Buy Active Campaign Promotions

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The possibilities are endless. Attend this FREE online training with Marcus TaylorOne tactic we have actually try out a lot is using data recorded from our Leadformly kind to personalise the material in our ActiveCampaign e-mails using ActiveCampaign’s conditional material function. Essentially, this enables you to personalise the content in your e-mail campaigns using guidelines like ‘If contact’s organisation type = company, screen X, otherwise display Y’. Here’s an example of a fully-automated email we send out using conditional content.

I believe the reason is since it sounds natural and includes adequate personalisation (it references that they’re running an agency) that people presume it’s been written by hand. We’ve even gotten a great deal of appreciation from individuals who have actually determined that it is automated, however are still impressed!If you want to increase your email campaign engagement by 10-20%, just send all of your emails two times, but the second time around just send the e-mail to the sector of people that didn’t open it the very first time round.

While the open rate won’t be as high as the first campaign, it’s still going to be opened by a few of your list who would not have otherwise seen it (Buy Active Campaign Promotions). If someone opens your e-mail however doesn’t click through to your offer it means that they were intrigued by your subject line, however the offer wasn’t quite best for them.

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Among our most responded-to email projects is an easy e-mail that we send to everybody who goes to a Leadformly webinar however doesn’t register for an account (Buy Active Campaign Promotions). It appears like this: If someone clicks ‘Yes– but I have a concern’ or ‘No’ it opens an email dealt with to me with the pre-filled text ‘Hi Marcus, I’m not prepared to use Leadformly because …’.

When we first began investing in tools for our consumer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and numerous others. After numerous months we realised that the majority of the functionality we were utilizing in those tools could be changed by ActiveCampaign. Here are some of the methods we’re using ActiveCampaign for customer success.

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While it’s indicated to be used for handling sales pipelines it works well work managing any process that has a clear set of steps– like onboarding. We’ve developed automation sequences to automatically move customers in between different steps of this pipeline based upon what pages they check out or occasions they fire from within the Leadformly application.

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I need to admit, collecting NPS ratings in ActiveCampaign is difficult. We had formerly used Promoter.io to gather NPS, which is (in theory) a plug and play option. We had a hard time a lot with their service, which was among the reasons for centralising it in ActiveCampaign. Instead of explaining how we set it up here, I ‘d recommend reading dazzling post that ActiveCampaign published, which we followed to collect and automate NPS collection.

In order to inform our clients and make them successful as quickly as possible, we put all of our customers into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white papers that they can utilize to learn our software application and improve arise from their lead capture types. This automation sequence takes some strain off of our support team, as it implies that we can address concerns in these tutorials that may have otherwise ended up being support tickets/emails.

When somebody cancels their account or demands a refund for our ventures, it is very important that we discover what triggered this. In ActiveCampaign, we instantly trigger a series that asks the consumer what made them leave, and after that adds/removes them from the correct lists and sequences. It’s simple but is one less thing that our consumer success team requirement to consider.

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Below are some of the methods we have actually utilized ActiveCampaign to automate elements of HR, finance, and worker training. When a new worker signs up with Venture Harbour, an automated email sequence is activated that drip feeds details on how we doing things at Venture Harbour and why. This guarantees that all brand-new workers have a consistent onboarding experience, and are aligned with the business’s bigger photo vision and objectives.

While unconventional, using marketing automation to streamline our brand-new staff member onboarding has actually made this procedure a lot much easier. We do not check out CVs at Venture Harbour. Instead, we ask all candidates that make an application for a job from our website to complete a short test that informs us more about them and how they solve problems (Buy Active Campaign Promotions).

At the end of the day, if you’re not happy to finish a 10-minute test to be considered for a role at Endeavor Harbour, you’re definitely not the right fit. It likewise gives us a lot of informative information about prospects. For instance, among our values at Venture Harbour is to never stop discovering, so in our test we ask ‘What are the last 3 nonfiction books you read?’.

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This test is sent through a marketing automation series, which frees up hours of emailing backward and forward with prospective candidates, and guarantees that we only think about the very finest candidates to come in for an interview. I utilized to dislike chasing after up billings. While most of our clients paid their invoices on time, there were constantly a few that required a nudge or more.

