Buy Active Campaign Email Marketing Price List

Buy Active Campaign Email Marketing Price List

The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne method we have actually explored with a lot is using data captured from our Leadformly type to customise the content in our ActiveCampaign e-mails utilizing ActiveCampaign’s conditional material feature. Basically, this enables you to personalise the material in your e-mail projects using guidelines like ‘If contact’s organisation type = company, display X, otherwise show Y’. Here’s an example of a fully-automated e-mail we send utilizing conditional material.

I presume the factor is since it sounds natural and includes adequate personalisation (it references that they’re running a firm) that individuals suspect it’s been composed manually. We have actually even received a great deal of praise from people who have actually identified that it is automated, but are still impressed!If you desire to increase your email campaign engagement by 10-20%, just send out all of your emails twice, but the second time around just send out the e-mail to the sector of individuals that didn’t open it the very first time round.

While the open rate won’t be as high as the very first campaign, it’s still going to be opened by some of your list who would not have actually otherwise seen it (Buy Active Campaign Email Marketing Price List). If somebody opens your email however doesn’t click through to your offer it suggests that they were captivated by your subject line, but the deal wasn’t rather right for them.

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One of our most responded-to e-mail campaigns is an easy email that we send out to everybody who attends a Leadformly webinar but does not sign up for an account (Buy Active Campaign Email Marketing Price List). It looks like this: If someone clicks ‘Yes– however I have a question’ or ‘No’ it opens up an email dealt with to me with the pre-filled text ‘Hello Marcus, I’m not ready to utilize Leadformly since …’.

When we first started buying tools for our customer success group at Leadformly, we tried Intercom, Drift, Promoter.io, and several others. After several months we realised that many of the functionality we were using in those tools might be changed by ActiveCampaign. Here are a few of the methods we’re using ActiveCampaign for customer success.

Buy Active Campaign  Email Marketing Price ListBuy Active Campaign Email Marketing Price List

While it’s indicated to be used for handling sales pipelines it works well work handling any procedure that has a clear set of actions– like onboarding. We’ve produced automation sequences to instantly move customers between different steps of this pipeline based upon what pages they go to or occasions they fire from within the Leadformly application.

Buy Active Campaign Email Marketing Price List

I have to admit, collecting NPS ratings in ActiveCampaign is difficult. We had actually formerly utilized Promoter.io to collect NPS, which is (in theory) a plug and play service. We had a hard time a lot with their service, which was among the reasons for centralising it in ActiveCampaign. Instead of explaining how we set it up here, I ‘d advise reading brilliant short article that ActiveCampaign published, which we followed to gather and automate NPS collection.

In order to educate our clients and make them successful as quickly as possible, we put all of our clients into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white documents that they can use to discover our software application and get better outcomes from their lead capture forms. This automation series takes some strain off of our support group, as it indicates that we can respond to questions in these tutorials that may have otherwise become support tickets/emails.

When somebody cancels their account or requests a refund for our endeavors, it is essential that we discover what caused this. In ActiveCampaign, we immediately set off a sequence that asks the client what made them leave, and after that adds/removes them from the correct lists and series. It’s easy but is one less thing that our customer success team need to believe about.

Buy Active Campaign Email Marketing Price List

Below are a few of the ways we’ve utilized ActiveCampaign to automate elements of HR, finance, and employee training. When a brand-new worker joins Venture Harbour, an automated e-mail sequence is set off that drip feeds information on how we doing things at Endeavor Harbour and why. This makes sure that all brand-new staff members have a consistent onboarding experience, and are lined up with the company’s larger photo vision and objectives.

While unconventional, utilizing marketing automation to streamline our brand-new employee onboarding has actually made this process a lot simpler. We don’t read CVs at Venture Harbour. Rather, we ask all prospects that request a task from our site to finish a short quiz that informs us more about them and how they solve issues (Buy Active Campaign Email Marketing Price List).

