Buy Active Campaign Email Marketing Price And Specification

Buy Active Campaign Email Marketing Price And Specification

The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne method we’ve explore a lot is using information recorded from our Leadformly type to customise the content in our ActiveCampaign emails utilizing ActiveCampaign’s conditional content function. Generally, this enables you to personalise the content in your e-mail campaigns using guidelines like ‘If contact’s organisation type = agency, screen X, otherwise display Y’. Here’s an example of a fully-automated email we send out utilizing conditional material.

I think the reason is because it sounds natural and consists of adequate personalisation (it references that they’re running a company) that individuals presume it’s been written by hand. We have actually even received a great deal of appreciation from people who’ve recognized that it is automated, however are still impressed!If you desire to increase your email campaign engagement by 10-20%, just send out all of your emails twice, but the second time around only send out the email to the segment of individuals that didn’t open it the first time round.

While the open rate will not be as high as the first campaign, it’s still going to be opened by some of your list who wouldn’t have otherwise seen it (Buy Active Campaign Email Marketing Price And Specification). If someone opens your e-mail but does not click through to your deal it indicates that they were interested by your subject line, however the offer wasn’t rather best for them.

Buy Active Campaign Email Marketing Price And Specification

One of our most responded-to e-mail campaigns is a simple e-mail that we send to everyone who participates in a Leadformly webinar but does not register for an account (Buy Active Campaign Email Marketing Price And Specification). It appears like this: If somebody clicks ‘Yes– however I have a concern’ or ‘No’ it opens up an email resolved to me with the pre-filled text ‘Hey Marcus, I’m not prepared to utilize Leadformly because …’.

When we first began investing in tools for our consumer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and several others. After a number of months we understood that the majority of the performance we were using in those tools might be changed by ActiveCampaign. Here are a few of the ways we’re utilizing ActiveCampaign for customer success.

Buy Active Campaign  Email Marketing Price And SpecificationBuy Active Campaign Email Marketing Price And Specification

While it’s meant to be utilized for handling sales pipelines it works well work handling any process that has a clear set of steps– like onboarding. We’ve produced automation series to automatically move customers between different steps of this pipeline based on what pages they visit or occasions they fire from within the Leadformly application.

Buy Active Campaign Email Marketing Price And Specification

I need to confess, gathering NPS ratings in ActiveCampaign is hard. We had actually formerly utilized Promoter.io to gather NPS, which is (in theory) a plug and play option. We had a hard time a lot with their service, which was one of the reasons for centralising it in ActiveCampaign. Rather than explaining how we set it up here, I ‘d advise reading dazzling short article that ActiveCampaign published, which we followed to gather and automate NPS collection.

In order to educate our customers and make them effective as quickly as possible, we put all of our consumers into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white documents that they can utilize to learn our software and get better results from their lead capture forms. This automation sequence takes some stress off of our assistance team, as it indicates that we can respond to concerns in these tutorials that might have otherwise become assistance tickets/emails.

When someone cancels their account or demands a refund for our endeavors, it is very important that we discover what caused this. In ActiveCampaign, we immediately activate a series that asks the customer what made them leave, and then adds/removes them from the correct lists and series. It’s basic however is one less thing that our customer success team need to consider.

Buy Active Campaign Email Marketing Price And Specification

Below are some of the ways we have actually utilized ActiveCampaign to automate elements of HR, financing, and worker training. When a new staff member joins Venture Harbour, an automatic email sequence is triggered that drip feeds info on how we doing things at Endeavor Harbour and why. This ensures that all brand-new workers have a constant onboarding experience, and are lined up with the company’s bigger photo vision and objectives.

While unconventional, utilizing marketing automation to improve our brand-new worker onboarding has made this process a lot easier. We don’t read CVs at Endeavor Harbour. Rather, we ask all prospects that obtain a job from our site to finish a short quiz that informs us more about them and how they solve problems (Buy Active Campaign Email Marketing Price And Specification).