By sending the email from a ‘noreply@’ email address instead of my personal email address it depersonalised the message and discovered more as an alert instead of a person asking for an invoice to be paid (Buy Active Campaign Promotions). Not only was it simply as efficient as me emailing them, it implied I might stop sending an e-mail that I hated sending– and it saved me time!There are couple of tools that I totally advise on a daily basis, but ActiveCampaign is one of them.

As a one-stop email marketing service, ActiveCampaign, which starts at $9 each month has a lot to offer, including unrestricted e-mails with all of its plans, third-party integrations, and a variety of auto-responders. This results in a rather busy user interface, which can be tough to take in in the beginning glimpse.

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ActiveCampaign has a big library of online support resources and onboarding services, and you can receive assistance via live chat, however not by phone. It’s equivalent to Campaign Display in lots of methods, though each bests the other one in some locations. For the best e-mail marketing experience want to our Editors’ Choice picks in this classification: Advocate and MailChimp , each of which use live support, and generous functions.

The company arranges its strategies depending on the number of customers you’re wanting to reach. Strategies begin at $9 per month for up to 500 contacts and limitless emails. At each subscriber level, you can upgrade to a Plus strategy that includes a number of functions including consumer relationship management (CRM), a customized domain, and custom-made branding.

Plans go all the way up to 100,000 contacts; if you need more, you can get in touch with ActiveCampaign for a custom-made strategy. In in between, you can opt for 2,500 contacts for $29 monthly, 5,000 contacts for $45 each month and so on. All strategies include endless emails, unlike Campaign Screen, which offers both standard strategies with minimal e-mails, and more costly limitless plans. Buy Active Campaign Promotions.

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ActiveCampaign offers a 14-day totally free trial that does not need a charge card. To start, all you need is your business name and e-mail address. Next, you set up a password and after that pick the service you’re trying to find– in addition to email marketing, it offers marketing automation, CRM, and sales automation.

The dashboard is overwhelming at very first glimpse. It’s difficult to know where to look first. On the best rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample info that vanishes when you mouse over it.

It’s likewise complicated considering that ActiveCampaign likewise provides CRM and other functions that you might not plan to utilize, however appear on the dashboard anyway if you’re using the free trial. Buy Active Campaign Promotions. Along the top of the screen are your primary choices: contacts, projects, lists, and other non-email marketing related functions.

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From here you can import and export CSV files or import from a third-party service, such as Asana (Visit Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Recommendations), and much more. This is another area where it bests Campaign Monitor, which has no 3rd celebration integration. Buy Active Campaign Promotions.

Prior to you add any contacts, however, you have to produce a list, simply like with Campaign Screen. When you develop a list, you need to give it a name, supply your company’s mailing address for the footer, business URL, and a note letting customers understand why they’re getting the e-mail (this might reduce spam reports from absent-minded users.) Next, you can import contacts to that list.

You can likewise decide not to import a particular field. I tried including e-mail, name, and birthday. It acknowledged email, but not the other 2, however I was able to easily develop custom-made fields. You can likewise tag contacts for easy browsing. Click on the projects tab to develop a newsletter. They even have a standard mage editor where you can crop the image. MailChimp’s editor is the very best I have actually seen in all of the email marketing platforms I’ve attempted. You have access to the underlying code, so you can produce a really plain e-mail, provided you make a basic template initially.

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MailChimp’s built-in image editor is very effective. You can resize, crop, and add customized text to your images. I miss out on MailChimp’s email-editing experience. It would save me a little time to have that same experience on ActiveCampaign. But the highly-customizable automations I can construct on ActiveCampaign more than make up for that potential time savings.

ConvertKit’s e-mail editing experience is very plain, however simple to navigate. Their templates are limited, which is great with me, but their email modifying experience is a little simpler because you can create inline images, and you can create an absolutely plain e-mail, and even edit the underlying HTML. If you want to make some fast edits to some e-mails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an e-mail, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to change back and forth between various emails, I would intuitively be inclined open the very same automation in numerous tabs, then open the particular emails from each of those tabs.

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In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more quickly modify your entire series. Contrast that with ConvertKit’s Sequences.

Once again, it would save me a great deal of time to have ConvertKit’s automation e-mail editing experience on ActiveCampaign. However picking an email marketing platform resembles selecting a partner – Buy Active Campaign Promotions. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced division. Mentioning segmentation, another factor I switched from MailChimp to ActiveCampaign was that MailChimp has restricted segmentation choices.