At the end of the day, if you’re not happy to complete a 10-minute test to be considered for a function at Endeavor Harbour, you’re certainly not the right fit. It likewise provides us a lot of insightful information about prospects. For example, one of our values at Endeavor Harbour is to never ever stop discovering, so in our quiz we ask ‘What are the last three nonfiction books you check out?’.

Buy Active Campaign Email Marketing Price List

Buy Active Campaign  Email Marketing Price ListBuy Active Campaign Email Marketing Price List

This quiz is sent through a marketing automation series, which maximizes hours of emailing backward and forward with potential candidates, and makes sure that we just think about the best candidates to come in for an interview. I utilized to hate going after up invoices. While most of our customers paid their invoices on time, there were constantly a couple of that needed a nudge or 2.

By sending out the e-mail from a ‘noreply@’ e-mail address rather than my personal email address it depersonalised the message and came across more as an alert instead of a person requesting for an invoice to be paid (Buy Active Campaign Email Marketing Price List). Not only was it just as effective as me emailing them, it meant I could stop sending out an email that I disliked sending out– and it saved me time!There are couple of tools that I totally recommend every day, but ActiveCampaign is among them.

As a one-stop email marketing service, ActiveCampaign, which begins at $9 per month has a lot to use, consisting of endless e-mails with all of its plans, third-party combinations, and a variety of auto-responders. This results in a rather busy user interface, which can be difficult to take in at first look.

Buy Active Campaign Email Marketing Price List

Buy Active Campaign  Email Marketing Price ListBuy Active Campaign Email Marketing Price List

ActiveCampaign has a large library of online support resources and onboarding services, and you can get aid via live chat, however not by phone. It’s equivalent to Campaign Display in lots of methods, though each bests the other one in some areas. For the very best email marketing experience aim to our Editors’ Choice picks in this classification: Campaigner and MailChimp , each of which use live support, and generous functions.

The business organizes its strategies depending upon the number of customers you’re aiming to reach. Plans begin at $9 monthly for up to 500 contacts and limitless emails. At each subscriber level, you can upgrade to a Plus strategy that includes a number of functions consisting of client relationship management (CRM), a custom-made domain, and customized branding.

Plans go all the method as much as 100,000 contacts; if you need more, you can call ActiveCampaign for a customized plan. In between, you can go with 2,500 contacts for $29 per month, 5,000 contacts for $45 each month and so on. All plans consist of limitless emails, unlike Campaign Display, which offers both fundamental strategies with minimal emails, and more costly limitless plans. Buy Active Campaign Email Marketing Price List.

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ActiveCampaign provides a 14-day complimentary trial that does not require a credit card. To begin, all you need is your company name and e-mail address. Next, you set up a password and after that pick the service you’re trying to find– in addition to email marketing, it uses marketing automation, CRM, and sales automation.

The dashboard is overwhelming in the beginning look. It’s difficult to know where to look initially. On the best rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample info that disappears when you mouse over it.

It’s also confusing given that ActiveCampaign also offers CRM and other functions that you may not plan to use, however show up on the dashboard anyhow if you’re utilizing the complimentary trial. Buy Active Campaign Email Marketing Price List. Along the top of the screen are your main options: contacts, campaigns, lists, and other non-email marketing associated features.

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From here you can import and export CSV files or import from a third-party service, such as Asana (Go To Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Recommendations), and much more. This is another area where it bests Campaign Screen, which has no 3rd party combination. Buy Active Campaign Email Marketing Price List.

Before you include any contacts, though, you have to develop a list, simply like with Campaign Monitor. When you create a list, you need to offer it a name, offer your business’s mailing address for the footer, company URL, and a note letting customers understand why they’re receiving the e-mail (this may decrease spam reports from absent-minded users.) Next, you can import contacts to that list.

