Active Campaign Email Marketing Coupon Codes Online April 2020

Active Campaign Email Marketing Coupon Codes Online April 2020

The possibilities are endless. Attend this FREE online training with Marcus TaylorOne method we’ve experimented with a lot is using information recorded from our Leadformly form to personalise the content in our ActiveCampaign emails utilizing ActiveCampaign’s conditional content function. Essentially, this permits you to personalise the content in your e-mail projects using guidelines like ‘If contact’s organisation type = company, display screen X, otherwise show Y’. Here’s an example of a fully-automated e-mail we send out using conditional material.

I suspect the factor is since it sounds natural and consists of enough personalisation (it references that they’re running a company) that individuals think it’s been written manually. We’ve even gotten a great deal of praise from individuals who’ve determined that it is automated, however are still impressed!If you wish to increase your e-mail campaign engagement by 10-20%, simply send all of your e-mails two times, but the second time around just send the e-mail to the section of individuals that didn’t open it the first time round.

While the open rate won’t be as high as the first campaign, it’s still going to be opened by a few of your list who would not have otherwise seen it (Active Campaign Email Marketing Coupon Codes Online April 2020). If somebody opens your e-mail but does not click through to your deal it implies that they were fascinated by your subject line, however the deal wasn’t quite ideal for them.

Active Campaign Email Marketing Coupon Codes Online April 2020

One of our most responded-to email projects is a basic e-mail that we send out to everyone who participates in a Leadformly webinar however does not register for an account (Active Campaign Email Marketing Coupon Codes Online April 2020). It appears like this: If someone clicks ‘Yes– however I have a concern’ or ‘No’ it opens up an e-mail dealt with to me with the pre-filled text ‘Hello there Marcus, I’m not all set to use Leadformly since …’.

When we initially started investing in tools for our customer success team at Leadformly, we attempted Intercom, Drift, Promoter.io, and a number of others. After several months we understood that most of the functionality we were using in those tools could be changed by ActiveCampaign. Here are a few of the methods we’re utilizing ActiveCampaign for customer success.

Active Campaign Email Marketing Coupon Codes Online April 2020Active Campaign Email Marketing Coupon Codes Online April 2020

While it’s indicated to be utilized for managing sales pipelines it works well work managing any process that has a clear set of actions– like onboarding. We have actually produced automation series to immediately move clients in between various steps of this pipeline based on what pages they go to or events they fire from within the Leadformly application.

Active Campaign Email Marketing Coupon Codes Online April 2020

I have to confess, collecting NPS ratings in ActiveCampaign is hard. We had actually previously used Promoter.io to gather NPS, which is (in theory) a plug and play service. We had a hard time a lot with their service, which was one of the reasons for centralising it in ActiveCampaign. Instead of discussing how we set it up here, I ‘d recommend reading dazzling short article that ActiveCampaign released, which we followed to collect and automate NPS collection.

In order to educate our clients and make them effective as quickly as possible, we put all of our consumers into a 7-day onboarding series, which leak feeds a series of tutorials, videos, and white documents that they can utilize to discover our software application and improve outcomes from their lead capture kinds. This automation series takes some stress off of our support group, as it indicates that we can address concerns in these tutorials that might have otherwise ended up being support tickets/emails.

When somebody cancels their account or requests a refund for our endeavors, it’s essential that we discover what triggered this. In ActiveCampaign, we immediately trigger a series that asks the customer what made them leave, and after that adds/removes them from the proper lists and sequences. It’s easy but is one less thing that our customer success team requirement to think of.

Active Campaign Email Marketing Coupon Codes Online April 2020

Below are some of the ways we have actually used ActiveCampaign to automate elements of HR, finance, and staff member training. When a new worker joins Venture Harbour, an automated e-mail series is activated that drip feeds info on how we doing things at Venture Harbour and why. This ensures that all brand-new staff members have a constant onboarding experience, and are aligned with the business’s larger photo vision and objectives.

While unconventional, utilizing marketing automation to improve our brand-new staff member onboarding has made this process a lot much easier. We do not check out CVs at Venture Harbour. Rather, we ask all candidates that get a job from our site to complete a brief quiz that informs us more about them and how they solve issues (Active Campaign Email Marketing Coupon Codes Online April 2020).