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You can combine qualities with an AND/OR operator, and you can mix and match those groups of qualities with another AND/OR operator. With MailChimp, you can only sector by AND/OR, however MailChimp’s Pro strategy allows more sophisticated segmenting, for an extra $199 a month. In my search for the best e-mail marketing platform, I saw many others, a few of which I’ve currently mentioned.

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ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to build, though they aren’t as flexible as ActiveCampaign’s, and their segmentations alternatives aren’t as sophisticated either. They likewise do not have goal tracking, or Message Variables. MailChimp. You currently know that I switched from MailChimp to ActiveCampaign.

MailChimp is free for approximately 2,000 contacts, though if you’re serious I ‘d strongly warn against locking yourself into an email marketing platform even if it’s cheaper on the brief term. Switching is a pain, and it may cost you more in the long run. AWeber. AWeber has been around permanently, so they integrate with anything.

It has just-okay e-mail modifying experience, templates, and automations. One edge it has, in my viewpoint, is Worldwide Text Bits. I go more in depth in my AWeber Review. If you’re a small company with 5,000 customers or more, and you do not require a lot more than fundamental broadcasts and automations, AWeber may be a great choice.

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I normally don’t think rates must be a significant consider choosing the best e-mail marketing platform for your business. Having the best functions for your marketing method will ultimately offset whatever rate distinctions you find. However, price is still a factor, so let’s take a look at rates for ActiveCampaign vs.

As you can see: If you’re beginning with 500 contacts, ActiveCampaign’s Lite plan is less expensive than both AWeber and ConvertKit. ConvertKit is almost double the price of ActiveCampaign if you’re simply starting. MailChimp, is complimentary below 2,000 contacts. But switching is a discomfort, so just pick MailChimp if it’s the best choice for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve stated, if you’re going to be making full use of ActiveCampaign’s abundant automation functions, it’s well worth the rate difference. In conclusion, ActiveCampaign is an extremely versatile e-mail marketing platform, and I’m so glad I put in the time to do the research study and make the switch from MailChimp to ActiveCampaign.

Buy Active Campaign Promotions

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The possibilities are endless. Attend this FREE online training with Marcus TaylorOne strategy we have actually try out a lot is using information recorded from our Leadformly type to customise the content in our ActiveCampaign emails utilizing ActiveCampaign’s conditional content function. Essentially, this allows you to customise the content in your email projects utilizing rules like ‘If contact’s organisation type = company, display X, otherwise show Y’. Here’s an example of a fully-automated e-mail we send using conditional content.

I think the factor is because it sounds natural and consists of sufficient personalisation (it referrals that they’re running a firm) that individuals suspect it’s been composed by hand. We’ve even received a lot of praise from individuals who have actually identified that it is automated, but are still impressed!If you want to increase your email campaign engagement by 10-20%, just send all of your e-mails twice, however the second time around just send the email to the sector of people that didn’t open it the very first time round.

While the open rate will not be as high as the first campaign, it’s still going to be opened by a few of your list who would not have actually otherwise seen it (Buy Active Campaign Promotions). If someone opens your e-mail but doesn’t click through to your offer it indicates that they were intrigued by your subject line, but the deal wasn’t quite best for them.

Buy Active Campaign Promotions

One of our most responded-to email campaigns is a simple e-mail that we send to everybody who goes to a Leadformly webinar however does not register for an account (Buy Active Campaign Promotions). It appears like this: If somebody clicks ‘Yes– however I have a question’ or ‘No’ it opens an email dealt with to me with the pre-filled text ‘Hi there Marcus, I’m not prepared to use Leadformly since …’.

When we first began purchasing tools for our customer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and a number of others. After numerous months we realised that many of the functionality we were utilizing in those tools could be changed by ActiveCampaign. Here are some of the ways we’re utilizing ActiveCampaign for consumer success.

Buy Active Campaign  PromotionsBuy Active Campaign Promotions

While it’s implied to be used for handling sales pipelines it works well work handling any procedure that has a clear set of steps– like onboarding. We’ve developed automation sequences to immediately move customers in between various steps of this pipeline based upon what pages they go to or events they fire from within the Leadformly application.

Buy Active Campaign Promotions

I have to confess, gathering NPS scores in ActiveCampaign is challenging. We had formerly used Promoter.io to gather NPS, which is (in theory) a plug and play service. We struggled a lot with their service, which was one of the reasons for centralising it in ActiveCampaign. Rather than describing how we set it up here, I ‘d suggest reading dazzling article that ActiveCampaign published, which we followed to collect and automate NPS collection.