You can also decide not to import a specific field. I attempted out including email, name, and birthday. It acknowledged email, however not the other 2, however I was able to easily produce custom-made fields. You can likewise tag contacts for easy browsing. Click on the campaigns tab to develop a newsletter. They even have a basic mage editor where you can crop the image. MailChimp’s editor is the finest I have actually seen in all of the email marketing platforms I’ve attempted. You have access to the underlying code, so you can produce a really plain e-mail, supplied you make a standard design template initially.

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MailChimp’s integrated image editor is extremely effective. You can resize, crop, and add custom text to your images. I miss MailChimp’s email-editing experience. It would conserve me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can develop on ActiveCampaign more than make up for that possible time cost savings.

ConvertKit’s e-mail editing experience is really plain, but easy to navigate. Their templates are limited, which is fine with me, but their e-mail editing experience is somewhat easier in that you can produce inline images, and you can produce an absolutely plain e-mail, and even edit the underlying HTML. If you wish to make some fast edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an email, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wanted to change backward and forward between various e-mails, I would intuitively be inclined open the same automation in various tabs, then open the particular e-mails from each of those tabs.

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In the Automations area, there’s a “Manage Messages” location. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a brand-new tab to more quickly edit your entire sequence. Contrast that with ConvertKit’s Sequences.

Again, it would save me a great deal of time to have ConvertKit’s automation email modifying experience on ActiveCampaign. However picking an e-mail marketing platform resembles choosing a partner – Buy Active Campaign Email Marketing Price List. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced division. Speaking of segmentation, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has restricted segmentation alternatives.

Buy Active Campaign  Email Marketing Price ListBuy Active Campaign Email Marketing Price List

You can integrate attributes with an AND/OR operator, and you can blend and match those groups of characteristics with another AND/OR operator. With MailChimp, you can just sector by AND/OR, however MailChimp’s Pro strategy enables more sophisticated segmenting, for an additional $199 a month. In my search for the ideal e-mail marketing platform, I saw lots of others, a few of which I have actually already discussed.

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ConvertKit. If I weren’t on ActiveCampaign, I would probably be using ConvertKit. Their automations are much simpler to construct, though they aren’t as versatile as ActiveCampaign’s, and their divisions options aren’t as sophisticated either. They likewise don’t have objective tracking, or Message Variables. MailChimp. You already understand that I switched from MailChimp to ActiveCampaign.

MailChimp is totally free for approximately 2,000 contacts, though if you’re severe I ‘d strongly caution versus locking yourself into an e-mail marketing platform simply due to the fact that it’s more affordable on the short-term. Changing is a discomfort, and it might cost you more in the long run. AWeber. AWeber has actually been around permanently, so they integrate with anything.

It has just-okay email modifying experience, design templates, and automations. One edge it has, in my opinion, is International Text Bits. I go more in depth in my AWeber Review. If you’re a small company with 5,000 customers or more, and you don’t require a lot more than standard broadcasts and automations, AWeber might be a great option.

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I normally don’t believe pricing must be a significant consider choosing the right email marketing platform for your company. Having the ideal functions for your marketing technique will ultimately offset whatever price distinctions you find. But, price is still a factor, so let’s look at rates for ActiveCampaign vs.

As you can see: If you’re starting with 500 contacts, ActiveCampaign’s Lite strategy is less expensive than both AWeber and ConvertKit. ConvertKit is almost double the rate of ActiveCampaign if you’re just starting out. MailChimp, is complimentary below 2,000 contacts. But switching is a discomfort, so just choose MailChimp if it’s the very best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve said, if you’re going to be making full use of ActiveCampaign’s abundant automation functions, it’s well worth the price difference. In conclusion, ActiveCampaign is an exceptionally flexible e-mail marketing platform, and I’m so delighted I made the effort to do the research and make the switch from MailChimp to ActiveCampaign.