At the end of the day, if you’re not ready to finish a 10-minute test to be considered for a role at Venture Harbour, you’re certainly not the ideal fit. It likewise gives us a lot of informative information about prospects. For example, one of our values at Endeavor Harbour is to never stop discovering, so in our quiz we ask ‘What are the last 3 nonfiction books you read?’.

Active Campaign Email Marketing Coupon Codes Online April 2020

Active Campaign Email Marketing Coupon Codes Online April 2020Active Campaign Email Marketing Coupon Codes Online April 2020

This quiz is sent through a marketing automation series, which maximizes hours of emailing back and forth with potential prospects, and guarantees that we only consider the very finest applicants to come in for an interview. I utilized to hate going after up billings. While the bulk of our customers paid their billings on time, there were always a few that needed a nudge or two.

By sending the email from a ‘noreply@’ e-mail address rather than my personal email address it depersonalised the message and encountered more as an alert rather than an individual requesting a billing to be paid (Active Campaign Email Marketing Coupon Codes Online April 2020). Not only was it simply as reliable as me emailing them, it indicated I might stop sending an email that I hated sending– and it conserved me time!There are couple of tools that I completely recommend on a daily basis, but ActiveCampaign is among them.

As a one-stop e-mail marketing service, ActiveCampaign, which starts at $9 per month has a lot to use, consisting of limitless emails with all of its plans, third-party combinations, and a variety of auto-responders. This results in a rather hectic interface, which can be tough to take in at first glance.

Active Campaign Email Marketing Coupon Codes Online April 2020

Active Campaign Email Marketing Coupon Codes Online April 2020Active Campaign Email Marketing Coupon Codes Online April 2020

ActiveCampaign has a big library of online support resources and onboarding services, and you can get assistance via live chat, however not by phone. It’s comparable to Campaign Screen in many ways, though each bests the other one in some locations. For the very best email marketing experience appearance to our Editors’ Option picks in this category: Campaigner and MailChimp , each of which offer live assistance, and generous features.

The business organizes its strategies depending upon the variety of customers you’re seeking to reach. Plans start at $9 monthly for approximately 500 contacts and endless emails. At each subscriber level, you can update to a Plus plan that includes numerous features including consumer relationship management (CRM), a customized domain, and customized branding.

Strategies go all the method as much as 100,000 contacts; if you require more, you can get in touch with ActiveCampaign for a custom-made plan. In between, you can select 2,500 contacts for $29 each month, 5,000 contacts for $45 monthly and so on. All strategies include limitless emails, unlike Campaign Screen, which offers both basic plans with limited e-mails, and more expensive limitless strategies. Active Campaign Email Marketing Coupon Codes Online April 2020.

Active Campaign Email Marketing Coupon Codes Online April 2020

ActiveCampaign uses a 14-day complimentary trial that does not need a charge card. To begin, all you require is your company name and e-mail address. Next, you set up a password and then select the service you’re looking for– in addition to email marketing, it provides marketing automation, CRM, and sales automation.

The dashboard is overwhelming at first look. It’s difficult to understand where to look first. On the best rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample information that vanishes when you mouse over it.

It’s likewise complicated considering that ActiveCampaign likewise uses CRM and other features that you may not plan to utilize, but appear on the control panel anyway if you’re utilizing the totally free trial. Active Campaign Email Marketing Coupon Codes Online April 2020. Along the top of the screen are your primary alternatives: contacts, campaigns, lists, and other non-email marketing related features.

Active Campaign Email Marketing Coupon Codes Online April 2020

From here you can import and export CSV files or import from a third-party service, such as Asana (Go To Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Suggestions), and many more. This is another location where it bests Campaign Screen, which has no 3rd party combination. Active Campaign Email Marketing Coupon Codes Online April 2020.

Before you include any contacts, however, you need to produce a list, much like with Campaign Screen. When you create a list, you need to provide it a name, supply your company’s mailing address for the footer, company URL, and a note letting subscribers know why they’re receiving the e-mail (this may reduce spam reports from absent-minded users.) Next, you can import contacts to that list.

You can likewise opt not to import a certain field. I attempted out including email, name, and birthday. It recognized e-mail, but not the other two, however I was able to easily create customized fields. You can also tag contacts for simple browsing. Click the projects tab to produce a newsletter. They even have a fundamental mage editor where you can crop the image. MailChimp’s editor is the best I’ve seen in all of the email marketing platforms I have actually attempted. You have access to the underlying code, so you can develop a genuinely plain email, supplied you make a basic template initially.