At the end of the day, if you’re not happy to finish a 10-minute quiz to be considered for a function at Venture Harbour, you’re definitely not the right fit. It likewise gives us a lot of insightful details about prospects. For instance, one of our values at Endeavor Harbour is to never stop finding out, so in our quiz we ask ‘What are the last 3 nonfiction books you check out?’.

Buy Active Campaign Email Marketing Price And Specification

Buy Active Campaign  Email Marketing Price And SpecificationBuy Active Campaign Email Marketing Price And Specification

This quiz is sent out through a marketing automation series, which maximizes hours of emailing back and forth with potential candidates, and ensures that we only think about the best candidates to come in for an interview. I used to hate going after up billings. While most of our clients paid their billings on time, there were constantly a few that needed a push or two.

By sending out the e-mail from a ‘noreply@’ e-mail address instead of my personal email address it depersonalised the message and encountered more as an alert rather than a person requesting for a billing to be paid (Buy Active Campaign Email Marketing Price And Specification). Not just was it simply as reliable as me emailing them, it meant I might stop sending an e-mail that I hated sending– and it conserved me time!There are few tools that I completely recommend every day, however ActiveCampaign is one of them.

As a one-stop email marketing service, ActiveCampaign, which begins at $9 per month has a lot to provide, consisting of endless emails with all of its plans, third-party integrations, and a variety of auto-responders. This leads to a rather busy interface, which can be difficult to take in initially glimpse.

Buy Active Campaign Email Marketing Price And Specification

Buy Active Campaign  Email Marketing Price And SpecificationBuy Active Campaign Email Marketing Price And Specification

ActiveCampaign has a large library of online assistance resources and onboarding services, and you can get assistance via live chat, but not by phone. It’s similar to Campaign Monitor in lots of methods, though each bests the other one in some areas. For the very best e-mail marketing experience appearance to our Editors’ Choice choices in this classification: Advocate and MailChimp , each of which provide live support, and generous features.

The business arranges its strategies depending on the number of subscribers you’re seeking to reach. Strategies start at $9 per month for approximately 500 contacts and unlimited emails. At each customer level, you can upgrade to a Plus strategy that adds a number of features consisting of consumer relationship management (CRM), a custom domain, and custom-made branding.

Strategies go all the way approximately 100,000 contacts; if you need more, you can contact ActiveCampaign for a custom plan. In between, you can select 2,500 contacts for $29 each month, 5,000 contacts for $45 per month and so on. All plans include limitless emails, unlike Campaign Screen, which provides both fundamental plans with limited e-mails, and more expensive limitless strategies. Buy Active Campaign Email Marketing Price And Specification.

Buy Active Campaign Email Marketing Price And Specification

ActiveCampaign uses a 14-day free trial that does not require a credit card. To get going, all you require is your company name and e-mail address. Next, you established a password and after that pick the service you’re looking for– in addition to email marketing, it provides marketing automation, CRM, and sales automation.

The dashboard is overwhelming in the beginning glimpse. It’s difficult to understand where to look first. On the right rail is a social activity feed, consisting of social shares, unsubscribes, click rates, and more. To the left of that is an introduction of your campaign activity. Part of the confusion is that it’s filled with sample information that disappears when you mouse over it.

It’s likewise confusing since ActiveCampaign also offers CRM and other features that you may not plan to utilize, but reveal up on the dashboard anyway if you’re using the totally free trial. Buy Active Campaign Email Marketing Price And Specification. Along the top of the screen are your main choices: contacts, projects, lists, and other non-email marketing related features.

Buy Active Campaign Email Marketing Price And Specification

From here you can import and export CSV files or import from a third-party service, such as Asana (Check Out Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Advice), and a lot more. This is another location where it bests Campaign Monitor, which has no third celebration combination. Buy Active Campaign Email Marketing Price And Specification.

Prior to you include any contacts, however, you need to develop a list, similar to with Campaign Screen. When you produce a list, you require to give it a name, supply your company’s mailing address for the footer, business URL, and a note letting subscribers understand why they’re receiving the email (this might reduce spam reports from absent-minded users.) Next, you can import contacts to that list.