Buy Active Campaign Email Marketing Price List

Buy Active Campaign Email Marketing Price List

The possibilities are endless. Attend this FREE online training with Marcus TaylorOne strategy we have actually try out a lot is using data caught from our Leadformly type to personalise the material in our ActiveCampaign emails using ActiveCampaign’s conditional content function. Generally, this enables you to customise the material in your email projects utilizing rules like ‘If contact’s organisation type = agency, display screen X, otherwise display Y’. Here’s an example of a fully-automated e-mail we send utilizing conditional material.

I believe the factor is since it sounds natural and includes enough personalisation (it referrals that they’re running a company) that individuals believe it’s been composed manually. We have actually even gotten a great deal of appreciation from individuals who’ve identified that it is automated, however are still impressed!If you desire to increase your email campaign engagement by 10-20%, simply send out all of your e-mails two times, but the 2nd time around only send out the e-mail to the sector of individuals that didn’t open it the first time round.

While the open rate will not be as high as the very first campaign, it’s still going to be opened by some of your list who wouldn’t have otherwise seen it (Buy Active Campaign Email Marketing Price List). If someone opens your email however does not click through to your deal it implies that they were captivated by your subject line, however the offer wasn’t quite ideal for them.

Buy Active Campaign Email Marketing Price List

One of our most responded-to email campaigns is an easy e-mail that we send out to everyone who attends a Leadformly webinar however does not sign up for an account (Buy Active Campaign Email Marketing Price List). It looks like this: If somebody clicks ‘Yes– however I have a question’ or ‘No’ it opens up an email addressed to me with the pre-filled text ‘Hello Marcus, I’m not all set to utilize Leadformly since …’.

When we initially began investing in tools for our consumer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and numerous others. After numerous months we realised that most of the performance we were using in those tools might be replaced by ActiveCampaign. Here are a few of the methods we’re utilizing ActiveCampaign for client success.

Buy Active Campaign  Email Marketing Price ListBuy Active Campaign Email Marketing Price List

While it’s implied to be utilized for handling sales pipelines it works well work handling any process that has a clear set of steps– like onboarding. We’ve produced automation series to immediately move clients between various steps of this pipeline based on what pages they visit or occasions they fire from within the Leadformly application.

Buy Active Campaign Email Marketing Price List

I need to confess, gathering NPS scores in ActiveCampaign is challenging. We had formerly used Promoter.io to gather NPS, which is (in theory) a plug and play solution. We had a hard time a lot with their service, which was one of the reasons for centralising it in ActiveCampaign. Rather than discussing how we set it up here, I ‘d recommend reading fantastic short article that ActiveCampaign published, which we followed to collect and automate NPS collection.

In order to educate our customers and make them successful as rapidly as possible, we put all of our clients into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white documents that they can utilize to learn our software application and improve outcomes from their lead capture forms. This automation sequence takes some pressure off of our assistance team, as it indicates that we can answer questions in these tutorials that might have otherwise ended up being support tickets/emails.

When somebody cancels their account or requests a refund for our ventures, it’s important that we discover what caused this. In ActiveCampaign, we automatically trigger a sequence that asks the customer what made them leave, and then adds/removes them from the proper lists and sequences. It’s simple but is one less thing that our customer success team requirement to think of.

Buy Active Campaign Email Marketing Price List

Below are some of the methods we’ve utilized ActiveCampaign to automate elements of HR, financing, and employee training. When a brand-new staff member signs up with Venture Harbour, an automated e-mail series is activated that drip feeds information on how we doing things at Venture Harbour and why. This guarantees that all new workers have a constant onboarding experience, and are aligned with the company’s bigger photo vision and objectives.

While non-traditional, utilizing marketing automation to enhance our brand-new staff member onboarding has made this procedure a lot much easier. We do not check out CVs at Endeavor Harbour. Rather, we ask all prospects that apply for a task from our website to complete a brief test that informs us more about them and how they solve issues (Buy Active Campaign Email Marketing Price List).