In order to educate our customers and make them effective as rapidly as possible, we put all of our clients into a 7-day onboarding sequence, which leak feeds a series of tutorials, videos, and white documents that they can use to learn our software application and get better arise from their lead capture kinds. This automation sequence takes some pressure off of our support group, as it means that we can answer concerns in these tutorials that may have otherwise ended up being assistance tickets/emails.

When somebody cancels their account or demands a refund for our endeavors, it is very important that we learn what triggered this. In ActiveCampaign, we instantly trigger a series that asks the consumer what made them leave, and after that adds/removes them from the right lists and series. It’s easy however is one less thing that our client success team need to consider.

Buy Active Campaign Promotions

Below are a few of the ways we have actually utilized ActiveCampaign to automate elements of HR, finance, and employee training. When a brand-new worker signs up with Venture Harbour, an automatic email sequence is triggered that drip feeds details on how we doing things at Venture Harbour and why. This guarantees that all brand-new workers have a constant onboarding experience, and are lined up with the business’s bigger picture vision and goals.

While non-traditional, utilizing marketing automation to enhance our brand-new staff member onboarding has actually made this process a lot easier. We don’t check out CVs at Venture Harbour. Rather, we ask all prospects that apply for a job from our website to finish a brief test that tells us more about them and how they fix problems (Buy Active Campaign Promotions).

At the end of the day, if you’re not happy to finish a 10-minute test to be thought about for a role at Venture Harbour, you’re certainly not the best fit. It also provides us a great deal of informative details about prospects. For example, among our values at Endeavor Harbour is to never ever stop learning, so in our test we ask ‘What are the last three nonfiction books you read?’.

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This quiz is sent through a marketing automation sequence, which maximizes hours of emailing back and forth with potential prospects, and makes sure that we only think about the absolute best applicants to come in for an interview. I used to dislike chasing up billings. While the bulk of our customers paid their invoices on time, there were always a few that needed a push or 2.

By sending the e-mail from a ‘noreply@’ e-mail address instead of my personal email address it depersonalised the message and encountered more as an alert rather than an individual asking for an invoice to be paid (Buy Active Campaign Promotions). Not only was it just as effective as me emailing them, it suggested I might stop sending an email that I hated sending out– and it conserved me time!There are few tools that I totally suggest on a daily basis, however ActiveCampaign is one of them.

As a one-stop e-mail marketing service, ActiveCampaign, which starts at $9 each month has a lot to use, consisting of endless e-mails with all of its strategies, third-party integrations, and a range of auto-responders. This results in a rather busy interface, which can be tough to take in at first glimpse.

Buy Active Campaign Promotions

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ActiveCampaign has a large library of online assistance resources and onboarding services, and you can receive aid through live chat, however not by phone. It’s similar to Campaign Screen in lots of methods, though each bests the other one in some areas. For the finest email marketing experience seek to our Editors’ Option choices in this category: Advocate and MailChimp , each of which use live assistance, and generous functions.

The company organizes its plans depending upon the variety of subscribers you’re wanting to reach. Plans start at $9 monthly for approximately 500 contacts and unrestricted e-mails. At each customer level, you can upgrade to a Plus plan that includes several functions consisting of consumer relationship management (CRM), a customized domain, and customized branding.

Plans go all the way up to 100,000 contacts; if you require more, you can get in touch with ActiveCampaign for a custom-made plan. In in between, you can choose 2,500 contacts for $29 monthly, 5,000 contacts for $45 monthly and so on. All plans consist of unrestricted emails, unlike Campaign Monitor, which uses both basic plans with minimal emails, and more pricey unlimited strategies. Buy Active Campaign Promotions.

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ActiveCampaign uses a 14-day totally free trial that does not need a charge card. To start, all you require is your company name and e-mail address. Next, you established a password and after that select the service you’re looking for– in addition to email marketing, it provides marketing automation, CRM, and sales automation.

The control panel is frustrating in the beginning glance. It’s hard to understand where to look first. On the best rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is an overview of your campaign activity. Part of the confusion is that it’s filled with sample info that vanishes when you mouse over it.