Active Campaign Email Marketing Coupon Codes Online April 2020

MailChimp’s built-in image editor is very powerful. You can resize, crop, and add custom-made text to your images. I miss MailChimp’s email-editing experience. It would save me a little time to have that very same experience on ActiveCampaign. However the highly-customizable automations I can build on ActiveCampaign more than make up for that possible time cost savings.

ConvertKit’s email editing experience is extremely plain, however simple to browse. Their templates are limited, which is great with me, but their e-mail modifying experience is slightly easier because you can create inline images, and you can develop a totally plain email, and even modify the underlying HTML. If you want to make some fast edits to some emails in an automation, with ActiveCampaign, it’s cumbersome.

I’ll click an email, and it takes me to the editor for that email. Note that I can’t even Command + Click to open it in another tab. Whether they indicated to or not, ActiveCampaign has handicapped Command + Click from the automation editor. If I wished to switch backward and forward in between various emails, I would intuitively be inclined open the exact same automation in different tabs, then open the particular e-mails from each of those tabs.

Active Campaign Email Marketing Coupon Codes Online April 2020

In the Automations area, there’s a “Manage Messages” area. From here, you can see all of the messages in each of your automations. You can modify each one, or you can Command + Click to open each in a brand-new tab to more easily modify your entire series. Contrast that with ConvertKit’s Series.

Once again, it would save me a great deal of time to have ConvertKit’s automation e-mail editing experience on ActiveCampaign. However picking an email marketing platform resembles picking a partner – Active Campaign Email Marketing Coupon Codes Online April 2020. ActiveCampaign offsets it with their Message Variables, more robust automations, and advanced segmentation. Mentioning segmentation, another reason I switched from MailChimp to ActiveCampaign was that MailChimp has restricted segmentation options.

Active Campaign Email Marketing Coupon Codes Online April 2020Active Campaign Email Marketing Coupon Codes Online April 2020

You can combine qualities with an AND/OR operator, and you can mix and match those groups of qualities with another AND/OR operator. With MailChimp, you can only sector by AND/OR, nevertheless MailChimp’s Pro strategy allows more advanced segmenting, for an additional $199 a month. In my search for the ideal email marketing platform, I saw lots of others, some of which I have actually currently pointed out.

Active Campaign Email Marketing Coupon Codes Online April 2020

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be using ConvertKit. Their automations are a lot easier to construct, though they aren’t as versatile as ActiveCampaign’s, and their divisions choices aren’t as sophisticated either. They also don’t have goal tracking, or Message Variables. MailChimp. You currently understand that I changed from MailChimp to ActiveCampaign.

MailChimp is free for up to 2,000 contacts, though if you’re major I ‘d highly caution versus locking yourself into an e-mail marketing platform simply since it’s cheaper on the brief term. Changing is a discomfort, and it might cost you more in the long run. AWeber. AWeber has actually been around permanently, so they incorporate with anything.

It has just-okay email editing experience, templates, and automations. One edge it has, in my viewpoint, is Global Text Snippets. I go more in depth in my AWeber Evaluation. If you’re a little business with 5,000 subscribers or more, and you do not require far more than basic broadcasts and automations, AWeber may be an excellent option.

Active Campaign Email Marketing Coupon Codes Online April 2020

I typically do not believe prices ought to be a significant consider choosing the right e-mail marketing platform for your service. Having the ideal features for your marketing technique will eventually make up for whatever price distinctions you discover. However, price is still a factor, so let’s take a look at rates for ActiveCampaign vs.

As you can see: If you’re beginning out with 500 contacts, ActiveCampaign’s Lite strategy is more affordable than both AWeber and ConvertKit. ConvertKit is nearly double the rate of ActiveCampaign if you’re simply starting out. MailChimp, is free listed below 2,000 contacts. But switching is a pain, so just choose MailChimp if it’s the very best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve said, if you’re going to be making full use of ActiveCampaign’s rich automation features, it’s well worth the cost difference. In conclusion, ActiveCampaign is an exceptionally flexible email marketing platform, and I’m so glad I took the time to do the research and make the switch from MailChimp to ActiveCampaign.