At the end of the day, if you’re not going to finish a 10-minute quiz to be considered for a role at Endeavor Harbour, you’re absolutely not the ideal fit. It likewise gives us a great deal of informative details about prospects. For example, among our values at Venture Harbour is to never ever stop learning, so in our test we ask ‘What are the last three nonfiction books you read?’.

Buy Active Campaign Email Marketing Price List

Buy Active Campaign  Email Marketing Price ListBuy Active Campaign Email Marketing Price List

This test is sent through a marketing automation sequence, which frees up hours of emailing backward and forward with potential candidates, and makes sure that we only think about the best applicants to come in for an interview. I used to hate chasing up billings. While most of our customers paid their billings on time, there were always a few that required a nudge or 2.

By sending the e-mail from a ‘noreply@’ email address instead of my personal e-mail address it depersonalised the message and came across more as an alert instead of a person asking for an invoice to be paid (Buy Active Campaign Email Marketing Price List). Not only was it simply as reliable as me emailing them, it meant I might stop sending an email that I disliked sending– and it conserved me time!There are couple of tools that I totally suggest on a daily basis, however ActiveCampaign is among them.

As a one-stop email marketing service, ActiveCampaign, which starts at $9 each month has a lot to use, consisting of unlimited emails with all of its strategies, third-party integrations, and a variety of auto-responders. This results in a rather hectic user interface, which can be hard to take in at first glimpse.

Buy Active Campaign Email Marketing Price List

Buy Active Campaign  Email Marketing Price ListBuy Active Campaign Email Marketing Price List

ActiveCampaign has a big library of online assistance resources and onboarding services, and you can receive aid by means of live chat, however not by phone. It’s comparable to Campaign Screen in lots of ways, though each bests the other one in some areas. For the best e-mail marketing experience appearance to our Editors’ Option picks in this classification: Advocate and MailChimp , each of which provide live assistance, and generous features.

The business arranges its plans depending upon the variety of customers you’re aiming to reach. Strategies begin at $9 each month for approximately 500 contacts and limitless emails. At each customer level, you can upgrade to a Plus plan that includes numerous features consisting of customer relationship management (CRM), a customized domain, and custom branding.

Plans go all the way up to 100,000 contacts; if you require more, you can contact ActiveCampaign for a customized plan. In between, you can choose 2,500 contacts for $29 each month, 5,000 contacts for $45 per month and so on. All strategies consist of unlimited e-mails, unlike Campaign Screen, which provides both fundamental plans with minimal emails, and more costly limitless strategies. Buy Active Campaign Email Marketing Price List.

Buy Active Campaign Email Marketing Price List

ActiveCampaign provides a 14-day free trial that does not require a credit card. To get begun, all you need is your company name and email address. Next, you established a password and after that choose the service you’re looking for– in addition to email marketing, it offers marketing automation, CRM, and sales automation.

The control panel is frustrating at first glance. It’s hard to understand where to look first. On the ideal rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample details that vanishes when you mouse over it.

It’s likewise confusing because ActiveCampaign likewise uses CRM and other functions that you may not prepare to use, however show up on the dashboard anyhow if you’re using the complimentary trial. Buy Active Campaign Email Marketing Price List. Along the top of the screen are your main alternatives: contacts, campaigns, lists, and other non-email marketing related functions.

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From here you can import and export CSV files or import from a third-party service, such as Asana (Go To Website at Asana), Base CRM , Zoho CRM (Free Trial at Software Advice), and many more. This is another area where it bests Campaign Display, which has no 3rd party combination. Buy Active Campaign Email Marketing Price List.

Prior to you include any contacts, however, you have to produce a list, much like with Campaign Monitor. When you develop a list, you require to offer it a name, offer your company’s mailing address for the footer, business URL, and a note letting customers understand why they’re receiving the email (this may decrease spam reports from absent-minded users.) Next, you can import contacts to that list.