It’s likewise confusing given that ActiveCampaign likewise provides CRM and other features that you might not prepare to use, however reveal up on the control panel anyhow if you’re using the free trial. Buy Active Campaign Promotions. Along the top of the screen are your main alternatives: contacts, projects, lists, and other non-email marketing related functions.

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From here you can import and export CSV files or import from a third-party service, such as Asana (See Website at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Recommendations), and lots of more. This is another area where it bests Campaign Screen, which has no 3rd party integration. Buy Active Campaign Promotions.

Prior to you add any contacts, though, you have to create a list, similar to with Campaign Monitor. When you produce a list, you need to give it a name, supply your company’s mailing address for the footer, business URL, and a note letting subscribers know why they’re getting the email (this may decrease spam reports from absent-minded users.) Next, you can import contacts to that list.

You can also decide not to import a certain field. I tried adding e-mail, name, and birthday. It recognized email, but not the other 2, however I was able to quickly develop custom-made fields. You can likewise tag contacts for simple searching. Click the projects tab to create a newsletter. They even have a fundamental mage editor where you can crop the image. MailChimp’s editor is the best I’ve seen in all of the e-mail marketing platforms I have actually tried. You have access to the underlying code, so you can develop a genuinely plain email, provided you make a fundamental template initially.

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MailChimp’s built-in image editor is extremely powerful. You can resize, crop, and add customized text to your images. I miss MailChimp’s email-editing experience. It would save me a little time to have that exact same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than make up for that possible time cost savings.

ConvertKit’s e-mail modifying experience is very plain, however simple to browse. Their design templates are restricted, which is fine with me, however their email modifying experience is somewhat much easier in that you can produce inline images, and you can develop a completely plain email, and even edit the underlying HTML. If you wish to make some fast edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click on an email, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to switch back and forth in between numerous emails, I would intuitively be inclined open the same automation in different tabs, then open the particular emails from each of those tabs.

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In the Automations section, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more quickly edit your whole sequence. Contrast that with ConvertKit’s Series.

Once again, it would conserve me a lot of time to have ConvertKit’s automation e-mail editing experience on ActiveCampaign. However selecting an e-mail marketing platform is like choosing a partner – Buy Active Campaign Promotions. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced segmentation. Mentioning division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has limited division alternatives.

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You can integrate attributes with an AND/OR operator, and you can mix and match those groups of characteristics with another AND/OR operator. With MailChimp, you can just segment by AND/OR, however MailChimp’s Pro strategy allows more sophisticated segmenting, for an extra $199 a month. In my search for the best e-mail marketing platform, I saw many others, a few of which I have actually already discussed.

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ConvertKit. If I weren’t on ActiveCampaign, I would probably be utilizing ConvertKit. Their automations are much simpler to construct, though they aren’t as versatile as ActiveCampaign’s, and their divisions alternatives aren’t as advanced either. They also don’t have goal tracking, or Message Variables. MailChimp. You already understand that I changed from MailChimp to ActiveCampaign.

MailChimp is totally free for approximately 2,000 contacts, though if you’re severe I ‘d strongly warn against locking yourself into an e-mail marketing platform even if it’s less expensive on the short-term. Switching is a pain, and it might cost you more in the long run. AWeber. AWeber has actually been around permanently, so they incorporate with anything.

It has just-okay e-mail editing experience, design templates, and automations. One edge it has, in my viewpoint, is International Text Snippets. I go more in depth in my AWeber Evaluation. If you’re a small company with 5,000 subscribers or more, and you don’t need a lot more than basic broadcasts and automations, AWeber might be a good choice.

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I typically don’t think prices should be a significant factor in choosing the best email marketing platform for your organisation. Having the ideal functions for your marketing method will ultimately offset whatever cost distinctions you find. However, rate is still an aspect, so let’s look at prices for ActiveCampaign vs.

As you can see: If you’re beginning with 500 contacts, ActiveCampaign’s Lite plan is more affordable than both AWeber and ConvertKit. ConvertKit is nearly double the cost of ActiveCampaign if you’re just beginning out. MailChimp, is totally free listed below 2,000 contacts. However switching is a pain, so just pick MailChimp if it’s the best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I have actually said, if you’re going to be making full use of ActiveCampaign’s abundant automation features, it’s well worth the price distinction. In conclusion, ActiveCampaign is an incredibly versatile e-mail marketing platform, and I’m so happy I put in the time to do the research and make the switch from MailChimp to ActiveCampaign.