You can also opt not to import a certain field. I experimented with adding email, name, and birthday. It acknowledged email, however not the other 2, however I had the ability to easily create custom-made fields. You can likewise tag contacts for simple browsing. Click the campaigns tab to produce a newsletter. They even have a fundamental mage editor where you can crop the image. MailChimp’s editor is the best I have actually seen in all of the e-mail marketing platforms I have actually attempted. You have access to the underlying code, so you can develop a really plain e-mail, offered you make a standard template first.

Buy Active Campaign Email Marketing Price And Specification

MailChimp’s built-in image editor is very effective. You can resize, crop, and include customized text to your images. I miss MailChimp’s email-editing experience. It would conserve me a little time to have that very same experience on ActiveCampaign. But the highly-customizable automations I can develop on ActiveCampaign more than make up for that potential time savings.

ConvertKit’s e-mail editing experience is very plain, however simple to browse. Their templates are restricted, which is fine with me, but their email editing experience is a little simpler in that you can create inline images, and you can produce a completely plain email, and even modify the underlying HTML. If you desire to make some fast edits to some e-mails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click on an email, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they suggested to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I desired to switch backward and forward between numerous e-mails, I would intuitively be inclined open the very same automation in numerous tabs, then open the particular emails from each of those tabs.

Buy Active Campaign Email Marketing Price And Specification

In the Automations section, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a brand-new tab to more quickly edit your whole sequence. Contrast that with ConvertKit’s Sequences.

Once again, it would save me a lot of time to have ConvertKit’s automation email modifying experience on ActiveCampaign. However selecting an e-mail marketing platform resembles picking a partner – Buy Active Campaign Email Marketing Price And Specification. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Speaking of division, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has restricted segmentation choices.

Buy Active Campaign  Email Marketing Price And SpecificationBuy Active Campaign Email Marketing Price And Specification

You can integrate qualities with an AND/OR operator, and you can blend and match those groups of characteristics with another AND/OR operator. With MailChimp, you can just segment by AND/OR, nevertheless MailChimp’s Pro plan enables more sophisticated segmenting, for an additional $199 a month. In my search for the perfect e-mail marketing platform, I saw many others, some of which I’ve currently mentioned.

Buy Active Campaign Email Marketing Price And Specification

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to build, though they aren’t as flexible as ActiveCampaign’s, and their divisions options aren’t as advanced either. They likewise do not have goal tracking, or Message Variables. MailChimp. You already understand that I changed from MailChimp to ActiveCampaign.

MailChimp is totally free for as much as 2,000 contacts, though if you’re major I ‘d highly warn versus locking yourself into an email marketing platform even if it’s less expensive on the short-term. Switching is a discomfort, and it may cost you more in the long run. AWeber. AWeber has been around permanently, so they integrate with anything.

It has just-okay email modifying experience, templates, and automations. One edge it has, in my opinion, is Global Text Bits. I go more in depth in my AWeber Review. If you’re a little organisation with 5,000 customers or more, and you don’t need much more than standard broadcasts and automations, AWeber might be an excellent option.

Buy Active Campaign Email Marketing Price And Specification

I typically do not believe rates should be a significant aspect in deciding the ideal e-mail marketing platform for your organisation. Having the best functions for your marketing technique will eventually offset whatever cost differences you discover. However, rate is still an element, so let’s take a look at rates for ActiveCampaign vs.

As you can see: If you’re beginning with 500 contacts, ActiveCampaign’s Lite strategy is cheaper than both AWeber and ConvertKit. ConvertKit is nearly double the rate of ActiveCampaign if you’re just beginning out. MailChimp, is totally free listed below 2,000 contacts. But switching is a pain, so only pick MailChimp if it’s the very best choice for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve stated, if you’re going to be making complete usage of ActiveCampaign’s abundant automation features, it’s well worth the cost difference. In conclusion, ActiveCampaign is an exceptionally flexible email marketing platform, and I’m so pleased I took the time to do the research and make the switch from MailChimp to ActiveCampaign.