Active Campaign Email Marketing Coupon Codes Online April 2020

Active Campaign Email Marketing Coupon Codes Online April 2020

The possibilities are limitless. Attend this FREE online training with Marcus TaylorOne method we’ve experimented with a lot is using information captured from our Leadformly type to personalise the material in our ActiveCampaign e-mails utilizing ActiveCampaign’s conditional material feature. Generally, this allows you to personalise the content in your e-mail projects using rules like ‘If contact’s organisation type = company, display screen X, otherwise display Y’. Here’s an example of a fully-automated e-mail we send out utilizing conditional content.

I think the reason is because it sounds natural and includes enough personalisation (it references that they’re running an agency) that people suspect it’s been composed by hand. We’ve even received a great deal of appreciation from individuals who’ve identified that it is automated, however are still impressed!If you desire to increase your email campaign engagement by 10-20%, just send all of your e-mails twice, however the 2nd time around only send out the e-mail to the section of individuals that didn’t open it the very first time round.

While the open rate won’t be as high as the very first campaign, it’s still going to be opened by a few of your list who wouldn’t have otherwise seen it (Active Campaign Email Marketing Coupon Codes Online April 2020). If someone opens your e-mail but doesn’t click through to your deal it suggests that they were interested by your subject line, however the deal wasn’t quite right for them.

Active Campaign Email Marketing Coupon Codes Online April 2020

Among our most responded-to e-mail campaigns is a basic e-mail that we send to everyone who participates in a Leadformly webinar but does not register for an account (Active Campaign Email Marketing Coupon Codes Online April 2020). It looks like this: If somebody clicks ‘Yes– but I have a question’ or ‘No’ it opens up an email addressed to me with the pre-filled text ‘Hello there Marcus, I’m not ready to use Leadformly because …’.

When we initially began buying tools for our customer success team at Leadformly, we tried Intercom, Drift, Promoter.io, and a number of others. After several months we understood that most of the functionality we were utilizing in those tools might be changed by ActiveCampaign. Here are some of the ways we’re using ActiveCampaign for client success.

Active Campaign Email Marketing Coupon Codes Online April 2020Active Campaign Email Marketing Coupon Codes Online April 2020

While it’s indicated to be used for handling sales pipelines it works well work managing any procedure that has a clear set of actions– like onboarding. We’ve created automation sequences to immediately move customers in between various actions of this pipeline based on what pages they go to or events they fire from within the Leadformly application.

Active Campaign Email Marketing Coupon Codes Online April 2020

I have to confess, gathering NPS ratings in ActiveCampaign is not simple. We had formerly used Promoter.io to collect NPS, which is (in theory) a plug and play service. We had a hard time a lot with their service, which was one of the factors for centralising it in ActiveCampaign. Instead of describing how we set it up here, I ‘d recommend reading fantastic article that ActiveCampaign published, which we followed to collect and automate NPS collection.

In order to educate our customers and make them successful as rapidly as possible, we put all of our clients into a 7-day onboarding series, which drip feeds a series of tutorials, videos, and white papers that they can utilize to discover our software and get much better arise from their lead capture kinds. This automation series takes some stress off of our assistance team, as it means that we can answer concerns in these tutorials that might have otherwise become assistance tickets/emails.

When somebody cancels their account or requests a refund for our endeavors, it is necessary that we learn what caused this. In ActiveCampaign, we instantly trigger a series that asks the client what made them leave, and then adds/removes them from the appropriate lists and series. It’s simple but is one less thing that our client success group need to think of.

Active Campaign Email Marketing Coupon Codes Online April 2020

Below are a few of the ways we’ve used ActiveCampaign to automate elements of HR, financing, and worker training. When a new employee signs up with Venture Harbour, an automatic email sequence is set off that drip feeds details on how we doing things at Venture Harbour and why. This guarantees that all brand-new workers have a constant onboarding experience, and are aligned with the business’s bigger photo vision and goals.

While unconventional, using marketing automation to improve our new employee onboarding has made this process a lot much easier. We do not read CVs at Endeavor Harbour. Instead, we ask all prospects that get a task from our website to finish a brief test that informs us more about them and how they resolve problems (Active Campaign Email Marketing Coupon Codes Online April 2020).

At the end of the day, if you’re not happy to complete a 10-minute test to be considered for a role at Endeavor Harbour, you’re certainly not the best fit. It also offers us a great deal of insightful details about candidates. For example, one of our worths at Endeavor Harbour is to never stop learning, so in our quiz we ask ‘What are the last 3 nonfiction books you check out?’.