You can also choose not to import a specific field. I tried out including email, name, and birthday. It acknowledged email, but not the other 2, however I was able to quickly create custom-made fields. You can also tag contacts for easy searching. Click on the projects tab to create a newsletter. They even have a basic mage editor where you can crop the image. MailChimp’s editor is the best I’ve seen in all of the email marketing platforms I have actually tried. You have access to the underlying code, so you can develop a truly plain e-mail, provided you make a basic template first.

Buy Active Campaign Email Marketing Price List

MailChimp’s integrated image editor is extremely effective. You can resize, crop, and add custom-made text to your images. I miss MailChimp’s email-editing experience. It would conserve me a little time to have that same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than offset that possible time cost savings.

ConvertKit’s email modifying experience is extremely plain, but simple to browse. Their design templates are limited, which is great with me, however their e-mail editing experience is slightly simpler because you can develop inline images, and you can develop a totally plain e-mail, and even edit the underlying HTML. If you want to make some quick edits to some e-mails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click on an e-mail, and it takes me to the editor for that e-mail. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they meant to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I desired to change backward and forward in between various emails, I would intuitively be inclined open the exact same automation in various tabs, then open the respective e-mails from each of those tabs.

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In the Automations area, there’s a “Handle Messages” area. From here, you can see all of the messages in each of your automations. You can edit each one, or you can Command + Click to open each in a new tab to more easily modify your whole series. Contrast that with ConvertKit’s Sequences.

Again, it would conserve me a lot of time to have ConvertKit’s automation email editing experience on ActiveCampaign. However choosing an email marketing platform resembles selecting a spouse – Buy Active Campaign Email Marketing Price List. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Speaking of division, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has restricted segmentation options.

Buy Active Campaign  Email Marketing Price ListBuy Active Campaign Email Marketing Price List

You can combine attributes with an AND/OR operator, and you can blend and match those groups of characteristics with another AND/OR operator. With MailChimp, you can only sector by AND/OR, however MailChimp’s Pro plan enables more sophisticated segmenting, for an extra $199 a month. In my look for the best email marketing platform, I saw many others, some of which I have actually currently discussed.

Buy Active Campaign Email Marketing Price List

ConvertKit. If I weren’t on ActiveCampaign, I would probably be utilizing ConvertKit. Their automations are a lot easier to construct, though they aren’t as versatile as ActiveCampaign’s, and their segmentations choices aren’t as sophisticated either. They likewise don’t have goal tracking, or Message Variables. MailChimp. You already know that I switched from MailChimp to ActiveCampaign.

MailChimp is complimentary for approximately 2,000 contacts, though if you’re severe I ‘d highly warn versus locking yourself into an e-mail marketing platform even if it’s less expensive on the short-term. Changing is a pain, and it might cost you more in the long run. AWeber. AWeber has been around permanently, so they integrate with anything.

It has just-okay e-mail editing experience, design templates, and automations. One edge it has, in my viewpoint, is Global Text Snippets. I go more in depth in my AWeber Review. If you’re a little company with 5,000 subscribers or more, and you don’t need far more than standard broadcasts and automations, AWeber may be an excellent choice.

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I normally don’t think pricing needs to be a major aspect in choosing the right email marketing platform for your business. Having the ideal functions for your marketing method will ultimately make up for whatever price differences you discover. However, cost is still an aspect, so let’s take a look at pricing for ActiveCampaign vs.

As you can see: If you’re beginning with 500 contacts, ActiveCampaign’s Lite plan is more affordable than both AWeber and ConvertKit. ConvertKit is nearly double the cost of ActiveCampaign if you’re simply starting. MailChimp, is free below 2,000 contacts. However switching is a discomfort, so only pick MailChimp if it’s the finest option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve stated, if you’re going to be making full use of ActiveCampaign’s rich automation features, it’s well worth the rate distinction. In conclusion, ActiveCampaign is an extremely flexible email marketing platform, and I’m so delighted I made the effort to do the research and make the switch from MailChimp to ActiveCampaign.