Buy Active Campaign Email Marketing Price And Specification

Buy Active Campaign Email Marketing Price And Specification

The possibilities are endless. Attend this FREE online training with Marcus TaylorOne technique we’ve explore a lot is using data captured from our Leadformly type to personalise the material in our ActiveCampaign emails using ActiveCampaign’s conditional content feature. Generally, this enables you to personalise the content in your email projects utilizing guidelines like ‘If contact’s organisation type = company, display screen X, otherwise show Y’. Here’s an example of a fully-automated e-mail we send out utilizing conditional material.

I think the factor is because it sounds natural and includes adequate personalisation (it references that they’re running an agency) that individuals believe it’s been written by hand. We’ve even gotten a lot of appreciation from people who’ve determined that it is automated, but are still impressed!If you wish to increase your e-mail campaign engagement by 10-20%, simply send out all of your e-mails twice, but the second time around just send out the email to the section of individuals that didn’t open it the first time round.

While the open rate won’t be as high as the first campaign, it’s still going to be opened by some of your list who would not have actually otherwise seen it (Buy Active Campaign Email Marketing Price And Specification). If somebody opens your email but does not click through to your offer it means that they were captivated by your subject line, but the offer wasn’t rather best for them.

Buy Active Campaign Email Marketing Price And Specification

Among our most responded-to e-mail campaigns is an easy email that we send to everyone who attends a Leadformly webinar but doesn’t register for an account (Buy Active Campaign Email Marketing Price And Specification). It looks like this: If somebody clicks ‘Yes– but I have a concern’ or ‘No’ it opens up an email dealt with to me with the pre-filled text ‘Hey Marcus, I’m not prepared to use Leadformly because …’.

When we first started purchasing tools for our consumer success group at Leadformly, we attempted Intercom, Drift, Promoter.io, and numerous others. After several months we understood that the majority of the functionality we were utilizing in those tools might be replaced by ActiveCampaign. Here are some of the methods we’re using ActiveCampaign for customer success.

Buy Active Campaign  Email Marketing Price And SpecificationBuy Active Campaign Email Marketing Price And Specification

While it’s implied to be used for managing sales pipelines it works well work managing any procedure that has a clear set of actions– like onboarding. We have actually produced automation sequences to instantly move clients between various actions of this pipeline based upon what pages they go to or occasions they fire from within the Leadformly application.

Buy Active Campaign Email Marketing Price And Specification

I have to confess, gathering NPS scores in ActiveCampaign is hard. We had actually previously utilized Promoter.io to collect NPS, which is (in theory) a plug and play option. We had a hard time a lot with their service, which was among the reasons for centralising it in ActiveCampaign. Instead of discussing how we set it up here, I ‘d advise reading dazzling article that ActiveCampaign released, which we followed to gather and automate NPS collection.

In order to inform our clients and make them effective as rapidly as possible, we put all of our consumers into a 7-day onboarding sequence, which leak feeds a series of tutorials, videos, and white documents that they can use to discover our software and improve outcomes from their lead capture forms. This automation sequence takes some stress off of our support team, as it suggests that we can address questions in these tutorials that might have otherwise become support tickets/emails.

When someone cancels their account or requests a refund for our endeavors, it is very important that we learn what caused this. In ActiveCampaign, we instantly activate a sequence that asks the client what made them leave, and then adds/removes them from the appropriate lists and series. It’s easy but is one less thing that our client success group requirement to believe about.

Buy Active Campaign Email Marketing Price And Specification

Below are a few of the methods we’ve utilized ActiveCampaign to automate aspects of HR, finance, and employee training. When a brand-new employee joins Endeavor Harbour, an automatic email sequence is set off that drip feeds details on how we doing things at Endeavor Harbour and why. This guarantees that all brand-new workers have a constant onboarding experience, and are aligned with the business’s bigger picture vision and objectives.

While unconventional, using marketing automation to simplify our new employee onboarding has made this process a lot easier. We do not read CVs at Venture Harbour. Instead, we ask all prospects that look for a job from our site to finish a brief test that tells us more about them and how they resolve issues (Buy Active Campaign Email Marketing Price And Specification).