Active Campaign Email Marketing Coupon Codes Online April 2020

Active Campaign Email Marketing Coupon Codes Online April 2020Active Campaign Email Marketing Coupon Codes Online April 2020

This test is sent through a marketing automation sequence, which maximizes hours of emailing back and forth with potential candidates, and makes sure that we only consider the best candidates to come in for an interview. I utilized to hate going after up invoices. While most of our clients paid their invoices on time, there were constantly a couple of that required a nudge or more.

By sending the email from a ‘noreply@’ e-mail address instead of my individual e-mail address it depersonalised the message and discovered more as an alert instead of a person requesting for an invoice to be paid (Active Campaign Email Marketing Coupon Codes Online April 2020). Not only was it just as effective as me emailing them, it suggested I could stop sending an e-mail that I disliked sending out– and it conserved me time!There are couple of tools that I totally suggest on an everyday basis, however ActiveCampaign is one of them.

As a one-stop e-mail marketing service, ActiveCampaign, which begins at $9 each month has a lot to offer, consisting of unrestricted e-mails with all of its plans, third-party integrations, and a variety of auto-responders. This results in a rather hectic interface, which can be hard to take in at very first glance.

Active Campaign Email Marketing Coupon Codes Online April 2020

Active Campaign Email Marketing Coupon Codes Online April 2020Active Campaign Email Marketing Coupon Codes Online April 2020

ActiveCampaign has a big library of online assistance resources and onboarding services, and you can get aid via live chat, however not by phone. It’s similar to Campaign Display in numerous methods, though each bests the other one in some areas. For the very best email marketing experience look to our Editors’ Option choices in this category: Campaigner and MailChimp , each of which offer live assistance, and generous functions.

The company arranges its strategies depending on the variety of subscribers you’re looking to reach. Strategies begin at $9 per month for as much as 500 contacts and endless e-mails. At each subscriber level, you can update to a Plus strategy that includes numerous features including customer relationship management (CRM), a custom-made domain, and custom-made branding.

Strategies go all the method as much as 100,000 contacts; if you need more, you can get in touch with ActiveCampaign for a custom-made strategy. In between, you can choose 2,500 contacts for $29 monthly, 5,000 contacts for $45 monthly and so on. All strategies include unlimited emails, unlike Campaign Display, which offers both standard plans with minimal e-mails, and more expensive limitless strategies. Active Campaign Email Marketing Coupon Codes Online April 2020.

Active Campaign Email Marketing Coupon Codes Online April 2020

ActiveCampaign provides a 14-day totally free trial that does not require a charge card. To begin, all you need is your business name and e-mail address. Next, you set up a password and after that pick the service you’re looking for– in addition to email marketing, it provides marketing automation, CRM, and sales automation.

The dashboard is overwhelming initially glance. It’s hard to know where to look initially. On the best rail is a social activity feed, including social shares, unsubscribes, click rates, and more. To the left of that is a summary of your campaign activity. Part of the confusion is that it’s filled with sample details that disappears when you mouse over it.

It’s also complicated because ActiveCampaign likewise provides CRM and other functions that you might not prepare to use, however appear on the control panel anyway if you’re using the totally free trial. Active Campaign Email Marketing Coupon Codes Online April 2020. Along the top of the screen are your primary alternatives: contacts, campaigns, lists, and other non-email marketing related features.

Active Campaign Email Marketing Coupon Codes Online April 2020

From here you can import and export CSV files or import from a third-party service, such as Asana (Visit Site at Asana), Base CRM , Zoho CRM (Free Trial at Software Application Guidance), and a lot more. This is another location where it bests Campaign Screen, which has no 3rd party combination. Active Campaign Email Marketing Coupon Codes Online April 2020.

Prior to you add any contacts, though, you have to develop a list, just like with Campaign Screen. When you create a list, you need to give it a name, provide your company’s mailing address for the footer, company URL, and a note letting subscribers understand why they’re receiving the email (this might minimize spam reports from forgetful users.) Next, you can import contacts to that list.

You can likewise decide not to import a certain field. I tried out adding email, name, and birthday. It recognized e-mail, however not the other 2, however I was able to quickly produce customized fields. You can also tag contacts for simple searching. Click on the projects tab to produce a newsletter. They even have a standard mage editor where you can crop the image. MailChimp’s editor is the very best I have actually seen in all of the e-mail marketing platforms I have actually attempted. You have access to the underlying code, so you can produce a really plain e-mail, provided you make a fundamental design template initially.

