also provides us a great deal of informative information about candidates. For example, one of our worths at Venture Harbour is to never ever stop finding out, so in our quiz we ask ‘What are the last three nonfiction books you read?’.

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This test is sent out through a marketing automation series, which maximizes hours of emailing back and forth with prospective prospects, and guarantees that we just consider the absolute best applicants to come in for an interview. I utilized to dislike chasing up billings. While the bulk of our clients paid their invoices on time, there were always a couple of that needed a push or two.

By sending out the email from a ‘[email protected]’ e-mail address rather than my personal e-mail address it depersonalised the message and encountered more as an alert rather than a person requesting for a billing to be paid (Buy Email Marketing Cheap Deals). Not just was it simply as efficient as me emailing them, it meant I could stop sending an email that I disliked sending– and it conserved me time!There are few tools that I wholeheartedly advise on an everyday basis, but ActiveCampaign is one of them.

As a one-stop e-mail marketing service, ActiveCampaign, which begins at $9 monthly has a lot to use, including unlimited emails with all of its strategies, third-party integrations, and a range of auto-responders. This leads to a rather busy user interface, which can be hard to take in initially glimpse.

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ActiveCampaign has a big library of online support resources and onboarding services, and you can receive aid by means of live chat, but not by phone. It’s comparable to Campaign Monitor in many ways, though each bests the other one in some areas. For the very best e-mail marketing experience seek to our Editors’ Option choices in this classification: Campaigner and MailChimp , each of which offer live support, and generous features.

The company arranges its plans depending upon the variety of customers you’re wanting to reach. Strategies begin at $9 monthly for up to 500 contacts and unlimited e-mails. At each subscriber level, you can update to a Plus plan that adds numerous functions including customer relationship management (CRM), a custom domain, and custom-made branding.

Strategies go all the method up to 100,000 contacts; if you require more, you can call ActiveCampaign for a custom plan. In in between, you can go with 2,500 contacts for $29 per month, 5,000 contacts for $45 each month and so on. All strategies consist of unlimited e-mails, unlike Campaign Screen, which provides both basic plans with limited emails, and more costly limitless strategies. Buy Email Marketing Cheap Deals.

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ActiveCampaign offers a 14-day free trial that does not need a charge card. To get going, all you need is your company name and email address. Next, you set up a password and after that choose the service you’re trying to find– in addition to email marketing, it uses marketing automation, CRM, and sales automation.

The control panel is frustrating in the beginning glimpse. It’s hard to know where to look initially. On the best rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample details that vanishes when you mouse over it.

It’s likewise confusing since ActiveCampaign likewise offers CRM and other features that you might not prepare to utilize, but show up on the control panel anyway if you’re using the complimentary trial. Buy Email Marketing Cheap Deals. Along the top of the screen are your main alternatives: contacts, projects, lists, and other non-email marketing related functions.

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From here you can import and export CSV files or import from a third-party service, such as Asana (See Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Guidance), and numerous more. This is another area where it bests Campaign Monitor, which has no 3rd celebration integration. Buy Email Marketing Cheap Deals.

Prior to you add any contacts, however, you have to develop a list, much like with Campaign Display. When you produce a list, you need to provide it a name, supply your company’s mailing address for the footer, business URL, and a note letting subscribers understand why they’re getting the email (this may lower spam reports from absent-minded users.) Next, you can import contacts to that list.

You can also opt not to import a particular field. I attempted out including e-mail, name, and birthday. It recognized email, but not the other 2, however I had the ability to easily create customized fields. You can also tag contacts for simple searching. Click on the projects tab to create a newsletter. They even have a standard mage editor where you can crop the image. MailChimp’s editor is the finest I have actually seen in all of the e-mail marketing platforms I’ve tried. You have access to the underlying code, so you can develop a truly plain email, offered you make a standard design template initially.

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MailChimp’s built-in image editor is very powerful. You can resize, crop, and include custom-made text to your images. I miss out on MailChimp’s email-editing experience. It would conserve me a little time to have that very same experience on ActiveCampaign. But the highly-customizable automations I can build on ActiveCampaign more than offset that possible time cost savings.

ConvertKit’s email editing experience is extremely plain, but easy to navigate. Their design templates are restricted, which is fine with me, however their e-mail modifying experience is a little easier because you can produce inline images, and you can produce an absolutely plain e-mail, and even edit the underlying HTML. If you wish to make some quick edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an email, and it takes me to the editor for that e-mail. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wanted to change backward and forward in between numerous e-mails, I would intuitively be inclined open the exact same automation in numerous tabs, then open the respective emails from each of those tabs.

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In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more easily modify your entire sequence. Contrast that with ConvertKit’s Sequences.

Again, it would save me a lot of time to have ConvertKit’s automation email editing experience on ActiveCampaign. But picking an email marketing platform resembles selecting a partner – Buy Email Marketing Cheap Deals. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Speaking of division, another factor I changed from MailChimp to ActiveCampaign was that MailChimp has actually restricted segmentation choices.

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You can combine characteristics with an AND/OR operator, and you can mix and match those groups of traits with another AND/OR operator. With MailChimp, you can only sector by AND/OR, however MailChimp’s Pro strategy enables more advanced segmenting, for an extra $199 a month. In my search for the best email marketing platform, I saw lots of others, some of which I have actually already discussed.

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ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to build, though they aren’t as flexible as ActiveCampaign’s, and their divisions choices aren’t as sophisticated either. They also don’t have objective tracking, or Message Variables. MailChimp. You currently know that I switched from MailChimp to ActiveCampaign.

MailChimp is complimentary for approximately 2,000 contacts, though if you’re serious I ‘d strongly warn versus locking yourself into an e-mail marketing platform just because it’s less expensive on the short-term. Switching is a pain, and it may cost you more in the long run. AWeber. AWeber has been around permanently, so they integrate with anything.

It has just-okay email editing experience, design templates, and automations. One edge it has, in my opinion, is Worldwide Text Bits. I go more in depth in my AWeber Review. If you’re a small service with 5,000 subscribers or more, and you don’t need far more than standard broadcasts and automations, AWeber might be a good choice.

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I typically do not believe pricing must be a major aspect in deciding the ideal email marketing platform for your service. Having the best functions for your marketing method will eventually make up for whatever rate distinctions you discover. However, cost is still an aspect, so let’s look at prices for ActiveCampaign vs.

As you can see: If you’re starting with 500 contacts, ActiveCampaign’s Lite strategy is more affordable than both AWeber and ConvertKit. ConvertKit is practically double the price of ActiveCampaign if you’re simply beginning. MailChimp, is free listed below 2,000 contacts. But changing is a discomfort, so just pick MailChimp if it’s the very best choice for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve said, if you’re going to be making complete usage of ActiveCampaign’s rich automation features, it’s well worth the cost difference. In conclusion, ActiveCampaign is an incredibly versatile e-mail marketing platform, and I’m so thankful I made the effort to do the research study and make the switch from MailChimp to ActiveCampaign.