At the end of the day, if you’re not happy to complete a 10-minute test to be considered for a role at Endeavor Harbour, you’re certainly not the right fit. It also offers us a great deal of informative info about candidates. For instance, among our values at Endeavor Harbour is to never stop finding out, so in our quiz we ask ‘What are the last three nonfiction books you read?’.

Buy Active Campaign Email Marketing Price And Specification

Buy Active Campaign  Email Marketing Price And SpecificationBuy Active Campaign Email Marketing Price And Specification

This quiz is sent through a marketing automation series, which maximizes hours of emailing back and forth with potential prospects, and makes sure that we just think about the best candidates to come in for an interview. I used to hate going after up invoices. While the bulk of our clients paid their billings on time, there were always a few that required a push or two.

By sending out the email from a ‘noreply@’ e-mail address instead of my individual email address it depersonalised the message and came throughout more as an alert rather than an individual requesting for an invoice to be paid (Buy Active Campaign Email Marketing Price And Specification). Not just was it just as reliable as me emailing them, it implied I could stop sending an email that I disliked sending out– and it conserved me time!There are few tools that I completely advise on an everyday basis, however ActiveCampaign is among them.

As a one-stop e-mail marketing service, ActiveCampaign, which starts at $9 each month has a lot to offer, including unlimited e-mails with all of its strategies, third-party integrations, and a variety of auto-responders. This leads to a rather hectic interface, which can be difficult to take in in the beginning look.

Buy Active Campaign Email Marketing Price And Specification

Buy Active Campaign  Email Marketing Price And SpecificationBuy Active Campaign Email Marketing Price And Specification

ActiveCampaign has a big library of online support resources and onboarding services, and you can receive assistance by means of live chat, however not by phone. It’s comparable to Campaign Display in numerous methods, though each bests the other one in some areas. For the finest e-mail marketing experience look to our Editors’ Choice picks in this classification: Campaigner and MailChimp , each of which provide live assistance, and generous functions.

The company organizes its plans depending upon the number of customers you’re looking to reach. Strategies begin at $9 each month for approximately 500 contacts and unrestricted e-mails. At each customer level, you can upgrade to a Plus plan that includes a number of features consisting of customer relationship management (CRM), a custom-made domain, and customized branding.

Strategies go all the method as much as 100,000 contacts; if you require more, you can get in touch with ActiveCampaign for a custom plan. In between, you can go with 2,500 contacts for $29 each month, 5,000 contacts for $45 per month and so on. All plans include endless e-mails, unlike Campaign Display, which uses both basic strategies with limited emails, and more pricey limitless strategies. Buy Active Campaign Email Marketing Price And Specification.

Buy Active Campaign Email Marketing Price And Specification

ActiveCampaign uses a 14-day totally free trial that does not require a credit card. To start, all you need is your business name and email address. Next, you established a password and after that pick the service you’re searching for– in addition to email marketing, it offers marketing automation, CRM, and sales automation.

The dashboard is overwhelming at first look. It’s tough to know where to look initially. On the ideal rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is an overview of your campaign activity. Part of the confusion is that it’s filled with sample info that vanishes when you mouse over it.

It’s likewise confusing because ActiveCampaign likewise uses CRM and other functions that you may not prepare to utilize, however appear on the dashboard anyway if you’re using the totally free trial. Buy Active Campaign Email Marketing Price And Specification. Along the top of the screen are your primary options: contacts, projects, lists, and other non-email marketing associated functions.

Buy Active Campaign Email Marketing Price And Specification

From here you can import and export CSV files or import from a third-party service, such as Asana (Check Out Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Guidance), and a lot more. This is another area where it bests Campaign Display, which has no third celebration combination. Buy Active Campaign Email Marketing Price And Specification.

Prior to you include any contacts, though, you have to create a list, just like with Campaign Display. When you create a list, you need to provide it a name, offer your company’s mailing address for the footer, company URL, and a note letting subscribers understand why they’re getting the e-mail (this might minimize spam reports from forgetful users.) Next, you can import contacts to that list.