Active Campaign Email Marketing Coupon Codes Online April 2020

MailChimp’s integrated image editor is extremely effective. You can resize, crop, and include custom-made text to your images. I miss out on MailChimp’s email-editing experience. It would conserve me a little time to have that exact same experience on ActiveCampaign. But the highly-customizable automations I can construct on ActiveCampaign more than make up for that potential time savings.

ConvertKit’s email editing experience is extremely plain, however simple to navigate. Their templates are limited, which is great with me, however their e-mail editing experience is slightly easier because you can develop inline images, and you can produce a completely plain email, and even edit the underlying HTML. If you want to make some quick edits to some e-mails in an automation, with ActiveCampaign, it’s troublesome.

I’ll click an email, and it takes me to the editor for that email. Keep in mind that I can’t even Command + Click to open it in another tab. Whether they implied to or not, ActiveCampaign has disabled Command + Click from the automation editor. If I wished to change back and forth between numerous e-mails, I would intuitively be inclined open the exact same automation in numerous tabs, then open the respective emails from each of those tabs.

Active Campaign Email Marketing Coupon Codes Online April 2020

In the Automations area, there’s a “Handle Messages” location. From here, you can see all of the messages in each of your automations. You can modify each one, or you can Command + Click to open each in a new tab to more quickly modify your entire sequence. Contrast that with ConvertKit’s Series.

Again, it would save me a lot of time to have ConvertKit’s automation email editing experience on ActiveCampaign. However selecting an e-mail marketing platform is like choosing a spouse – Active Campaign Email Marketing Coupon Codes Online April 2020. ActiveCampaign makes up for it with their Message Variables, more robust automations, and advanced segmentation. Speaking of division, another factor I changed from MailChimp to ActiveCampaign was that MailChimp has actually restricted segmentation options.

Active Campaign Email Marketing Coupon Codes Online April 2020Active Campaign Email Marketing Coupon Codes Online April 2020

You can combine characteristics with an AND/OR operator, and you can blend and match those groups of traits with another AND/OR operator. With MailChimp, you can just sector by AND/OR, nevertheless MailChimp’s Pro plan permits more advanced segmenting, for an extra $199 a month. In my search for the perfect e-mail marketing platform, I saw lots of others, a few of which I’ve already discussed.

Active Campaign Email Marketing Coupon Codes Online April 2020

ConvertKit. If I weren’t on ActiveCampaign, I would most likely be utilizing ConvertKit. Their automations are a lot easier to construct, though they aren’t as flexible as ActiveCampaign’s, and their divisions choices aren’t as advanced either. They likewise do not have goal tracking, or Message Variables. MailChimp. You already understand that I switched from MailChimp to ActiveCampaign.

MailChimp is complimentary for as much as 2,000 contacts, though if you’re serious I ‘d highly caution versus locking yourself into an email marketing platform just since it’s less expensive on the short term. Changing is a pain, and it might cost you more in the long run. AWeber. AWeber has actually been around permanently, so they incorporate with anything.

It has just-okay email modifying experience, templates, and automations. One edge it has, in my opinion, is Worldwide Text Snippets. I go more in depth in my AWeber Evaluation. If you’re a small company with 5,000 subscribers or more, and you don’t need much more than standard broadcasts and automations, AWeber may be a good choice.

Active Campaign Email Marketing Coupon Codes Online April 2020

I normally do not believe pricing ought to be a major consider deciding the right email marketing platform for your organisation. Having the best functions for your marketing method will eventually make up for whatever cost differences you find. However, rate is still a factor, so let’s take a look at pricing for ActiveCampaign vs.

As you can see: If you’re starting with 500 contacts, ActiveCampaign’s Lite plan is more affordable than both AWeber and ConvertKit. ConvertKit is practically double the price of ActiveCampaign if you’re just beginning. MailChimp, is totally free below 2,000 contacts. But switching is a pain, so only pick MailChimp if it’s the best option for you.

About 10% more than ConvertKit, and about 50% more than AWeber or MailChimp. As I’ve said, if you’re going to be making complete usage of ActiveCampaign’s abundant automation features, it’s well worth the rate difference. In conclusion, ActiveCampaign is an exceptionally versatile email marketing platform, and I’m so pleased I put in the time to do the research study and make the switch from MailChimp to ActiveCampaign.