You can also opt not to import a certain field. I experimented with adding email, name, and birthday. It recognized e-mail, however not the other two, however I was able to quickly create custom fields. You can also tag contacts for easy searching. Click on the campaigns tab to produce a newsletter. They even have a standard mage editor where you can crop the image. MailChimp’s editor is the very best I’ve seen in all of the e-mail marketing platforms I’ve tried. You have access to the underlying code, so you can develop a truly plain e-mail, provided you make a standard template initially.

Buy Active Campaign Email Marketing Price And Specification

MailChimp’s built-in image editor is extremely effective. You can resize, crop, and add custom-made text to your images. I miss MailChimp’s email-editing experience. It would save me a little time to have that very same experience on ActiveCampaign. But the highly-customizable automations I can develop on ActiveCampaign more than offset that potential time savings.

ConvertKit’s e-mail editing experience is very plain, however easy to navigate. Their templates are restricted, which is great with me, but their email editing experience is a little simpler in that you can produce inline images, and you can develop a completely plain e-mail, and even modify the underlying HTML. If you wish to make some fast edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click on an e-mail, and it takes me to the editor for that e-mail. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I desired to change back and forth in between various e-mails, I would intuitively be inclined open the exact same automation in various tabs, then open the particular e-mails from each of those tabs.

Buy Active Campaign Email Marketing Price And Specification

In the Automations section, there’s a “Handle Messages” location. From here, you can see all of the messages in each of your automations. You can modify every one, or you can Command + Click to open each in a brand-new tab to more easily modify your whole sequence. Contrast that with ConvertKit’s Sequences.

Again, it would conserve me a lot of time to have ConvertKit’s automation e-mail modifying experience on ActiveCampaign. But picking an email marketing platform is like selecting a partner – Buy Active Campaign Email Marketing Price And Specification. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced segmentation. Mentioning segmentation, another reason I changed from MailChimp to ActiveCampaign was that MailChimp has restricted division choices.

Buy Active Campaign  Email Marketing Price And SpecificationBuy Active Campaign Email Marketing Price And Specification

You can combine attributes with an AND/OR operator, and you can mix and match those groups of characteristics with another AND/OR operator. With MailChimp, you can just segment by AND/OR, nevertheless MailChimp’s Pro strategy allows more sophisticated segmenting, for an extra $199 a month. In my search for the ideal e-mail marketing platform, I saw lots of others, some of which I’ve currently pointed out.

Buy Active Campaign Email Marketing Price And Specification

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to develop, though they aren’t as versatile as ActiveCampaign’s, and their divisions choices aren’t as advanced either. They also don’t have goal tracking, or Message Variables. MailChimp. You already understand that I changed from MailChimp to ActiveCampaign.

MailChimp is totally free for as much as 2,000 contacts, though if you’re serious I ‘d highly warn against locking yourself into an email marketing platform even if it’s cheaper on the short-term. Changing is a discomfort, and it may cost you more in the long run. AWeber. AWeber has been around permanently, so they integrate with anything.

It has just-okay email modifying experience, templates, and automations. One edge it has, in my opinion, is Global Text Snippets. I go more in depth in my AWeber Review. If you’re a small organisation with 5,000 customers or more, and you do not require a lot more than basic broadcasts and automations, AWeber may be a good choice.

Buy Active Campaign Email Marketing Price And Specification

I typically don’t believe pricing needs to be a significant consider choosing the ideal email marketing platform for your business. Having the ideal features for your marketing method will ultimately offset whatever cost differences you find. However, cost is still a factor, so let’s look at rates for ActiveCampaign vs.

As you can see: If you’re starting with 500 contacts, ActiveCampaign’s Lite plan is more affordable than both AWeber and ConvertKit. ConvertKit is practically double the cost of ActiveCampaign if you’re just starting out. MailChimp, is totally free listed below 2,000 contacts. But switching is a discomfort, so just select MailChimp if it’s the very best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I have actually said, if you’re going to be making complete usage of ActiveCampaign’s rich automation features, it’s well worth the price distinction. In conclusion, ActiveCampaign is an incredibly flexible e-mail marketing platform, and I’m so delighted I put in the time to do the research study and make the switch from MailChimp to ActiveCampaign.